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Recruiters Handbook for PGPCMX (2009 -10) - MICA
 

Recruiters Handbook for PGPCMX (2009 -10) - MICA

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    Recruiters Handbook for PGPCMX (2009 -10) - MICA Recruiters Handbook for PGPCMX (2009 -10) - MICA Document Transcript

    • Cambridge, UK D U A L D E G R E E P R O G R A M M E EXECUTIVE POST GRADUATE DIPLOMA IN MANAGEMENT (COMMUNICATIONS) MA GLOBAL COMMUNICATIONS EXPANSIVE EXPLORATIVE EXCELLENCE EXUBERANT EXCEPTIONAL EXEMPLARY EXHIBITOR EXCLUSIVE EXALTED EXPRESSIVE EXOTIC EXPONENT EXCITED EXCEEDING EXPERT... EXECUTIVES WITH EXPERIENCE (AND EVERYTHING THAT COMES WITH IT!) RECRUITER’S HANDBOOK 2009–10
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS DIRECTOR’S MESSAGE It gives me great pleasure in introducing to you MICA’s Executive Post Graduate Programme. India is one of the fastest growing economies in the world and it needs executives who can change the face of its business activities. This unique programme combines high-level inputs with international immersion at universities in Europe. The learning in the course takes place in many different ways so that the students get a good idea of the challenges facing the global economy. These executives have, on an average, around eight years of industry experience across a range of verticals in Media, FMCG, Banking, IT, Telecoms, PR, Education and BPO Sectors. The intellectual capital available at MICA provides a challenging environment for them to sharpen their skills to meet current and future industry requirements. Such students tend to shine in responsible positions, and given an opportunity to work with an organization such as yours will excel at every task I join the MICA community in inviting your organization to meet with the well-rounded, creative and experienced leaders of the future. We look forward to forging a mutually enriching relationship with your organization. Prof. Ashok Ranchhod Director, MICA
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS ABOUT MICA Started in 1991, Mudra Institute of Communications, Ahmedabad (MICA) is a communication manage- ment education institution. MICA has set a precedent as the first residential academic institution in the country and perhaps in the Asia-Pacific region wholly dedicated to meeting the needs of the integrated marketing communications industry. The institute complements the role of management education towards modernising and professionalising communications-driven businesses. The institute believes in facilitating learning, sharing ideas and experience, and encourages experimentation and innovation. While encouraging each individual to develop higher potential, MICA also helps students understand and imbibe the value of teamwork. Today, it is the alma mater of professionals who are serving in the media sector, marketing, marketing research, advert- ising, and emerging communication-driven businesses such as brand management, media management, retail, design communication, public relations, broadcasting, events and entertainment management to name a few. The MICA brand, with its well designed curriculum assures the delivery of current, reliable and cost-effective communication management skills. The programs are structured and taught to give to the industry a set of fine communication manage- ment specialists, who are able to understand the multiple requirements of business, develop strong business strategies and measure effectiveness.
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS ABOUT PGPCMX Having witnessed the ever-changing landscape of management education, MICA sensed the need to adapt to the latest trends. The next logical step for MICA was the conception of a management programme for executive level professionals. Thus, the Executive Post Graduate Diploma in Management (Communications) – PGPCMX was flagged off in 2008 after about two years of research and planning. This is a 15-month, full-time residential, AICTE-approved programme. The intellectual capital available at MICA provides a challenging environ- The aim of the PGPCMX is to ment for the students. In addition, it seeks to help them think faster and improve the business skills and more creatively. The course also tries to broaden the understanding of leadership capabilities of the organisational dynamics in order to improve the design and implementation participants and build on their of new initiatives. Consequently, the PGPCMX curriculum requires all experience to enhance their students to undergo a global immersion through a study tour in Germany capacity for strategic decision- & Switzerland along with a residential dual degree awarding Masters in making. The programme offers Global Communication at Anglia Ruskin University, Cambridge. The a unique opportunity to learn PGPCMX, while aiming to offer the participants to the media & entertain- and exchange ideas with ment, retail and design industry, develops perspective and aptitude to distinguished faculty, peer serve these industry sectors in the globalised environment. The curriculum group and industry practitioners. expands the participant’s perspective and creates an aptitude to work across cultures and serve an array of industries. The programme links work experience and educational knowledge to the desired domain of each participant. As a conclusion to their formal education, each student would write a dissertation on a subject of their choice. They will be guided by academicians and professionals towards application of their theoretical learning in the business domain.
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS COURSE CONTENT STRATEGIC MARKETING CULTURE AND COMMUNICATION INTEGRATED MARKETING COMMUNICATION CROSS CULTURAL NEGOTIATION STRATEGIC BRAND MANAGEMENT GLOBALISATION STUDIES BRAND COMMUNICATION MEDIA AND SOCIETY BRAND PERFORMANCE MEASUREMENT UNDERSTANDING CONSUMPTION BUSINESS OF MEDIA BUSINESS OF FILMS FINANCE FOR NON-FINANCE MANAGERS MEDIA CONVERGENCE COST ANALYSIS FOR PROBLEM SOLVING MEDIA PLANNING AND BUYING BUSINESS ECONOMICS MEDIA LAWS MEDIA STRATEGY ENTREPRENEURSHIP AND INNOVATION MEDIA AUDIT INTERNATIONAL LEADERSHIP WORKSHOPS ON TAM, NRS AND IRS BUSINESS ETHICS CRAFTING CORPORATE STRATEGY PR AND CORPORATE COMMUNICATION INTERNATIONAL BUSINESS ORGANISATIONAL COMMUNICATION BUSINESS PROCESS MODELING, ANALYSIS AND SOCIAL AND DEVELOPMENT COMMUNICATION IMPROVEMENT RESEARCH METHODOLOGY CRAFTING CREATIVE COMMUNICATION CONSUMER BEHAVIOUR CREATIVE DECISION MAKING SKILLS TEXT AND CONTEXT TRANSCREATIVITY
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS INTERNATIONAL EXPOSURE DUAL DEGREE The present batch of students at MICA is awarded with Dual Degrees; a Post Graduate Diploma in Management (Communications) from Mudra Institute of Communications, Ahmedabad and M.A. in Global Communications from Anglia Ruskin University at Cambridge, UK. The students spend one term with international students who join the dual degree programme at the aforementioned university. Following this, the cross cultural experience continued with the international students studying at MICA. Studying with students of other nationalities and staying at Cambridge gives the students a first-hand experience in understanding new cultures. The entire batch stayed and studied as a cohort and absorbed the cultural nuances as they immersed themselves in the city life. To embrace student life to its fullest potential student took up various assignments apart from what the course stipulated. Some students worked on a project with a large multinational corporation, some chose to work on projects with non-profit organizations, while others chose other forms of part-time employment. Akin to the high standards set by MICA, Anglia Ruskin University also lays a heavy emphasis on interaction with industry professionals and PROFESSIONAL COURSES academicians. For the purpose of securing the dual degree, students At Zurich University of Applied submit two dissertations, one to MICA and the other to its partner Sciences, Winterthur, Switzerland, university in Cambridge. In both cases guidance is provided by renowned the students explored various academicians and professionals towards applying their theoretical modules like Media Convergence learning in the business domain. This unique exposure has prepared our and Intercultural Competence. students to take on global opportunities. At Berlin, the workshops included Intercultural Communication GLOBAL IMMERSION and Negotiation which focused As an integral part of the course, the Executive Post Graduate Diploma on cross-cultural management in Management (Communications) – PGPCMX program includes a and leadership, managing multi- global immersion. Here students attend workshops for a concentrated cultural teams and reconciling and holistic exposure to multiple cultures and communities. This year cross-cultural dilemmas. the students travelled to two countries: Switzerland and Germany.
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS FACULTY MORE CORE FACULTY SANTANA PATHAK A F MATHEW Business Communication Culture & Communication SHUBHRA GAUR ANITA BASALINGAPPA Organizational Behavior Marketing SUBHASH TENDLE ARBIND SINHA (ACADEMIC DEAN) Advertising Social & Development Communication VINA VANI ASHOK RANCHHOD (DIRECTOR) Marketing Research Marketing ADJUNCT FACULTY DEVAL KARTIK AMAR GARGESH Marketing Research Trans-creativity FALGUNI VASAVADA TARUN TRIPATHI Marketing Business of Films GAUTAM RAJ JAIN Organisational Behaviour VISITING FACULTY ANIRUDH SAXENA HEMANT TRIVEDI Asst. Manager–S Group, TAM Media Research Retail Communications DEBADUTTA UPADHYAYA MINI MATHUR Vice President, Vdopia Retail Management GAURAV MISHRA NAVAL K BHARGAVA CEO, @2020Social Marketing KARTHIK LAKSHMINARAYAN RAJNEESH KRISHNA Business Head, Colours [Viacom 18] Marketing Research KRUTI SHAH RITA KOTHARI Founder, Thinking Ink Culture and Communication
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS MANDAKINI SUD INTERNATIONAL FACULTY GM, Brand and Corporate Communication, Arcelor Mittal ASHOK ULLAL MEENAKSHI MADHVANI Former Dean, School of International Business, Founder and Chairperson, Spatial Access Advertising Reutlingen University, Germany Communication BEATRIZ ACEVEDO NEERAJ JAITLY Lecturer, Anglia Ruskin University, UK CEO, Acendo Captial Advisors Pvt. Ltd. KATALIN ILLES NIKHIL RAVAL Director International Partnerships Project Director, Duke Corporate Education and Principal Lecturer, International Leadership PARANJOY GUHA THAKURTA Anglia Ruskin University, UK Director, School of Convergence ROBERT JONES PRERNA POOJARA Senior Lecturer, Entrepreneurship and Innovation GM–NBD, Percept Out of Home Anglia Ruskin University, UK RASANANDA PANDA SAMUEL VAN DEN BERGH Associate Professor, School of Petroleum Management Professor RENU WALIA Zurich University of Applied Sciences (ZHAW) Associate Manager, Hansa Research Group STEPHEN CROUCHER SAMIL MALHOTRA Assistant Professor, Department of Communication. Business Head, Business Standard Ltd Bowling Green State University, USA SATYAJIT SENGUPTA STUART WALL Chief Manager, Times of India Head of Department of Cambridge & U T RAO Professor of Business and Economics Deputy Director – Finance and Operations Anglia Ruskin University, UK Sense International VISHAL MAHESHWARI Sr. Director, Yahoo India
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS BATCH PROFILE The class of 2010 comprises seven ambitious professionals who quit their jobs at a time when the economic recession was at its peak and took a risk, with confidence in their ability and valuing the constant rewards associated with the higher learning provided by MICA and Anglia Ruskin University. The 2010 batch brought with them a cumulative work experience of 59 years from diverse industries. This diversity enhanced the learning experience of our participants. The valuable insights from their respective industries helped in knowledge sharing and interactions. The batch size is small but they are seven enthusiastic learners, who have put their faith in academia, undeterred by the economic downturn. The limited size in turn provided the participants with an opportunity to interact closely with their peers and the faculty. BATCH AVERAGE AVERAGE EXPERIENCE STRENGTH AGE WORK AREAS EXPERIENCE 7 32.5 years IT 8.5 years Telecom Media/ Entertainment Finance Education Advertising FMCG
    • HOME MORE ASHISH SALDANHA ...2009 2010... WNS GLOBAL SERVICE PVT. LTD. Assistant Manager, Operations COMMUNICATIONS GRANDTONE ADVERTISING AND EVENTS Manager, Marketing and Corporate Communications STRATEGIST SKYLINE COMMUNICATIONS Assistant Manager, Events DAYSPRING Production In-charge GOA RENAISSANCE RESORT Trainee. Hotel Operations HOTEL AURORA TOWERS Trainee, Captain TOTAL WORK EXPERIENCE 12 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME A shish is a keen strategist with rich and insightful experience of over 11 years BACK across a variety of industries and cross-functions. During the early part of his NEXT PROFILE career, he gained immense exposure to various aspects of event management, advertising, sponsorship, space selling, etc. The second half of his career introduced him to team management, quality tools such as Lean and Six Sigma and exposed him to the intricacies of dealing with international clients. He is a conscientious individual who believes in building great teams. Whilst working in an industry plagued with high levels of attrition, he had the distinction of having an attrition free team for two consecutive years, demonstrating strong leadership skills and innovative thinking. His varied experience and exposure give him the skills and versatility needed in today’s business environment. His experience of over a decade coupled with recent academic insights provide him with the right tools to lead teams in developing remarkable communication strategies for corporations. Ashish aspires to make a difference. In his spare time, Ashish is involved with various outreach programmes as part of the SSU (Searching and Service in Unity) a non-denomination group based in Pune. Age: 33 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communications Anglia Ruskin University, Cambridge Advanced Diploma in Advertising, Marketing and Communications St. Xavier Institute of Communication, Mumbai Bachelor of Commerce University of Pune, Pune Diploma in Hotel Management and Catering Technology Bharti Vidyapeeth, Pune ashish_cmx2@micamail.in saldanha_ashish@hotmail.com +91 96874 86177 http://in.linkedin.com/pub/ashish-saldanha/4/4a7/556
    • HOME MORE IMRAN AHMED JAFRI ...2009 2010... HDFC BANK LIMITED Sales Manager, Retail Assets BRAND AND GILLETTE INDIA LIMITED Territory Sales Incharge MARKETING CADBURY INDIA LIMITED COMMUNICATIONS GUJARAT CO-OP MILK MARKETING FEDERATION Sales officer SPECIALIST LIMITED (AMUL) Executive-Marketing/Sales TOTAL WORK EXPERIENCE 9.5 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME V ersatile, goal-oriented marketing communications professional with over BACK 9 years of experience in marketing, sales and distribution, merchandising and NEXT PROFILE visibility operations, key account management, budgeting and team manage- ment. Imran possesses a highly successful record in sales target achievements, relation- ship building, customer service, planning and operations and has proven himself as a problem solver and team player with excellent communication and leadership skills. He wants to take his career to the next level and believes that programmes both at MICA, and ARU, Cambridge will help him achieve greater success in life. He believes that actions speak louder than words and in the professional world; his achievements should speak for him. Personal humility, sense of social responsibility, a positive attitude with a blend of good sense of humour, are keys to his success. Imran is an avid sports person and has been actively engaged in playing cricket, football, volleyball and badminton. He also has a literary side, which shows up in his liking of ghazals, literature and Urdu poetry. Age: 34 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communications Anglia Ruskin University, Cambridge M.B.A R.A Podar Institute of Management, Jaipur B.Tech (Dairy Tech) College of Dairy Science, Anand imran_cmx2@micamail.in imranahmedjafri@gmail.com +91 90996 71417 http://in.linkedin.com/in/imranahmedjafri
    • HOME MORE JAGRUTI SAXENA ...2009 2010... NETSCRIBES INC Communications Consultant GLOBAL ICICI LOMBARD GENERAL INSURANCE Corporate Communications Manager COMMUNICATIONS HONEYWELL AUTOMATION INDIA LIMITED SPECIALIST Corporate Communications Partner HANMER GROUP PUBLIC RELATIONS Associate Consultant MAK MEDIA AND ADVERTISING Executive TOTAL WORK EXPERIENCE 6 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME A Public relations & corporate communications professional with good BACK experience in leading media & communication projects and strategies. Jagruti NEXT PROFILE holds a masters degree in Communications Management from Symbiosis Institute of Mass Communication (SIMC) and has over six years of work experience in managing media relations, corporate branding, creating and executing marketing communication plans, and external & internal communications. The executive post-graduation program at Mudra Institute of Management, Ahmedabad (MICA) has given an opportunity to work in London and study in Cambridge (UK), Switzerland and Germany. Her internship at Honeywell, UK involved development of marketing communication plan for key strategic customers. She believes the global learning will help her take on global challenges at work. Prior to joining MICA, Jagruti worked as a Communications Consultant at Netscribes Inc., a communications consultancy and assisted companies like Essar Group, BNP Paribas, Reliance MF, HDFC MF and ICICI Bank. Other companies with good exposure include ICICI Lombard General Insurance, Honeywell and Hanmer Group public relations. Jagruti’s interest spans across social media, external communications, corporate social responsibility and marketing. Age: 28 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communications Anglia Ruskin University, Cambridge Masters in Communications Management Symbiosis Institute of Mass Communications, Pune jagruti_cmx2@micamail.in jkirloskar@gmail.com +91 95102 06880 http://in.linkedin.com/in/jagrutis
    • HOME MORE KOMAL AGARWAL ...2009 2010... ISHANYA MALL, PUNE Senior Marketing Manager MARKETING & TATA TELESERVICES, PUNE Area Sales Manager COMMUNICATIONS THE INDIAN EXPRESS, PUNE STRATEGIST Sr. Space Marketing Executive SREENIDHI INTERNATIONAL SCHOOL, HYDERABAD Marketing Manager & Administrator GE CAPITALS INTERNATIONAL SERVICES (GECIS), HYDERABAD Process Associate TOTAL WORK EXPERIENCE 7 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME K omal is an innovator with 7 years of experience in the field of marketing, sales BACK and business development across various industries. A vibrant professional NEXT PROFILE who believes a good team is the foundation of good business. She has been involved with strategic development of projects from conception to implementation and has successfully turned them around with perseverance, planning, creativity and analytical skills as key strengths. She has a proven track record of achieving her targets and introducing new ideas and concept in the projects handled. During the course of her career, she has been awarded for high performance and exponential business growth. Komal took an academic break to enhance her learning and skill sets to develop herself into a marketing and communications strategist. She believes that this course along with the dual degree program in UK has given her exposure and opportunity to comprehend various cultures and widen her perspectives, in order to value communications as an effective business management tool. Komal is looking forward to a challenging leadership position in the field of marketing, business development or product/brand management in India/overseas. Age: 32 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communication Anglia Ruskin University, Cambridge Post Graduate Diploma in Sales & Marketing NIS SPARTA Bachelor of Commerce (Hons) Calcutta University komal_cmx2@micamail.in agarwalkomal@gmail.com +91 96874 85144 http://in.linkedin.com/pub/komal-agarwal/2/aa3/a3a
    • HOME MORE LALIMA BOSE ...2009 2010... LINOPINION, NEW DELHI Group Head STRATEGIC PR PUNDIT, NEW DELHI Consultant COMMUNICATIONS CLEA PR, NEW DELHI PROFESSIONAL Sr. Consultant LEXICON PR, NEW DELHI Account Executive TOTAL WORK EXPERIENCE 9 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME L alima is an accomplished professional with nine years of comprehensive work BACK experience in the field of communications. She has a strong background in NEXT PROFILE the domain of public relations, handling communications strategies of several companies across industries. She has an excellent record of managing projects from inception to implementation and has proven her ability in managing, developing and motivating teams. In 2008-9 she decided to take a plunge into academics to broaden her learning in the field of communications, and to get an understanding of the latest thinking in the field. This brought her to MICA. The dual degree offering of this course also enabled her to earn a Masters degree in Global Communications from Anglia Ruskin University, UK. She will complete her studies in August 2010. The academic break has been enriching and rewarding, and has given her an opportunity for intellectual growth. She is now eager to take this learning forward in leading a team in devising new and effective communication means for an enterprise. Apart from the regular courses at MICA, she had the opportunity to co –author two academic papers on self construal and organizational dissent along with Prof. Croucher, S.M from Bowling Green University, USA and co-students of the PGPCMX programme. Presently, she is working on an academic paper related to AIDS and Youth. Age: 36 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communication Anglia Ruskin University, Cambridge Post Graduate Diploma in Advertising and Communication National Institute of Advertising, New Delhi lalima_cmx2@micamail.in lalimab@gmail.com +91 98101 61449 +91 90999 26449 (Amd) http://in.linkedin.com/in/lalimabose
    • HOME MORE PAVAN CHOUDHARY ...2009 2010... TATA TELESERVICES MAHARASHTRA LTD Asst. Manager, Network Operations BRAND PCWORX Entrepreneur MANAGEMENT TOTAL WORK EXPERIENCE 8.5 YEARS EXPERT ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME P avan is a high energy professional who thrives in a fast-paced business environ- BACK ment, and comes with a rich work experience of over 8 years in the IT and Tele- NEXT PROFILE communications domain. At Tata Teleservices (M) Ltd., Pavan built a cross functional understanding of various business verticals including marketing and sales, aligning himself with company’s business goals. He created a platform for regular customer response and delivered quality service across Maharashtra & Goa regions. In addition his consultative selling capabilities along with excellent communication skills have resulted in customer retention and revenue enhancement – in a churn intensive and highly competitive industry. Pavan has also been actively participating in motor sports as a rally driver in national events. He has also been instrumental in managing the Hepatitis B vaccination camp in Pune and a pulse polio awareness drive from Pune to Delhi and back. Being complacent with success is not part of his innate nature, as he believes that success is an ongoing process and is always elusive. This self initiated quest for knowledge has made him take a plunge in the communications management domain and add a fresh lease to his career motivations. Age: 31 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communication Anglia Ruskin University, Cambridge Diploma in Computer Engineering Board of Technical Education (Mumbai) pavan_cmx2@micamail.in choudhary.pavan@gmail.com +91 – 96874 83948 http://in.linkedin.com/in/pavanchoudhary
    • HOME MORE VIKRANT JOSHI ...2009 2010... IMS LEARNING RESOURCES (P) LTD., MUMBAI Manager-Special Projects BRAND AND IMS LEARNING RESOURCES (P) LTD., INDORE Operations Manager-Central India MARKETING CAREER LAUNCHER (I) LTD., NAGPUR Operations Manager COMMUNICATIONS CAREER LAUNCHER (I) LTD., NAGPUR Business Development Manager SPECIALIST IMS LEARNING RESOURCES (P) LTD., KOLHAPUR Asst. Centre Manager IMS LEARNING RESOURCES (P) LTD., MUMBAI Marketing Executive STANDARD CHARTERED, MUMBAI Sales Executive TOTAL WORK EXPERIENCE 9 YEARS ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME N ever-say-die attitude, industriousness and unflinching dedication are the BACK key strengths, Vikrant exhibits in his work. He possesses 9 years of full-time NEXT PROFILE experience showing career progression in the field of Services Marketing (Education sector). He has risen from the position of Marketing Executive to Regional Head for Central India. He has worked for India’s leading players in the field of management entrance training. His work broadly included business development, counseling, teaching, mentoring and franchisee development. He also has exposure to the fields of marketing research and financial services. Vikrant is an avid trekker. He loves travelling to different places and interacting with and understanding people of various cultures. He is the co-founder of a social initiative ‘Sone ki Chidiya’ which is committed to cleanliness. He has also undertaken study tours to Zurich and Berlin. He wants to explore the concept of Integrated Marketing Communication and its application in the real business scenarios. His career interests are Brand Management, Marketing Management and Business Development. Age: 30 years Executive Post Graduate Diploma in Management (Communications) MICA, Ahmedabad MA Global Communication Anglia Ruskin University, Cambridge Bachelor of Commerce Mumbai University vikrant_cmx2@micamail.in vikrantvj@gmail.com +91 90999 21246 http://in.linkedin.com/in/vikrant2010
    • HOME R achita exhibits the Buzz, Confidence and the Can-Do attitude dynamically across platforms. Marrying two of her childhood interests - Art and Mathematics into a highly dynamic profession seemed quite frankly a rather absurd thing to do. However, quite recently she realized they both seem to symbiotically exist in the world of Media and communications. Having spent 3 years studying Mathematics at St. Stephen’s Delhi and applying her expertise as a Media Planner at Madison Communications, she soon had the strong desire to acquire formal training and global exposure in this newly developed passion. Her strong academic construct continued to reflect in her professional life. She exhibited RACHITA MEHRA BACK NEXT PROFILE outstanding strategic capabilities during her tenure at Madison, independently developing and implementing Media Plans. Her stint at Cambridge gave her the opportunity to work with an international NGO – ‘Cambridge to Africa’ wherein she was recognized for her commitment to the cause and was among the Top 2% of volunteers around the world. She played an instrumental role in the Marketing Team and successfully developed a Media Pack that reflected direction and development for the organization. Age: 23 Years TOTAL WORK EXPERIENCE 1 YEAR Post Graduate in Communications Management MADISON COMMUNICATIONS MICA, Ahmedabad Media Planner MA Global Communications Anglia Ruskin University, Cambridge BA (Hons.) Mathematics rachita_dd@micamail.in St. Stephen’s College rachita.mehra@gmail.com +91 98986 98348 http://in.linkedin.com/pub/rachita- mehra/1b/7a5/b1b ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • HOME L ike his first name, his profile is totally unique. He studied Marketing, Manage- ment and Communication in different parts of the world and ran a family business for 2 years. His multifaceted profile combined with his international experience gives him the insight to understand the complex world of business and makes him aware of all the minute cultural differences around the world. Today, in the age of Globalization, insights of various cultures and how people work in different countries is not just a valuable addition, but a necessity. Being the eldest in a family of seven children, he learnt how to handle responsibilities at a very young age. This family status helped him mature faster than his peers. PAOLIN PASCOT BACK STUDENT TESTIMONIALS To conclude, Paolin Pascot is ready to reach for the stars with a perfect mix of a good sense of humor, a lot of hard work and sport. Age: 22 Years TOTAL WORK EXPERIENCE 3 YEARS Post Graduate Diploma in Management RESTAURANT LE GROS FRANCK (Communications) MICA, Ahmedabad, India Restaurant manager MA Global Communications SILC, LINGUISTIC STAY COMPANY Anglia Ruskin University, Cambridge, UK Guide and French teacher International Management Bachelor AJ TRANSPORT Anglia Ruskin University, Cambridge, UK Director International Marketing Formation Vanier College and André Laurendeau, EFM RADIO Montreal, Canada Sales Assistant DUT with honours in Business studies Val d’Essonne University Evry, France Paolin.pascot@gmail.com Baccalauréat ES +91 99983 29601 François Truffaut, Bondoufle, France +33 688486455 (Paris) ASHISH IMRAN JAGRUTI KOMAL LALIMA PAVAN VIKRANT RACHITA PAOLIN SALDNHA AHMED JAFRI SAXENA AGARWAL BOSE CHOUDHARY JOSHI MEHRA PASCOT
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS STUDENT TESTIMONIALS MORE HI, HOLA! HELLO! MY NAME IS NICOLE. I AM I AM CLAUDIA. I AM A MY NAME IS JENNY. I AM ORIGINALLY FROM GERMANY. CHILEAN WOMAN LIVING IN ORIGINALLY FROM GERMANY. CAMBRIDGE, ENGLAND. After my undergraduate double After my BA in International degree in International Business I have a Public Relations degree Business from UK I decided to take (BA) studying in Cambridge/UK and and Human Resource experience up the MA Global Communication Berlin/Germany I felt like I needed in my background. I decided take course, to further build on my to get to know the world. I wanted up MA in Global Communications interest in global topics and to take to combine this adventure with program to expand my knowledge the once-in-a-lifetime opportunity my interest in the communication in globalization topics and at the to go to India! The first two weeks area that’s why I took up the MA same time experiment with the were quite intense with so many Global Communication Course. chance to live in one of the most impressions and things to see, hear, The decision to explore India in colorful, intense and energetic smell and eat for the first time. this environment, I feel, was one of countries of the world; India. Here Now, I’ve settled in well and enjoy my best decisions. India is such an in MICA I am opening my arms to my stay and studies here at MICA, a interesting country with so many receive the wealth of Indian culture real oasis in Ahmedabad. impressions. On one hand it made and I’m continuously learning how me think a lot but it also made to see the world from another me very happy. At MICA I found a corner of the planet. perfect environment to increase my knowledge about the world and communication within it. It is a very refreshing experience.
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS STUDENT TESTIMONIALS HI, MY NAME IS EZE OGBONNIA EZE. I AM A NIGERIAN CITIZEN. I studied psychology as my first information on different cultures degree and graduated with second that I can explore. I am most class upper division. I worked with delighted that I was able to make the Nigerian immigration Service it to Ahmedabad which have given Abuja, for one year as a fulfillment me an insight towards cooperating of my compulsory National Youth with Indians and building my Service Program in my country, I experience as a behaviorist. So far proceeded to Cambridge, United the my experience has triggered Kingdom to study MA Global and increased my love for the Communication which also required Indian people and I will always want that I travel and study here in MICA, to associate with them. To crown Ahmedabad in completion of my it all, India is a home of hospitality course. I am an easy going person and I must say that I am enjoying and believe in having firsthand my stay here in India.
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS RECRUITING PARTNERS MORE Since its inception MICA has enjoyed keen industry patronage from leading companies in India and abroad. Some of the major players in the communications, marketing, research, media, consultancy, retail and design industry have recruited from MICA and experienced a positive difference. The PGPCMX course, with its distinctive course offering, is designed to meet the expressed needs of the industry at the middle and senior management level. Here’s a partial list of employers that have experienced MICAns. MARKETING AND BRAND MANAGEMENT AUTOMOBILES FINANCIAL SERVICES Virgin Mobile General Motors Fidelity Vodafone Hero Honda GE Capital TEXTILES Mahindra and Mahindra HDFC Bank Grasim ICICI Lombard CONSUMER GOODS Madura Garments ICICI Prudential Carlsberg Raymonds Reliance Capital VF Arvind Brands Cavincare Standard Chartered Bank General Mills OTHERS Yes Bank Godrej Cera Sanitary Ware JL Morrison LUXURY MARKETING Covansys L’Oreal India Moet Hennessy Louis Vuitton Essar Industries Lotus Herbals Pharmaceutical Marketing HCL Motorola Cadila Orios Procter and Gamble Claris Life Sciences Siemens Limited Reckitt Benckiser GlaxoSmithKline Taj Hotels Titan Glenmark Tata Chemicals VIP Bags Tata Steel TELECOM TVS Industries ENERGY Idea Abellon Clean Energy Reliance Communications Carin Energy Tata Teleservices
    • DIRECTOR’S ABOUT ABOUT COURSE INTERNATIONAL BATCH STUDENT STUDENT RECRUTING MESSAGE MICA PGPCMX CONTENT EXPOSURE FACULTY PROFILE PROFILES TESTIMONIALS PARTNERS MEDIA EVENTS AND ENTERTAINMENT AGENCIES PRINT COMMUNICATION AGENCIES Group M Dainik Jagran Bates Madison Media DNA Corporate Voice Shandwick Media E2E Hindustan Times Euro RSCG Quasar Media Indian Express FCB Ulka Starcom Times of India JWT Leo Burnett TELEVISION INTERNET Lowe BBC Affle Mudra Communications CNBC Glocaledge Ogilvy and Mather CNN IBN Indiantelevision.com Rediffusion DY & R Disney Entertainment Nautanki.tv RK Swamy BBDO ESPN Travel O City CONSULTANCY MSM (SET) Yahoo.com Data Monitor OUTDOOR National Geographic Ernst and Young Real TV Big FM Genpact Star TV Radio City Hewlitt Packard Viacom 18 Radio Mirchi Reach Tech Technologies Zoom TV Technopak Advisors MARKETING RESEARCH Absolut Data IMRB AC Neilen Bases IMRB (PQR) AC Neilen ORG Marg KPIT Cummins Eclerx Millward Brown Fractal Analytics MU Sigma Frost and Sullivan Quantum Research Gallup TNS India Hansa Research TNS Singapore
    • Please e mail or post at The Plac below addres s ement C om PGPCMX mittee Mudra I nstitute of Comm Ah unicatio Shela, A medabad (MI ns, hmedab CA) ad Tel: +91- - 380 058 IND Mobile: + 2 IA 91 96874 717-308250 or 96874 85144 86177 (A (Komal Agarwa s l) Fax: +91- hish Saldanha email: e 2717-30 ) xecutive 8349 . placem ents@m icamail.i n www.mic a-india .net