Redefin i ng Limits A Marketing Plan for Outlier Joemar Tan Jose Mariano Tan 13 October 2010
Redefin i ng Limits <ul><li>Defying Limits </li></ul><ul><ul><ul><li>Mission Statement </li></ul></ul></ul><ul><ul><ul><li...
Outl i er <ul><li>ˈoutˌlīər </li></ul><ul><li>An extreme deviation from the mean. </li></ul>
Miss i on Statement “ As an Outl i er, I will redefine health. My mission is to challenge the state of health, as it is pe...
Outl i er: Roles to Redefining Limits <ul><li>Outstanding Clinician </li></ul><ul><li>Visionary Leader </li></ul><ul><li>S...
Outl i er: Outstanding Clinician
Outl i er: Visionary Leader
Outl i er: Social Catalyst CHANGE
Outl i er: Caring Physician
Outl i er: Loving Son, Brother and Husband
Outl i er: Compassionate Mentor
Outl i er: Proud Filipino
My Brand Today: Outl i er Joemar Tan Ouch! Lawyer Doc Joemar Tan
My Brand Today: Outl i er Joemar Tan Ouch! Lawyer Doc Tan Judge Jejomar 10:00 AM
Mon i toring <ul><li>Alignment of Vision with Daily Tasks </li></ul><ul><li>Alignment of Vision with Long-Term Goals </li>...
Hol i stic Marketing Dimensions: Kotler, P and Keller, KL. Marketing Management.  13th Edition, Pearson Prentice Hall, c20...
Dimensions of a Hol i stic Healthcare: Alignment  of Personal Vision Hospital  Department Colleagues Other Affiliations In...
Success at 20 years: Future in Mind 24 years old Promising Student Budding Leader Community Volunteer Medical Student Lovi...
Mon i toring <ul><ul><li>As an Outlier, I succeed if I continue to redefine limits as a student, a leader, a community mem...
Redefin i ng Limits A Marketing Plan for Outlier Joemar Tan Jose Mariano Tan 13 October 2010
Upcoming SlideShare
Loading in...5
×

Outlier 20 Year Marketing Plan by Jose Mariano Tan

506

Published on

Outlier 20 Year Marketing Plan by Jose Mariano Tan

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
506
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Outlier 20 Year Marketing Plan by Jose Mariano Tan

  1. 1. Redefin i ng Limits A Marketing Plan for Outlier Joemar Tan Jose Mariano Tan 13 October 2010
  2. 2. Redefin i ng Limits <ul><li>Defying Limits </li></ul><ul><ul><ul><li>Mission Statement </li></ul></ul></ul><ul><ul><ul><li>Roles </li></ul></ul></ul><ul><ul><ul><li>10 Point Plan </li></ul></ul></ul><ul><ul><ul><li>Monitors </li></ul></ul></ul><ul><li>Redefining Limits </li></ul><ul><ul><ul><li>Outl i er: Redefining Limits </li></ul></ul></ul>
  3. 3. Outl i er <ul><li>ˈoutˌlīər </li></ul><ul><li>An extreme deviation from the mean. </li></ul>
  4. 4. Miss i on Statement “ As an Outl i er, I will redefine health. My mission is to challenge the state of health, as it is perceived and endured today, and engage in a medical practice that redefines the pursuit of health as a commitment towards enabling of persons. It is of my belief that every woman, man, youth and child has the human right to the highest attainable standard of health in order to realize his or her individual dreams. No disease or infirmity shall rob any person of his or her capacity to transform dreams into reality.”
  5. 5. Outl i er: Roles to Redefining Limits <ul><li>Outstanding Clinician </li></ul><ul><li>Visionary Leader </li></ul><ul><li>Social Catalyst </li></ul><ul><li>Caring Physician </li></ul><ul><li>Loving Son, Brother and Husband </li></ul><ul><li>Compassionate Mentor </li></ul><ul><li>Proud Filipino </li></ul>
  6. 6. Outl i er: Outstanding Clinician
  7. 7. Outl i er: Visionary Leader
  8. 8. Outl i er: Social Catalyst CHANGE
  9. 9. Outl i er: Caring Physician
  10. 10. Outl i er: Loving Son, Brother and Husband
  11. 11. Outl i er: Compassionate Mentor
  12. 12. Outl i er: Proud Filipino
  13. 13. My Brand Today: Outl i er Joemar Tan Ouch! Lawyer Doc Joemar Tan
  14. 14. My Brand Today: Outl i er Joemar Tan Ouch! Lawyer Doc Tan Judge Jejomar 10:00 AM
  15. 15. Mon i toring <ul><li>Alignment of Vision with Daily Tasks </li></ul><ul><li>Alignment of Vision with Long-Term Goals </li></ul><ul><li>Answering the Questions Monthly: </li></ul><ul><ul><li>How am I as a doctor? </li></ul></ul><ul><ul><li>How am I as a leader? </li></ul></ul><ul><ul><li>How am I as a community member? </li></ul></ul><ul><ul><li>How do patients treat me? </li></ul></ul><ul><ul><li>How am I as a son, brother, husband and father? </li></ul></ul><ul><ul><li>How am I as a mentor? </li></ul></ul><ul><ul><li>How am I as a Filipino? </li></ul></ul>
  16. 16. Hol i stic Marketing Dimensions: Kotler, P and Keller, KL. Marketing Management. 13th Edition, Pearson Prentice Hall, c2009, 21.
  17. 17. Dimensions of a Hol i stic Healthcare: Alignment of Personal Vision Hospital Department Colleagues Other Affiliations Integrated Healthcare Management Clinician: Promotion of Health Manager: Community Leadership Social Catalyst: Community Development Responsible Practice of Medicine Continuing Education Legal and Moral Good Patient Relationship Holistic Healthcare Patients at Center Stage Kotler, P and Keller, KL. Marketing Management. 13th Edition, Pearson Prentice Hall, c2009, 21.
  18. 18. Success at 20 years: Future in Mind 24 years old Promising Student Budding Leader Community Volunteer Medical Student Loving Son, Brother and Friend Mentee Proud Filipino Dreams as Reality 44 years old Outstanding Doctor Successful Leader Community Manager Compassionate Physician Loving Son, Brother and Husband Mentor Proud Filipino
  19. 19. Mon i toring <ul><ul><li>As an Outlier, I succeed if I continue to redefine limits as a student, a leader, a community member, a future physician, a friend, a son, a brother, a Christian and a Filipino. </li></ul></ul><ul><ul><li>I succeed if I break limits towards the pursuit of a new meaning of healthcare, one that is truly enabling of every patient’s dreams. </li></ul></ul>
  20. 20. Redefin i ng Limits A Marketing Plan for Outlier Joemar Tan Jose Mariano Tan 13 October 2010

×