A Digital Conversation Meetup, June 2014. The closing presentation of the evening was shared by Adam Sefton.
Talking on the subject of complexity of the Next Web, he suggested instead of worrying about trying to organise and control this world, both digital and offline, we should embrace complexity (unicorns and all) and allow solutions to evolve and emerge naturally.
Adam Sefton is Global Executive Creative Director at Reading Room. He's been working in digital on a variety of levels for over 10 years, the last 6 in senior agency positions. He is excitable, energetic and enthusiastic about the internet, how people like to use it and what might happen to it in the future. He is returning to discuss how the emergent principles and technologies underlying the next iteration of the web should influence organisations digital strategies. What are the challenges and opportunities facing digital decision makers.