Recommendations On Fulfilling Its Mission As A Public Service Broadcaster (Psb)
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Recommendations On Fulfilling Its Mission As A Public Service Broadcaster (Psb)

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Recommendations on fulfilling its Mission as a Public Service Broadcaster (PSB), PPT

Recommendations on fulfilling its Mission as a Public Service Broadcaster (PSB), PPT

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Recommendations On Fulfilling Its Mission As A Public Service Broadcaster (Psb) Recommendations On Fulfilling Its Mission As A Public Service Broadcaster (Psb) Presentation Transcript

  • The New Radio Television Hong Kong Recommendations on fulfilling its Mission as a Public Service Broadcaster (PSB)
  • Background information of RTHK Jan 06 Mar 07 22 Sep 09 4 Dec 2009 Chief Executive appointed an independent Committee on Review of PSB Review Committee submitted its report to the Government Chief Executive in Council decided on the way forward on the development of PSB Public consultation exercise
  • Background information of RTHK
    • Public service broadcaster
    • Remain a government department
    • Specific public purposes
    • Corporate governance and greater accountability
    • Pure, apolitical, neutral, objective
  • Recommodations on New RTHK
    • Corporate governance
    • Protection of editorial independence and freedom
    • New programming opportunities
    • Period for Public consultation
  • 1. Corporate government
  • The Board of Advisor
    • Appointed by the Chief Executive
    • Board-based, comprising representatives from different sectors
    • Professional fields ranging from journalism to accountancy
    • Advise the Director of Broadcasting
      • Editorial policy, programme standards, public standards reviews
  • The Board of Advisor
    • Advise the Director of Broadcasting and RTHK’s chief editor
    • Editorial policy, programme standards, public standards reviews
    • Standard practice for government department
      • Advisory Committee of Cantonese Opera Development Fund
      • Labour Advisory Board
      • Nominations Advisory Committee
      • for Advise (Electoral Affairs Commission)
    • Director of Broadcasting would have last word
  • 2. Protection of Editorial independence and freedom
  • Charter for the RTHK
    • The Chief Secretary for Administration of the Government will issue a charter covering all the main aspects of the operation of RTHK.
      • Replace an existing framework agreement between the government and RTHK-which is subject to renewal every two years- be reviewed every five years.
      • Set out the relationship between the Government and the new RTHK and entrench the editorial independence arrangements.
  • 3. New programming opportunities
    • Promoting Civil Education
    • Establishing Education & Promoting lifelong learning
    • Fostering social harmony & promoting pluralism
    • Stimulating creativity and excellence to enrich the multi-cultural life of HK people
  • 3. New programming opportunities
        • Promoting Civil Education
    • Stimulating creativity and excellence to enrich the multi-cultural life of HK people
    • Public opinion programme of PSB survey, HKU in March 2006
    • Close to 85% of the respondents believed programme production should “provide diversified, informative programmes”
    • Additional funding of $21 million to promote national education
  • For Example
    • Co-operate with the Committee on the Promotion of Civil Education
    • Video, Snap shot competition or game booth to promote the concept of “one country two system” and social harmony
  • 3. New programming opportunities
    • Establishing education & promoting lifelong learning
      • Public opinion programme of PSB survey, HKU in March 2006
        • Over 92% educational programme are essential
  • 3. New programming opportunities
    • Fostering social harmony & promoting pluralism
    • Public opinion programme of PSB survey, HKU in March 2006
      • 85% should have diversified informative programme -
  • 3. New programming opportunities Stimulating creativity and excellence to enrich the multi-cultural life of HK people
    • Centre of communication rerearch, CUHK in Oct 2005 & Public opinion programme of PSB survey, HKU in March 2006
    • 80% & over 73% should have a impartial platform to monitor, observe and criticize government from public discussion respectively
    • Community Broadcasting Involvement Fund to allow community groups to participate in broadcasting and contents production
  • Conclusion
  • The New RTHK
    • A real public service broadcaster?
    • A government department masquerading as a PSB?
    • Neither a government mouthpiece nor a convincing independent voice.
  • 1. Corporate governance
  • Will RTHK become a government mouthpiece?
    • Exert political pressure and interference
    • Uphold all government actions
    • An end to programmes looking at sensitive political issues
    • Become the government’s official radio station
  • Recommendation 1
    • Board of Advisors
      • Advisory, no executive power
      • The Director of Broadcasting holds the final say on programme contents
      • Composed of sufficient distinctive representatives of different categories
      • Monthly meetings to review the corporate policy and operation
      • provide feedbacks and raise concerns in timely manner
  • 2. Protection of Editorial independence and freedom
  • Can editorial independence and freedom be protected by a charter?
    • Bureaucratic procedures of government department
      • Not applicable to the operation of a media organization.
    • Appearance of an independent station
      • But say nice things about the government, like CCTV.
    • Staff want an independent public service broadcaster
      • But they are on civil service terms.
  • Recommendation 2
    • Reinforce regulatory framework
      • By establishing legislation and legal documents
    • Examples:
    • Germany
      • Association of the Public Broadcasting Corporations of Germany (ARD)
      • The Second German Television (ZDF)
    • Canada
      • Canadian Broadcasting Corporation (CBC)
  • 1. ARD and ZDF of the Germany
    • Article 5 in the Basic Law of the German Constitution.
    • Ensure that the media are free from interference
    • The state may not prescribe any of the actual programme content
    • C orporation television programmes are mainly "full programmes"
  • 2. CBC of the Canada
    • 1991 Broadcasting Act
      • O riginally established in 1968 , amended in 1991
      • Reinforce economic, political and social composition in Canada
      • 3 sections
        • B roadcasting policy
        • R egulatory powers
        • O perating procedures and policies
      • Meet cultural and broadcasting policy objectives, the national interest and regional needs.
      • Authority conferred by Parliament upon its Board of Directors.
  • 3. New programming opportunities
    • Establishing education & promoting lifelong learning
    • Promoting pluralism
    • Stimulating creativity and excellence to enrich the multi-cultural life of HK people
  • 3. New programming opportunities
    • Establishing education & promoting lifelong learning
    HOW ?
  • 3. New programming opportunities
    • After Hand-over
    ONE country TWO system Basic Law
  • 3. New programming opportunities
    • Civil Education
  • 3. New programming opportunities
    • Promoting Pluralism
    Reject Support
  • 3. New programming opportunities
    • Promoting pluralism
  • 3. New programming opportunities
    • Stimulating creativity and excellence to enrich the multi-cultural life of HK people
    HOW
  • 4. Period of Public consultation (From 22 Sep to 4 Dec 2009) Government 2 months ENOUGH ??
  • Air Quality Objectives Review 4 months(23Jul-30Nov) 4. Period of Public consultation Energy Efficiency Labelling Scheme 3 months Anti-smoking legislation 3 months
  • Conclusion
  • Q & A
  • THANK YOU