Argh! They’ve changed Facebook again!What will it mean for my business page?                                           ©Re...
It’s actually good news, honest! What can you donow on your Facebook page?• Ability to moderate comments• Cover photo is a...
What does the new Timeline look like?            Cover photo – 851 x 315px                                                ...
Make a post ‘stick’                     See which ofto the top                              your friends like    View     ...
Here are our 7 simple steps to take to get a brilliantnew Facebook timeline for your business page                        ...
1. Enable the new Timeline for your personal   Facebook profile (if you haven’t already) – get used   to the look and feel...
2. On your Facebook page take the tour and browsethe new look timeline:• Experiment with adding different photos as the   ...
3. Choose a cover photo for your new page – it shouldbe 851 x 315 pixels in size – although Facebook doesresize images aut...
4. Fill in your company history – you can go right backto when your organisation was founded. Have you gotany old logos or...
5. Decide if you want to moderate comments on yourwall and other privacy settings in ‘Edit Page’, ‘BasicInformation’, then...
6. Tidy up your wall – you can hide posts, delete themor highlight them (so that they spread across bothcolumns)          ...
7. Tell people about your new look page! Why not‘pin’ a story on your new page to the top?                                ...
For further help with developing a strategy for yourFacebook page, why not come on our next onlinecourse, Four Weeks on Fa...
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7 steps to enabling your new Facebook timeline for business

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Book now for our unique online course Four Weeks On Facebook: https://reachfurther.wufoo.eu/forms/four-weeks-on-facebook/

Learn how to create a Facebook page in the new Timeline format and develop a strategy for your business in just 2 hours a week for 4 weeks.

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  • Do a quick run through of the key features of a facebook page – probably easiest to do this live online rather than through this slide.
  • 7 steps to enabling your new Facebook timeline for business

    1. 1. Argh! They’ve changed Facebook again!What will it mean for my business page? ©Reach Further 2012 www.reachfurther.com
    2. 2. It’s actually good news, honest! What can you donow on your Facebook page?• Ability to moderate comments• Cover photo is a great opportunity to show off products and make a big impact• Facebook visitors can message you – a new way to receive enquiries• Ability to ‘stick’ a story to the top of your page• Business pages now look like personal profiles providing a consistency of experience across Facebook for users ©Reach Further 2012 www.reachfurther.com
    3. 3. What does the new Timeline look like? Cover photo – 851 x 315px Customers can send you a private Profile picture message Like button Choose which apps appear here ©Reach Further 2012 www.reachfurther.com
    4. 4. Make a post ‘stick’ See which ofto the top your friends like View the page too history Double column for the wall ©Reach Further 2012 www.reachfurther.com
    5. 5. Here are our 7 simple steps to take to get a brilliantnew Facebook timeline for your business page ©Reach Further 2012 www.reachfurther.com
    6. 6. 1. Enable the new Timeline for your personal Facebook profile (if you haven’t already) – get used to the look and feel on your own profile before you start using it for your business page – there are a lot of similarities. Go to: https://www.facebook.com/about/timeline ©Reach Further 2012 www.reachfurther.com
    7. 7. 2. On your Facebook page take the tour and browsethe new look timeline:• Experiment with adding different photos as the cover photo. Choose a profile picture (the small square image in the bottom left of your cover photo).• Click around and ‘play’ with it. ©Reach Further 2012 www.reachfurther.com
    8. 8. 3. Choose a cover photo for your new page – it shouldbe 851 x 315 pixels in size – although Facebook doesresize images automatically.• Remember that you can change your cover photo at any time – so you could have different ones for different seasons.• A photo is much better than a logo. You can’t use your Cover Photo as advertising space – ie. like a banner advert – it should be a photo.• Look here for inspiration: http://on.mash.to/yWkOrh ©Reach Further 2012 www.reachfurther.com
    9. 9. 4. Fill in your company history – you can go right backto when your organisation was founded. Have you gotany old logos or photos? Put them on the timeline! ©Reach Further 2012 www.reachfurther.com
    10. 10. 5. Decide if you want to moderate comments on yourwall and other privacy settings in ‘Edit Page’, ‘BasicInformation’, then manage comments in your ActivityLog: ©Reach Further 2012 www.reachfurther.com
    11. 11. 6. Tidy up your wall – you can hide posts, delete themor highlight them (so that they spread across bothcolumns) ©Reach Further 2012 www.reachfurther.com
    12. 12. 7. Tell people about your new look page! Why not‘pin’ a story on your new page to the top? ©Reach Further 2012 www.reachfurther.com
    13. 13. For further help with developing a strategy for yourFacebook page, why not come on our next onlinecourse, Four Weeks on Facebook?Book here:http://fourweeksonfacebook.eventbrite.comOr call us today: +44 (0)113 2781800 ©Reach Further 2012 www.reachfurther.com

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