1. Copyright, Ethics & Social Media: What the Connected Lawyer Needs to KnowThe Copyright Society of the USAMid-Winter Meeting 2013; Omni Hotel Downtown AustinSaturday, February 16, 2013Raymond J. Dowd,Author – Copyright Litigation Handbook (West 2012-2013)Partner-Dunnington, Bartholow & Miller LLPNew York, NY
2. How is the “connected attorney”different from the traditionalattorney?
3. Prior to the 1976 Copyright Act, thesubject matter of copyright wasnarrow, intentional
4. After the 1976 Act, every work ofauthorship fell into the copyrightmatrix
5. And the World Wide Web made globalpublication instantaneous andunavoidable
6. You’re now a publisher…Rupert Murdoch
7. And you are now an advertiser
8. You are a blogger- You are publishing text, photos and audio on the World Wide Web- You are taking screen shots, cutting, pasting, grabbing and borrowing- You are not paying anyone- You are endorsing all of your friends- Everything is free, easy and cool- Except you can be sued for defamation- You can lose your clients and license- You can violate ethics rules- You can lose your privacy and be hunted down
9. You can be a girl and lose your job
10. You are an Austin TX party animal
11. You are a shameless self-promoter
12. You are a twit
13. You can count how much of a twit youare
14. Legal Birds
15. You can manage your profile
16. You can join the “in” crowd
17. You can be an “influencer” - joingroups and republish to thousands oftargeted individuals
18. You are an art collector – of otherpeople’s art
19. The Google Art Project
20. Your own personal ArtProject homepagewith your own Galleries
21. Dead City III, Fritz Grunbaum’s Collection
22. Moving from Attorney toAdvertiser/Publisher in the Matrix ..What do you need to know?
23. Society of Professional JournalistsCode of Ethics• Seek Truth and Report It ▫ Journalists should be honest, fair and courageous in gathering, reporting and interpreting information.• Minimize harm ▫ Ethical journalists treat sources, subjects and colleagues as human beings deserving of respect.• Act Independently ▫ Journalists should be free of obligation to any interest other than the public’s right to know.• Be Accountable ▫ Journalists are accountable to their readers, listeners, viewers, and each other.
24. Farah v. Esquire Magazine, Inc., 863F.Supp.2d 29 (D.D.C. 2012)- Esquire blog “parody” interview with “birther” book author claiming that author withdrew book and refunded money after Obama published long-form birth certificate- $100 million defamation/false light lawsuit- Qualified immunity by Anti-SLAPP suit – advocacy on public interest issue- Satire on a matter of public concern not defamation
25. Blogs: more play for untrue speech?• while generally, “online speech stands on the same footing as other speech,” In re Anonymous Online Speakers, 661 Fed.Appx. 1168, 1173, No. 09–71265, 2011 WL 61635, at *2 (9th Cir. Jan. 7, 2011), blogs are a subspecies of online speech which inherently suggest that statements made there are not likely provable assertions of fact Obsidian Fin. Group, LLC v. Cox, 812 F. Supp. 2d 1220, 1223 (D. Or. 2011)
26. FTC Publishes Final Guides Governing Endorsements,Testimonialshttp://www.ftc.gov/opa/2009/10/endortest.shtm• The Federal Trade Commission today announced that it has approved final revisions to the guidance it gives to advertisers on how to keep their endorsement and testimonial ads in line with the FTC Act. … long standing principle that “material connections” (sometimes paymentsor free products) between advertisers and endorsers – connections thatconsumers would not expect – must be disclosed. These examples addresswhat constitutes an endorsement when the message is conveyed by bloggersor other “word-of-mouth” marketers. The revised Guides specify that whiledecisions will be reached on a case-by-case basis, the post of a blogger whoreceives cash or in-kind payment to review a product is considered anendorsement.Thus, bloggers who make an endorsement must disclose the materialconnections they share with the seller of the product or service.
27. Under FTC Guidelines• Can you endorse anyone on LinkedIn?
28. If you are not a journalist• Can you protect your sources?
29. In re Grand Jury Subpoena, Judith Miller, 397 F.3d 964, 979-980, 365 U.S.App.D.C. 13,28 - 29 (C.A.D.C., 2005) • .The Supreme Court went on to observe that “freedom of the press is a ‘fundamental personal right ... not confined to newspapers and periodicals. It necessarily embraces pamphlets and leaflets .... The press in its historic connotation comprehends every sort of publication which affords a vehicle of information and opinion.’ ” Id. (quoting Lovell v. Griffin, 303 U.S. 444, 450, 452, 58 S.Ct. 666, 82 L.Ed. 949 (1938)). Are we then to create a privilege that protects only those reporters employed by Time Magazine, the New York Times, and other media giants, or do we extend that protection as well to the owner of a desktop printer producing a weekly newsletter to inform his neighbors, lodge brothers, co-religionists, or co- conspirators? Perhaps more to the point today, does the privilege also protect the proprietor of a web log: the stereotypical “blogger” sitting in his pajamas at his personal computer posting on the World Wide Web his best product to inform whoever happens to browse his way? If not, why not?
30. Attorney Ethics: Publicity RegardingCivil Matters and Attorney/ClientPrivilege • Should you publish information regarding a civil matter?
31. Know the Law: N.Y. Rule of ProfessionalConduct 3.6: Trial Publicitya) A lawyer who is participating in or has participated in a criminal or civil matter shall not make an extrajudicial statement that the lawyer knows or reasonably should know will be disseminated by means of public communication and will have a substantial likelihood of materially prejudicing an adjudicative proceeding in the matter.b) [Subsection (b) sets forth a variety of specific types of statements which are likely to prejudice an adjudicative proceeding. Attorneys who are contemplating making statements about a pending case should familiarize themselves with this subsection.]
32. N.Y. Rule of Professional Conduct 3.6:Trial Publicity (Cont.)c) Provided that the statement complies with paragraph (a), a lawyer may state the following without elaboration: • The claim, offense or defense and, except when prohibited by law, the identity of the persons involved; • Information contained in a public record; • That an investigation of a matter is in progress; • The scheduling or result of any step in litigation; • A request for assistance in obtaining evidence and information necessary thereto; • A warning of danger concerning the behavior of a person involved, when there is reason to believe that there exists the likelihood of substantial harm to an individual or to the public interest; and • In a criminal matter: o The identity, age, residence, occupation and family status of the accused; o If the accused has not been apprehended, information necessary to aid in apprehension of that person; o The identity of investigating and arresting officers or agencies and the length of the investigation; and o The fact, time and place of arrest, resistance, pursuit and use of weapons, and a description of physical evidence seized, other than as contained only in a confession, admission or statement.
33. Blogging 101 The Legacy of Jim LettenWhen Assistant U.S.Attorney Sal Perricone hadbeen commenting onwww.nola.com , the NewOrleans paper The Times-Picayune’s online affiliatesite, it led to quite thescandal. And the eventualresignation of US AttorneyJim Letten.
34. The Litigation PrivilegeLawyers are absolutely immune from civil liability for statementsor conduct that may have injured, offended, or otherwisedamaged an opposing party during the litigation process. Thisprotection, often referred to as the "litigation privilege” shields alitigator regardless of malice, bad faith, or ill will of any kind. See,e.g., Sinrod v. Stone, 20 A.D.3d 560, 561 (2d Dep’t, 2005)(“Statements made by parties, attorneys, and witnesses in the courseof a judicial or quasi-judicial proceeding are absolutely privileged,notwithstanding the motive with which they are made, so long as theyare material and pertinent to the issue to be resolved in theproceeding”); Long v. Marubeni America Corp., 406 F.Supp.2d 285,294-295 (S.D.N.Y., 2005) (litigation privilege extends to absoluteprivilege for out-of-court assertions, when made to interested parties,and that fairly reflect a partys in-court litigation position).
35. The Litigation Privilege (Cont.)• The litigation privilege has been codified in New York as McKinneys Civil Rights Law § 74: “A civil action cannot be maintained against any person, firm or corporation, for the publication of a fair and true report of any judicial proceeding, legislative proceeding or other official proceeding, or for any heading of the report which is a fair and true headnote of the statement published . . . .”
36. Exception to the Litigation Privilege• The litigation privilege does not apply where there has been a deliberate institution of baseless litigation for the precise purpose of fabricating a reporting privilege. Williams v. Williams, 23 N.Y.2d 592, 599 (1969).
37. Attorney-Client Privilege Concerns• Confidential, attorney-client privileged information is generally protected from discovery. However, the privilege can be voluntarily waived by the holder of the privilege when the confidential information is disclosed to third parties.• Accidental or inadvertent disclosure is usually held to be a complete waiver. See, e.g., Underwater Storage Underwater Storage Inc. v U.S. Rubber Company, 314 F.Supp. 546 (D.D.C. 1970).
38. Attorney- Client Privilege Concerns(Cont.)Implied privilege waiver has arisen in social media. InLenz v. Universal Music Corp., 2010 WL 4789099(N.D.Cal. 2010), an employee, via e-mails, a blog, andInternet chat sessions, disclosed information abouther attorneys’ litigation strategy. Statements made insocial media included a statement that her attorneyswere “pretty well salivating over getting their teethinto UMG [the employer] again.” This statementwaived the privilege with respect to why the lawsuitwas commenced. Employee disclosed in a Gmail chatthat her attorneys hoped that opinion would clarify a“cloudy” decision. This statement waived the privilegerelating to the attorneys’ legal strategies.
39. Duty of Impartiality – Hearing Officer Stengle v. Office of Dispute Resolution, 631 F. Supp. 2d 564, 577 (M.D. Pa. 2009)Regardless of whether Stengles blog activity qualified as “advocacy,”her conduct in that regard had the potential to raise questions as toher impartiality and indeed did just that. Plaintiff acknowledges thattwo attorneys, […] stated that they intended to file formal recusalmotions because they questioned Plaintiffs ability to be impartial inlight of her blog entries. …While those attorneys never filed thecontemplated motions, that fact does not alter the essential inferenceto be drawn from this factual array. Again, actual disruptiveness neednot occur; ODR Defendants need only target potential disruptiveness.From these facts, one can readily infer that Plaintiffs blog had thepotential to induce recusal motions from those who came before her inher hearing officer capacity. If such a motion were to be filed, eitherone of two things could happen. Plaintiff could recuse herself, or shecould elect to deny the motion and hear the case to its conclusion. Ineither instance, governmental efficiency would be adversely affected.
40. Why Does Social Media Matter?
41. The LessonSocial media and related technology provide ahost of ways to disclose information to unintendedaudiences. Clients and attorneys should take careto protect the attorney-client privilege by ensuringthat privileged information is not accidentallydisclosed.
42. Corporate Information Posted on Blogs• Blogging or posting on to other social networking sites about work-related information has cased a lot of uproar
43. How Can Twitter affect the Courtroom? • Jurors tweeting about the trials they are a part of • Posting photos of celebrities involved in cases
44. Social Media & Your Location Geolocation• Logging onto your Facebook, Twitter, FourSquare, Apps on smartphones all can help to pin-point your location• Law enforcers around the country are using geolocation to track down criminals that are using social media during their crime sprees
45. Facebook & the courtroomCourtroom affects: • “friending” opposing counsel or the judge • Chatting about what is going on in trial • Posting to Facebook or Twitter revealing evidence regarding character or credibility
46. Discovery of Social Networking Sites:Private Accounts• SNS content is not shielded from discovery simply because it is “locked” or “private”• Courts have held that a requesting party is not entitled to access all non-relevant material on an SNS, but merely locking a profile from public access does not prevent discovery either.
47. Social Media is Discoverable• Social media is generally discoverable • Include social media in document preservation demands and in document preservation client memos • Social media websites are ESI and should be handled as such • Various tools to collect, process, and review social media • Preserve chain of custody
48. Attorney Ethics and Social MediaDiscovery• Lester v. Allied Concrete Company • Attorney fined over $500K for telling client to delete negative information from Facebook. Client independently sanctioned $180K for following attorney’s advice.• Zimmerman v. Weis Markets • Anyone posting photos or information to a public site has no reasonable expectation to privacy. Plaintiff ordered to provide log-in information and passwords. • McMillen v. Hummingbird Speedway ▫ Plaintiff ordered to turn over social media usernames and passwords. Plaintiff claimed injury related to a car race. But Facebook page referenced attending another post-incident race. ▫ “unrealistic to expect that such disclosures would be considered confidential.”
49. Fair Use Analysis• “fair use of a copyrighted work … for purposes such as criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research, . . . is not copyright infringement.” 17 U.S.C. § 107.
50. Use of Copyrighted Materials: Fair UseTest• Purpose and character of the use, including whether use is commercial or non-profit• Nature of the copyrighted work• Amount and substantiality of portion used in relation to copyrighted work as a whole• The effect of the use upon the potential market for or value of the copyrighted work
51. Righthaven LLC v. Realty One Group,Inc., 2010 WL 4125413 (D. Nev. 2010)• A. Purpose and Character of the Use• The court finds that the purpose and character of Nelsons blog is both commercial and educational in nature. His blog on the Las Vegas housing market is designed to provide important information to potential and current homeowners and provide recent developments in the industry as well as Nelsons opinion on the state of the market as whole. However, the underlying purpose of providing this information is to create business for himself as a duly licensed realtor operating in that market. Thus, although Nelsons blog gathers varied information and provides it to the public free of charge, the purpose of providing that information is commercial in nature. Therefore, the court finds that this factor weighs against the fair use of the copyrighted information
52. Righthaven LLC v. Realty One Group,Inc., 2010 WL 4125413 (D. Nev. 2010)B. Nature of the Work• The nature of the Work is split between factual news reporting and reporter commentary. The portion copied by Nelson contains factual news reporting about a new federal housing program which supports Nelsons fair use of the copyrighted information. See e.g., Los Angeles News Service v. CBS Broadcasting, Inc., 305 F.3d 924 (9th Cir.2002) (re-publication of a video depicting a news report was a fair use because it was informational rather than creative).
53. Righthaven LLC v. Realty One Group,Inc., 2010 WL 4125413 (D. Nev. 2010)• C. Amount of Copyrighted Work Used• In his blog, Nelson reproduced only the first eight sentences of a thirty sentence news article. The court finds that this use weighs in favor of a fair use of the copyrighted material. See e.g, CBS Broadcasting, Inc., 305 F.3d at 941 (copying only as much as necessary in a greater work to provide relevant factual information weighs in favor of fair use).
54. Righthaven LLC v. Realty One Group,Inc., 2010 WL 4125413 (D. Nev. 2010)• D. Effect on Potential Market for Copyrighted Work• The court finds that Nelsons use of the copyrighted material is likely to have little to no effect on the market for the copyrighted news article. Nelsons copied portion of the Work did not contain the authors commentary. As such, his use does not satisfy a readers desire to view and read the article in its entirety the authors original commentary and thereby does not dilute the market for the copyrighted work. Additionally, Nelson directed readers of his blog to the full text of the Work. Therefore, Nelsons use supports a finding of fair use.
55. Copyright Litigation Handbook (West2012-2013) by Raymond J. Dowd