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Introduction to Hospitality Industry
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Introduction to Hospitality Industry

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hospitality industry, accommodation, guests

hospitality industry, accommodation, guests

Published in Travel
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Transcript

  • 1. Introduction to the accommodation industry Diploma in Applied Travel and Tourism Sales and Marketing - Accommodation
  • 2. The hospitality industry
    • The scope of the hospitality industry comprises of a range of businesses that provide services and facilities such as accommodation, food and beverage, entertainment, gaming and related products.
    • The term “hospitality” has become accepted over the years as a generic word, which describes the well being of services and facilities related to tourists and travellers.
  • 3. Accommodation Sector
    • The accommodation sector represents a vital part of the hospitality industry since the provision of accommodation, food and beverage is essential for anyone spending time away from home.
  • 4. Who makes up the accommodation sector?
    • How many different types of accommodation establishments can you think of?
    • Hotels, motels, bed and breakfast, youth hostel, backpackers, bed and breakfast, home stay, farm stay, Marae stays, self catering apartment, timeshare, caravan park, camping ground, boutique accommodation, cabins/huts in National Parks, apartments……. and more.
  • 5. Who are our guests?
    • Guests are the customers of the hospitality industry, they pay for the services and facilities provided by the accommodation establishments.
    • Each guest is different, differences such as age, gender, cultural background and their reasons for traveling.
    • Guests may be local residents, domestic or international guests.
    • They may stay for an hour or longer!
  • 6. Consider your guests
    • For most guests the basics of staying away from home is a “bed” and “food and beverage”, however some customers may require a little more!
    • What specific needs would the following customers want?
      • Female corporate traveller
      • A couple with two young children
      • Retired couple on holiday
  • 7. Organisation chart
  • 8. Front Office Department