3 J.Swoboda How To Build A Strategy
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3 J.Swoboda How To Build A Strategy

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How to build a strategy? What instruments to support the strategy?

How to build a strategy? What instruments to support the strategy?

Jan Swoboda (Head of NRN, Germany)

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3 J.Swoboda How To Build A Strategy 3 J.Swoboda How To Build A Strategy Presentation Transcript

  • Strategy and instruments - first steps of the German way - Jan Swoboda National Network Unit, Germany ” Capacity building for national rural networks” 30-31 March 2009, Brussels
  • EAFRD program NRN nat. strategy legal basis and framework action plan axis 3 axis 2 axis 4 «Leader» axis 1 ELER annual program activities   Steering commitee EU german federation federal states WiSo-Partner
  • according to German national strategy network tasks
    • Improving transparancy of policy of subsidies
    • developping rural areas in the sense of the goals and according to future needs.
    NNU actions The national networking unit adds significant contribution to,
  • How to work? Mission statement
    • equal treatment of actors
    • working on themes
    • leading by example
    • tools and working schedule flexible according to customers demands
    • representation of interests
    • with political back-up
    • kick off of negotiation processes
    • working schedule based approach
    from.... to....
  • formal structure of the network - the beginning EU 6 federal ministries 14 federal states NNU networking programming 25 Stake- holders Approval authorities 243 LAGs 108 ILE + further regional initiatives implementation = steering commitee New partners in the play trust has to be build up e.g. personal knowledge, reliable work, rules of cooperation, first steps in participation expected
  • from FILET to PAUL Germany is creative Förderinitiative Ländliche Entwicklung in Thüringen 2007 - 2013 FILET Bayerisches Zukunftsprogramm Agrarwirtschaft und ländlicher Raum 2007 - 2013 BayZAL Maßnahmen- und Entwicklungsplan Ländlicher Raum Baden-Württemberg 2007 - 2013 MEPLII Entwicklungsplan für den ländlichen Raum Brandenburgs und Berlins EPLR Entwicklungsplan für den ländlichen Raum des Landes Hessen - 2007 - 2013 EPLR Entwicklungsplan für den ländlichen Raum Mecklenburg-Vorpommern 2007 - 2013 EPLR M-V Programm zur Förderung im ländlichen Raum Niedersachsen und Bremen 2007 bis 2013 PROFIL NRW-Programm „Ländlicher Raum“ 2007 - 2013 Programm Agrarwirtschaft, Umweltmaßnahmen, Landentwicklung RLP PAUL Plan zur Entwicklung des Ländlichen Raumes im Saarland 2007 - 2013 EPLR Saar Entwicklungsprogramm für den ländlichen Raum im Freistaat Sachsen 2007 - 2013 EPLR Entwicklungsprogramm für den Ländlichen Raum des Landes Sachsen Anhalt 2007 - 2013 EPLR Zukunftsprogramm Ländlicher Raum Schleswig-Holstein ZPLR Entwicklungsplan Hamburg 2007 bis 2013 Stadt-Land- Fluss
  • EAFRD funding (Germany) (Cofinanced puplic expenditures inclusive national top ups) EAFRD total: 16,4 Mrd. EUR Axis 1: 5 Mrd. EUR Axis 2: 6,5 Mrd. EUR Axis 3: 3,9 Mrd. EUR Axis 4: 796 Mio. EUR National Network Unit: 6,8 Mio. EUR = 0,04 % Axis 4 Technical assistance National network unit Axis 1 Axis 2 Axis 3
  • 22,1% [puplic expenditures iincl. Top ups] 35,2% EAFRD funding (Federal states, all axis) axis 2 axis 4 36,1% 16,8% 30,8% 14,6% 23,8% 27,5% 41,7% 6,2% 59,1% 21,3% 15,7% 3,6% 58,9% 27,4% 9,8% 3,2% 38,6% 38,1% 15,9% 5,8% 53,7% 26,6% 15,2% 3,8% 19,3% 55,1% 19,4% 4,6% 38,7% 20,3% 28,6% 11,6% 11,6% 27,9% 29,0% 30,9% 15,9% 39,2% 28,4% 4,1% 27,1% 23,4% 33,7% 35,4% 4,2% 62,4% 3,2% 31,8% 39,7% 4,7% 16,9% 30,9% 26,5% 4,8% [Mio €] 250 500 750 1.000 1.250 1.500 1.750 2.000 2.250 2.500 2.750 3.000 3.250 3.500 BY BB HH HE MV NI NW RP SL SN ST SH TH BW 1.790 1.385 1.324 1.206 1.157 1.074 809 722 678 494 71 57 Top ups puplic expenditures 3.502 2.126 axis 1 axis 3
  • ... analyze the diversity 331 - Berufsbildungs- und Informationsmaßnahmen (...)  341 - Maßnahmen zur Kompetenzentwick- lung/Sensibilisierung im Hinblick auf die Ausarbeitung einer lokalen Entwicklungsstrategie  421 - Trans- nationale & gebietsübergreifende Kooperation  431 - Arbeit der lokalen Aktionsgruppe und Sensibilisie- rung in dem betreffenden Gebiet 1)-4) Altverpflichtungen xxx auch: Nationale Rahmenregelung Leader-Ansatz möglich, aber nicht prioritär Maß- nah- men- code BW BY BB HH HE MV NI NW RP SL SN ST SH TH Förderung der nachhal-tigen Bewirtschaftung bewaldeter Flächen Verbesserung der Umwelt und der Landschaft Axist 2 Förderung der Kenntnisse & zur Stärkung des Humanpotenzials Verbesserung der Wettbewerbsfähigkeit der Land- und Forstwirtschaft Axist 1 Umstrukturierung und Weiterentwicklung des Sachkapitals und zur Innovationsförderung Qualitätsver-besserung von landw. Produktion/Er-zeugnissen Umsetzung Lokale Ent-wicklungs-strategie 4) Leader Axis 4 3) Lebensqualität im ländl. Raum & Diversifizierung der ländl. Wirtschaft Axis 3 Diversifizie-rung der ländl. Wirt-schaft ... Verbesserg.d. Lebens-qualität im ländl. Raum 1) 2) 213 216 215 223 227 222 224 225 226 214 221 211 212 131 132 133 124 125 126 121 122 123 113 114 115 112 111 411 412 413 421 431 312 313 321 322 323 331 341 311 214 Förderung der nachh. Bewirtschaftung landwirtschaftl. Flächen
  • What is important? Tackling the difference
    • Measures as ready to use
    • clear defined rules for implementation
    • kind of incentive bonus
    How can we influence? With what to deal first?
    • Measures delegating a task
    • often poor details for implementation,
    • creative work by the beneficiary is necessary (projects)
    • Diversification
    • Infrastructure
    • Connecting urban and rural areas
    • Demografic change
    • Nature and environmental protection
    • Financial Ressources
    „ Big“ issues Identification of integrating themes Selection of themes for annual work programm!
  • ...where to start?
    • profile of the measures :
    • how much money is in it?
    • simple and standard?
    • more complex, variable and/or innovative?
    • developed with partners in an integrated approach?
    • Where is the access and our added value?
    • Are others active and successful in the field?
    • On which level do they work?
    • Are there structures we can use?
    • Do we have personal relations to important actors? (you have to like your target group)
    • measure description
    • content
    • specifities
    • contact
    • Bewilligungs authorities
    First steps to Transparency target group: potential benificiaries and interested public lots of work but easy to do
    • institutions in the network
    • name
    • federal state / nationwide
    • misson statement
    • tasks / goals
    • part of / membership
    • target groups
    • structures
    • offers: competences, media, service
    • Good-Practices
    • contact
  • Development of measures: Connecting people
    • Measures on level of federal states
    • Who is in charge?
    • Do the actors communicate?
    • Are committees for exchange already installed?
    Get into the discussion Programming (e.g. constrains and good practice) Development (e.g. research, evaluation) Implementation practical experiences, positions and good practice Commitees target group: decision makers Events and media
    • Analysis of results &
    • Thinking about options
    • a relatively small group of actors from agriculture to nature preservation
    • many measures „ready to use“
    • inhomogene field of actors, many measures „delegating a task“
    • dominated by actors of agriculture
    • measures 1/3 ready to use
    • 1/3 complex but according to a clear legal framework
    • 1/3 delegating a task
    • integrated approaches with ILE or LEADER: often forced to handle the whole process on local level (e.g. different approval authorities)
    axis 3 + 4 axis 1 axis 2 connecting measures integrated approach
    • e.g. measures relevant for climate (mitigation / adaption)
    measures behind themes
  • Rural development - more than EAFRD? social funds (ESF) regional develp. (EFRD) employ- ment human capital investments landmana-gement less favoured areas Natura 2000 agro-environment reforestation rural economy infrastructure basic services connecting urban and rural areas Using ESF / EFRD as additonal challenge Leader approach
    • Thank you for your attention!
    • Jan Swoboda
    • National Rural Network Unit
    • in der Bundesanstalt für Landwirtschaft und Ernährung
    • E-Mail: jan.swoboda@ble.de
    • Phone: +49-228-6845-3956