AdMonsters 2013 Events & Sponsorships

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AdMonsters 2013 Events & Sponsorships

  1. 1. AdMonsters provides unparalleled We look forward to working in part- access to a close-knit community nership with you to build marketing of digital media and advertising and sponsorship programs that technology decision-makers from meet your marketing goals and around the globe. your budget.AdMonsters | Screens | OPS | OPS Markets | OPS Mobile | OPS TV | Publisher Forum
  2. 2. Introduction to new technology platforms and build AdMonsters relationships. Today’s expanding ecosystem now includes publishers and content creators, agencies, SSPs, DMPs, DSPs, RTB and service a dMonsters has been an invaluable partner for The Media Trust since our inception. Their conferences connect us with the community of digital media decision-makers in a uniquely valuable way. AdMonsters’ content programs haveAdMonsters is the global leader in providers, technology and platform proven to be a great avenue to drive industry discussionproviding strategic insight on the developers, advertising networks, and have helped us further carry our message throughoutfuture of digital media and advertising brands and investors. the display and mobile ad ecosystems.technology through conferences, our Chris Olsonweb site, research and consulting This vibrant community is forward- CEO, The Media Trustservices. We offer unparalleled in- looking and results-oriented. Theirperson experiences and unique, success depends on strategic insightshigh quality online content focused about technology and monetization,on media operations, monetization, and the exchange of actionable peer-technology, strategy, platforms and to-peer best practices. AdMonsters Click to see AdMonsters in actiontrends. AdMonsters is the meeting has built its reputation on providingplace for this dynamic and expanding objective editorial leadership basedcommunity to connect, gain insight, on deep, real world expertise. Wedevelop best practices and exchange have continued to evolve our editorialthought leadership. strategy to address the changing needs of the market and as a result,Founded in 1999, AdMonsters began AdMonsters has attracted a highlyserving the advertising operations focused audience who is at theprofessional through live media and forefront of the industry, and leadingits online community. In the early marketing partners have founddays of online media, this community AdMonsters to be a powerful channelwas comprised largely of operations to reach these decision makers.professionals at online publishers Today, our portfolio of integratedand advertising technology providers. media solutions includes industryAdMonsters actively fostered this leading live events, our innovativecommunity and provided a forum Connect content solutions, emailto share best practices, explore marketing programs and more. 2
  3. 3. Audience >29,000 100,000 23,400 14,000 3,000 3,500 6,000Over the past decade, therole of advertising operationshas grown in importanceas digital media companieshave realized the promise of Monthly Monthly Twitter Registered Annual Facebook Newsletterleading edge technologies Uniques Pageviews Followers Online Conference Likes Subscribersand streamlined operations Members Attendeesto increase revenue and ..profitability. In 2005, ..AdMonsters led the call for ..media companies to elevate The global AdMonsters Community represents Global Reach ..the ad operations role to executive and management level buyers and Americas 62% ..the VP level. Today, “ops” influencers from across the digital media landscape, Europe 25% ..is no longer just about ad including: Asia 10% ..operation – OPS leaders now Other 3% ..find themselves in roles such Agencies ..as general management, Brands ..Chief Revenue Officer, Publishers ..Chief Digital Officer and a Broadcast Networks ..even CTO, reporting directly Ad Networks dMonsters kicks ass! The target audience ..to CEO’s and Presidents. Ad Exchanges is spot on – you always end up having a ..The AdMonsters audience Mobile Content Creators great time and building strong and valuable ..now represents a global App Developers relationships. We spend the majority of our ..community of top-level digital Service Firms events budget here as we believe we get themedia decision makers Advertising Technology & Infrastructure Providers biggest bang for our buck.who are using cutting-edge Cable & Telecom Providerspractices in technology and Analytics & Research Firms Sorosh Tavakolioperations to strategically Founder & CEO, Videoplazadrive their businesses andmaximize revenues. 3
  4. 4. Q1:March 3-6 | Publisher Forum | SonomaQ2:April 4 | OPS Markets | New YorkApril 23 | OPS | LondonJune 2-4 | Publisher Forum | BerlinQ3:July 18 | OPS Mobile + OPS TV | New YorkAugust 18-21 | Publisher Forum | BoulderSeptember 26 | OPS | New YorkQ4:October 17 | OPS Germany | TBDNovember 10-13 | Publisher Forum | ScottsdaleNovember 20 | AdMonsters Screens | London 4
  5. 5. AdMonsters’ Partners Represent Industry Leaders:As a service provider in theworld of digital media, youknow how important it is toengage with your customersand prospects at all levels touncover the decision makers.Revenue and operationsexecutives, their teams anddigital CTO’s, CIO’s, CDO’sand CMTO’s are all constantlyengaged in evaluating newplatforms, technologies andservice providers. They areinfluential in initiating changeand can become a valuableinternal sales force for you.AdMonsters creates uniquelyengaging experiences withthe quality of content that notonly attracts industry leaderswith purchasing power butalso the leading technologyand service providers. 5
  6. 6. .. ..March 3-6 | Sonoma June 2-4 | Berlin .. .. August 18-21 | Boulder November 10-13 | Scottsdale senior leaders in digital publishing Connect. Share. focused on revenue and monetization strategy, ad operations and technol- Who Attends the Publisher Forum? Innovate. Grow. ogy leadership. Participants gather at Attendance is limited to individuals at online publishing/media compa- an attractive offsite venue for three nies whose role is focused on monetization strategy, advertising opera-AdMonsters started in 1999 with our days of in-depth, peer-to-peer dis- tions or technology leadership. .. ..first Publisher Forum, and this remains cussions, closed-door sessions and .. ..our flagship conference for online networking. Sessions are focused on Titles: Companies: .. ..publishers. With a consistently sold developing actionable solutions and .. ..out attendance, the conference is lim- best practices in response to today’s SVP Operations Facebook .. ..ited to just one hundred of the most digital media challenges. CRO ESPN .. .. Director/VP Ad Operations Cox Media .. .. VP Mobile Operations CNBC .. .. VP Sales Operations Expedia .. .. CTO The New York Times .. .. CIO Walt Disney Group .. .. VP Sales IGN .. .. Editor in Chief Fast Company .. .. Director of Ad Technology Crain Communications a .. Director of Digital Advertising .. Conde Nast .. .. dMonsters creates deep, collaborative ​ nd insightful a Sales Operations Manager Gannett events that consistently attract and influence ad VP Content NBCi operations decision makers. They are a ‘must buy’ for Adobe VP Technology The Weather Channel Auditude. Chief Product Officer Discovery Adobe .. .. Sample Topics: .. .. The strategic role of Ad Operations .. Technology selection, implementation, integration .. Reporting data integration and reconciliation .. Audience targeting, tag, and pixel management .. Yield, revenue and inventory management Because of the Publisher’s Forum exclusive attendance and intimate setting, Mobile ad models and technology it provides sponsors unique access to those senior-level decision makers Video ad models and technology who most directly influence the vendor selection process. Organizational structure and staff development 6
  7. 7. PlatinumSponsorship Ruby Sponsorship.. Emerald Sponsorship .. Gold Sponsorship 60 Minute Full Group Presentation to Full .. Audience 20 Minute Full Group.. .. .. Presentation to Full Audience 20 Minute Full Group.. .. .. .. (2) 45 Minute Breakout (2) 45 Minute Breakout Presentation to Full (2) 45 Minute Breakout Sessions Sessions Audience Sessions.. Keynote Attendance .. Keynote Attendance .. Keynote Attendance .. Keynote Attendance.. .. .. .. 4 Conference Passes for 3 Conference Passes for 3 Conference Passes for 3 Conference Passes for Staff Staff Staff Staff.. .. .. .. Participation in Sunday Participation in Sunday Participation in Sunday Participation in Sunday Night Reception Night Reception Night Reception Night Reception.. .. .. .. Participation in “Speed- Participation in “Speed- Participation in “Speed- Participation in “Speed- dating” dating” dating” dating” Logo displayed on-site & Logo displayed on-site & Logo displayed on-site & Logo displayed on-site &.. .. .. .. on admonsters.com event on admonsters.com event on admonsters.com event on admonsters.com event page page page page.. .. .. .. Distribution of marketing Distribution of marketing Distribution of marketing Distribution of marketing materials materials materials materials Name, Title, Company Name, Title, Company Name, Title, Company Name, Title, Company 7
  8. 8. Sunday Night ReceptionSponsorship.. Wifi Sponsorship 2 Conference Passes Silver for Staff (if purchased Sponsorship.. .. as stand alone, one if Bronze Sponsorship purchased as an add-on).. .. .. 3-5 Minute Introduction at 2 Conference Passes for .. Sunday Night Reception Staff.. .. .. .. Sponsorship of the Open Customizable log-in 2 Conference Passes for Bar (2 Hours) experience for users Staff 1 Conference Pass for Staff.. .. .. .. Participation in Sunday Participation in Sunday Participation in Sunday Participation in Sunday Night Reception Night Reception Night Reception Night Reception Participation in “Speed- Participation in “Speed- Participation in “Speed- Participation in “Speed- dating” dating” dating” dating” (no designated.. .. .. .. table, ability to walk around the room) Exclusive Branding at Logo displayed on-site & Logo displayed on-site & Logo displayed on-site &.. .. .. .. Sunday Night Reception on admonsters.com event on admonsters.com event on admonsters.com event page page page.. .. .. .. Distribution of marketing Distribution of marketing Distribution of marketing Distribution of marketing materials materials materials materials Name, Title, Company Name, Title, Company Name, Title, Company Name, Title, Company 8
  9. 9. o PS takes you to the heart of the digital industry, .. exploring current and future trends in a lively and .. informed way – not to be missed for those wanting to stay .. ahead of the curve. April 23 | London September 26 | New York Helen Clifford-Jones October 17 | Germany Managing Director UK/VP of Sales EMEA, Maxifier Digital Done Right: The Only Conference for Digital Media StrategistsOPS brings together digital media management capabilities, as wellleaders who understand digital as new models such as branded/done right by focusing on the sponsored content and audience-companies and people who are based inventory valuation toleading the way in digital. Brands maximize revenue. OPS features theand agencies are looking to Demand largest, most successful web brandsSide Platforms (DSPs), Programmatic alongside hot young companiesBuying / Real Time Bidding (RTB) with cutting edge solutions andand next-generation agency trading technologies who are leading the way.desks to more efficiently buy the Top publishers like The Atlantic, Newaudiences advertisers want to reach. York Media and Funny or Die will share At OPS, connect with the decision makers andPublishers are automating workflow ideas with leading digital agencies key influencers from across the digital mediaand developing advanced yield such as LBi US and Razorfish. ecosystem who understand digital done right. .. .. .. .. .. .. .. .. .. ..Who Attends OPS? Titles: Companies Sample Topics: .. .. . SVP Publisher Services Condé Nast Branded content .. .. ..OPS NY attracts a wide range of Sr. Mgr. Business Development Coca Cola Evolution of agency trading desks .. .. ..digital media leaders from across the Global Head of Digital Dow Jones Programmatic premium .. .. .ecosystem, including online publisher Sr. Dir of Ad Operations Google Data as currency .. ..and agencies, brands, ad networks, Ex Dir Digital Operations IDG Multi-platform digital video strategy .. ..exchanges and technology and Dir Product Kellogg’s Responsive design .. ..service providers. Assoc Dir Global Digital Strategy NBCi Brand safety VP Ad Ops The New York Times VP Media Sales Pubmatic VP Digital Ad Products Zenith Optimedia 9
  10. 10. .. Who Attends OPS Markets? OPS Markets brings together online media buyers and sellers who are April 4 | New York building the next generation digital media marketplace and the trading .. infrastructure for online advertising .. now and into the future. .. Titles: .. VP Platform Solutions .. VP Sales .. VP Product Development .. CEO .. EVP .. Inventory & Yield Analytics Mgr .. VP Strategy .. VP Yield Management .. Dir Advertising Operations Revenue Solution Manager Dir. Tech Strategy .. VP Sales OperationsBuilding the Data-Driven Digital Ad Market .. .. .. Companies: .. .. Google .. .. Bizo ..More and more online advertising world, deal with concepts such as Sample Topics: .. Buzz Media ..is bought and sold in automated private exchanges and programmatic Audience targeting .. Casale ..market environments. OPS Markets premium, and how to work with 3rd Private exchanges .. Media .. ..is a unique, one-day conference for party data providers, implement re- Data buying and selling ESPN . ..digital advertising leaders focused on targeting strategies and connect Standardization .. Isocket ..operational excellence in this data- the dots between DSPs and SSPs. Exchanges .. Jumpstart Automotive ..driven, programmatic marketplace. OPS Markets focuses on how digital DSPs . MediVest ..OPS Markets will explore how to advertising leaders and operations Real time trading NBC Universal ..realize the revenue potential of professionals are responding Data beyond display/DMP as OS Omnicom Media ..publisher data, understand campaign to the continued growth of the Programmatic premium PubMatic ..and inventory management in an RTB programmatic market. Brand safety SocialVibe .. Washington Post Digital YumeBe part of OPS Markets to connect with the decision makers who are leveraging RTB, DSPs, SSPs, DMPs and data Tribune Companysolutions to maximize online advertising revenue in a market-driven environment. Undertone Networks 10
  11. 11. Who Attends OPS? OPS Mobile is an open door event. The event is not exclusive to ad operations professionals but is .. July 18 | New York open to everyone in the industry who is involved in developing, distributing or monetizing mobile Build the Mobile Future content. Typical attendees are VPs, directors and senior managers from across the mobile ..Mobile is redefining the web and the growth in advertising ecosystem. ..mobile traffic has exploded. The landscape now ..includes a much broader and more complex Titles: ..world of connected devices: smartphones, Head Mobile ..tablets, network game consoles and connected VP Ad Operations ..TV’s. Companies focused on buying, selling and Co-Director Mobile Development ..delivering advertising across the mobile internet CEO, Head of Product ..need new monetization strategies and to develop VP Media Operations ..best practices for operational excellence in a world Dir Mobile Partnerships ..of connected devices. OPS Mobile will focus on the SVP Mobile ..exchange of ideas, experiences and best practices Sr. Director Ad Saleswith expert-led sessions on mobile advertising, VP Global Strategy..payments, platforms and technologies. Mobile Platforms.. .. VP Digital Ad Products.. ..Sample Topics: .. Companies.. .. The branded app.. Bloomberg .. Tablets -- the new frontier.. WebMD .. Mobile privacy CNN .. The future of buying mobile Cox Digital .. RTB and mobile Discovery Communications .. The future of mobile publishing Google .. Everyday Health ..The explosion of mobile platforms means that JiWire ..companies focused on buying, selling and Amobee ..delivering online advertising across the mobile Jumptap ..internet need to be at OPS Mobile. MediaVest .. NEO@Ogilvy .. AOL Turner Broadcasting 360i NBC Universal 11
  12. 12. .. July 18 | New York Building the Future of TV and VideoTelevision is being re-built fromthe bottom up. As viewers demandfreedom from the old models of videodistribution, connected TV and onlinevideo is leapfrogging “linear” and“video” to become the fully digital,truly connected media platformof the future – and it’s happeningnow. OPS TV will explore cuttingedge techniques and emerging bestpractices in online video advertising, Who Attends OPS TV?connected TV, video infrastructure, OPS TV brings together the TV and cable network executives, video monetization strategists, video content creators, .. ..in-stream video and much more. technology platform innovators and distributors who are building the future of TV.Become part of OPS TV to connect with .. .. .. Titles: SVP Branded Entertainment .. .. .. Chief Product Officer SVP Digital Distribution .. .. CTO CEO .. ..the global community of operations, Dir Advanced Video Dir Ad Operations VP Digital Advertising Solutions. .. .. ..monetization and technology experts SVP Revenue Strategy Head of Monetization Platforms .. .. ..who are building the the future of TV .. .. ..and video. Companies: Fox Comcast Cable .. .. .. ESPN MEC Global Adobe .. .. .. Discovery MTV Networks A&E Television, .. .. NBC Universal Sony Pictures Bloomberg .. .. CBS TimeWarner Cable NE@Ogilvy .. .. .. Adap.TV Turner Broadcasting Starcom MediaVest .. .. EA Viaco Sample Topics: Video on demand Monetizing the stream Video ad buying Buying TV in a digital world Digital video syndication Video discovery & distribution Social TV 12
  13. 13. Monetize the Multi-Screen FutureThere are more rich media enabled screens in our hands thanever before. The popularity of smartphones, tablets and con-nected TVs – not to mention digital signage and other plat-forms – has radically altered the consumer media consumption ..model. The digital media industry must react to this changein consumer behaviour to ensure that we have the measures,infrastructure and framework in place to effectively developand monetise this growing and lucrative market. Whether your November 20 | Londonprimary focus is smartphones, mobile, tablets, connected TVor other devices, at Screens, attendees will learn cutting edge Who attends Screens?techniques and best practices from industry leaders. .. AdMonsters Screens is the only conference for smart-screen media strategists, op- .. erations, technology and revenue leaders from mobile publishers, digital TV content Sample Topics: .. and distribution, agencies, brands, mobile advertising networks, mobile developers, .. advertising technology, infrastructure and the hot new entrepreneurs with the most Augmented Reality cutting edge technologies for mobile and digital video and TV. .. .. In game messaging .. .. Evolving revenue strategies to multiple screens Titles: Companies: .. .. Transcending the screen to focus on the consumer .. .. Head of Digital Operations BBC .. .. VP Sales BksyB .. .. Managing Director Viacom .. .. Head of Platform Developmen Telegraph Media Group .. ..As demand for content on the move has increased, so has CEO CBS Interactive .. ..the opportunity for the screens-savvy marketer and publisher. Sr. Dir of Ad Ops Unruly MediaJoin us at Screens to reach the leaders in multi-screen digital Ad Operations Manager Zeeboxmedia. Dir of Publisher Sales Screach Sr. Campaign Manager Taboola 13
  14. 14. Keynote Sponsor Partner.. Sponsor Panel .. 10 Minute Full Group Sponsor Wrap Breakfast/ Presentation Prior to Party Lunch.. .. Keynote Address .. 20 Minute Full Group Sponsor .. Presentation .. 3 Conference Passes 30-40 Minute Shared.. .. .. for Staff 3 Conference Passes Topical Conversation, for Staff Full Group Exposure 5 Minute Full Group .. .. Toast 2-3 Minute Full Group 1 Pass for VIP Client 3 Conference Passes Thank You (During.. .. .. .. .. 1 Pass for VIP Client or Prospect for Staff Lunch) or Prospect 2 Hour Open Bar 3 Conference Passes .. .. for Staff Ownership of Ownership of Shared Branding on Create Specialty Breakfast & Lunch .. .. Branding on Stage Branding on Stage Stage Cocktail Brought to you by for Keynote they are for Keynote they are Exclusive Branding of Ownership of Lunch.. .. .. .. .. sponsoring sponsoring Wrap Party Branding 1 Pass for Staff 1 Pass for Staff Logo displayed Logo displayed Logo displayed Logo displayed Logo displayed on-site & on on-site & on on-site & on on-site & on on-site & on.. .. .. .. .. admonsters.com   admonsters.com   admonsters.com   admonsters.com   admonsters.com   event page event page event page event page event page.. .. .. .. .. Distribution of Distribution of Distribution of Distribution of Distribution of marketing materials marketing materials marketing materials marketing materials marketing materials Name, Title, Company Name, Title, Company Name, Title, Company Name, Title, Company Name, Title, Company 14
  15. 15. Networking Lounge.. 2 to 3 Conference Demo Pod.. .. Passes for Staff Wi-fi Sponsor.. .. .. Couches 2 Conference Passes for Staff Refreshment .. .. Access to a “highball Charging station or plugs for laptops, or table” 2 Conference Passes Sponsor.. .. .. cell phones Sponsor brings ipad Customizable log-in Supporting .. or computer or tv experience for users monitor to show Sponsorship .. A “sponsor created product Participation in 1 Conference Pass for .. .. video” that plays Sunday Night Staff Demo pod only only during lunch, Reception available during networking breaks Ownership of.. .. .. .. networking breaks/ etc. Participation in Speed Branding in 1 Conference Pass for lunch Dating Refreshment Area Staff Logo displayed Logo displayed Logo displayed Logo displayed on-site & on on-site & on on-site & on on-site & on.. .. .. .. admonsters.com   admonsters.com   admonsters.com   admonsters.com   event page event page event page event page.. .. .. .. Distribution of Distribution of Distribution of Distribution of marketing materials marketing materials marketing materials marketing materials Name, Title, Company Name, Title, Company Name, Title, Company Name, Title, Company 15
  16. 16. global conferencesIn addition to our core coverage of the US, UK and Europe, AdMonsters hosts conferencesaround the world in key high-growth digital media markets: Australia, Singapore, Brazil and theMiddle East. AdMonsters Global events provide an entry point for participants from across theonline media industry in these emerging markets to join the world-wide AdMonsters network ofindustry leaders. Our Global events follow the same AdMonsters core values of Focus, Qualityand Community to provide a uniquely valuable forum where industry experts lead the sessionsand create an open dialogue amongst participants. AdMonsters events enable participants tostay ahead of the curve with everything they need to know including the strategic role of adoperations, audience targeting, yield and inventory management and more. AdMonsters global conferences in the Australia, Singapore, Brazil and the Middle East are key opportunities to engageAttendees: leaders in online media and support your businessAttendees are vetted to ensure that the audience is comprised of senior leaders in digital development goals in your target markets around theoperations, technology, media, publishing, monetization and strategy from across the digital globe.media ecosystem. Platinum Sponsorship Gold .. .. .. Sponsorship Silver .. .. 60 Minute Full Group Presentation to Full Audience Sponsorship .. .. .. (2) 45 Minute Breakout Sessions (2) 45 Minute Breakout Sessions .. .. .. Keynote Attendance Keynote Attendance .. .. 4 Conference Passes for Staff Participation in Sunday Night Reception .. .. 3 Conference Passes for Staff Participation in Sunday Night Reception .. .. 2 Conference Passes for Staff Participation in Sunday Night Reception .. .. .. Participation in “Speed-dating” Participation in “Speed-dating” Participation in “Speed-dating” .. .. .. Logo displayed on-site & on Logo displayed on-site & on Logo displayed on-site & on admonsters.com event page   admonsters.com event page   admonsters.com event page   Distribution of marketing materials Distribution of marketing materials Distribution of marketing materials Name, Title, Company, Postal Address Name, Title, Company, Postal Address Name, Title, Company, Postal Address 16
  17. 17. The AdMonsters community is constantly looking .. AdMonsters Connect offerings include: Sample AdMonsters Connect customers: ..for more in-depth analysis, insight, original Articles and Interviews: Independent editorialresearch and thought-leader interviews to stay at coverage of key technical topics and players ..the forefront of the industry. At the same time, our in the industrypartners want to foster conversation and engage Webinars: Editorially driven webinars on impor-the community through original content. With tant industry topics ..AdMonsters Connect, we have created a suite of Playbooks: Independent editorial coverage ofunique, sponsored content solutions designed to best practices for specific processes, proce- ..address both demands, by creating more original, dures, and areas of technologyeditorially-driven content while and supporting our Technology Spotlights: Comparative features ..partner’s goals around customer engagement. covering key ad ops and technology solutions Research Reports: Audience-driven indepen-AdMonsters Connect gives you the opportunity to dent researchengage the AdMonsters community in between Custom Content Solutionsevents and tie your brand to relevant, high-quali-ty content while supporting your brand aware- AdMonsters Connect content will appear on admon-ness and lead generation goals. With this unique sters.com and in our email newsletters as part of  program we consult with you to determine your our ongoing content stream. Content created ascontent marketing goals, and then we create part of an AdMonsters Connect program can alsooriginal, objective, top-quality content with your be integrated into your own marketing and PRsponsorship attached. plans. a dMonsters Connect is a great match for Rocket Fuel’s Audience Accelerator product. The AdMonsters community represents the real rocket scientists in digital media, and they are exactly who we are looking to connect with. We’re excited to be working with AdMonsters to help foster the conversation around advanced targeting, audience extension and how big data can drive effectiveness at scale for publishers and networks. Paul Wenz VP, Business Development, RocketFuel 17
  18. 18. ......Example One-month Connect sponsorship package.. 2 hour AdMonsters Connect strategy session + content strategy report.. 2 original editorial articles.. 2 original editorial interviews with industry leaders.. 1 Tech Spotlight 1 Topic Channel 1 month website advertising.. 1 month newsletter advertising....Example Three-month Connect sponsorship package.. full day AdMonsters Connect strategy session + content strategy report.. 4 original editorial articles.. 4 original editorial interviews with industry leaders.. 1 Tech Spotlight.. 1 Connect Playbook 2 Topic Channel 3 months website advertising 3 months newsletter advertisingPricing: $10,000/month minimum. Final pricing will depend upon actualprogram elements selected.Connect packages can also include other custom elements. AdMonsterswill work with you to create a Connect package tailored to your goals andbudget. Please contact your account executive for details. o penX is excited to connect with the AdMonsters community by sponsoring insightful, original and relevant content. Paul Martecchini Head of Marketing, OpenX 18
  19. 19. .comBecause digital media leaders need in-depth in-sights, peer to peer perspective and an active pro-fessional community to advance their businessesand succeed in their careers, admonsters.com  has developed a focused editorial approach tomeet their needs. Our mission is to provide ob-jective, actionable analysis focused on monetiza-tion, operations, technology and strategy for thesedecision-makers. admonsters.com provides a mixof editorial analysis, though-leader interviews, con-tributed expert commentary, original research andactive discussion forum that enables them to stayat the forefront of this highly dynamic industry andexchange ideas.Community and Membership .. ..The AdMonsters community uses the site in several Topic Channels Sample admonsters.com Content Topics: ..ways. We offer fresh, daily news analysis and expert ..commentary via the AdMonsters blog and weekly In addition to covering the most pressing issue Advertising technologies ..content through the AdMonsters Newsletter. The of the day via the blog, admonsters.com gives Ad exchanges ..AdMonsters community actively engages with each readers the ability to research and navigate Real time bidding (RTB) ..other through the Discussion Forum, and our Job content organized by the most important topics Mobile advertising ..Board provides the community a very useful tool to in digital media and advertising technology Location-based advertising ..recruit highly specialized talent. through our Topic Channels. Topic channels Big data & analytics .. aggregate all AdMonsters event information and Rich media ..For those who wish to go deeper, AdMonsters website content around that topic, along with Social media advertising ..Membership offers more in-depth content and links to other resources around the web. Video advertising ..premium features. AdMonsters membership gives Inventory and yield management ..its users access to content from all of our events, Marketers can access this highly qualified and Programmatic premiumincluding those that a user may have not attend- engaged audience of more than 29,000 unique Brand safetyed, access to video interviews of industry thought monthly visitors to the site via several online Dataleaders, research and full access to the member- advertising and sponsorship opportunities. Privacyship database. 19
  20. 20. Advertising and Sponsorship OpportunitiesDisplay Advertising Sidebar above the fold - “Large Rectangle”Ads on admonsters.com are strictly limited and strategically placed, ensuring that your message Dimensions: 300 X 250 (IAB standard)gets seen by the thousands of digital media leaders. Pricing: Display campaigns run for two week flights for a flat fee of $1800. A maximum of four advertisers run at any one time. Please note that all web site advertising is run on a tenancy basis and there is no guarantee on specific impressions, user reach or click volume.Email Newsletter AdvertisingAdMonsters distributes a weekly email newsletter that provides hand-selected stories to anaudience of over 6,000 active subscribers. Articles come directly from the admonsters.comeditorial team. Each newsletter features an exclusive advertising sponsor with a 728 X 90leaderboard ad at the top. Pricing: $1000 per week Header above the fold - “Leaderboard” Dimensions: 728 X 90 (IAB Standard) Specifications: File size: Up to 45Kb File types supported: Static images (PNG), Flash (SWF) must be accompanied by a back up gif. Maximum animation: Total 15 seconds including looping (maximum 3 loops) Sound is not allowed, user-initiated or otherwise Channel & Section Sponsorships Advertisers may link their brand to a specific topic or editorial coverage area via special section or channel sponsorships. We will completely skin a section of our site with your company’s branding, and you will “own” the ad .. .. Includes: A completely customized channel and all content within that channel Ad units within that section (leaderboard and large rectangle ad unit) positions on the page for the duration of your sponsorship. Pricing: $8500 per month; minimum commitment of one month AdMonsters also offers custom content to complement your online advertising and sponsorship program. Contact your account executive for more details and please consult the Connect section which details several content-oriented opportunities. 20
  21. 21. AdMonsters is proud to partner with Acceleration, Clients:the leading specialist provider of consultingservices in digital media, to offer a wide range We have delivered strategies, implemented and integrated solutions and continue to deliver t he AdMonsters Professional .. .. Services Team was great.of consulting solutions. By combining our ongoing service to the best know brands in digital .. .. During a four week engagement,industry knowledge with Acceleration’s unrivalled media including: .. .. they came through for us with aexperience and specialist expertise, we are able .. .. well thought out plan when weto design and deliver to you uniquely valuable AdKeeper The Daily Meal .. .. needed guidance scaling andsolutions that help you generate more revenue and AutoTrader.com EA .. .. rapidly growing our digital adoperate more efficiently. Boston.com NPR .. .. ops business. Cars.com Monster.comAdMonsters Professional Services by Accelerationbridges the gap between strategy, process and Comcast Current TV National Geographic Wikia Robert Peralta VP, Advertising Operationstechnology. We build and integrate technology DailyCandy Zoox Comcast Interactive Mediainfrastructure, analyze product strategy, developbest practices and architect efficient processes Contact us and let us solve a specific problem orfor companies across the online media landscape. unlock value in your digital media business. .. .. Sample Solutions .. Enterprise Architecture .. Leverage audience data for improved ad sales, subscriber marketing and content personalization Design .. Migrate, implement and integrate ad server and order management systems .. Redesign ad operations workflows to increase efficiency and decrease transaction costs .. Develop strategies to manage inventory, increase traffic and optimize yield .. Design enterprise technology architectures and roadmaps .. Integrate technology platforms and components .. Create unified reporting and dashboards for better insight Systems Technical management decisions and attribution Integration & Managed Develop strategies for leveraging ad exchanges, demand side platforms and RTB & Optimization Services Behavior-driven content and path optimization using multivariate testing Using this structure, we customize a service or consulting engagement to suit your needs: 21
  22. 22. www.admonsters.com/sponsorship sales@admonsters.com 415-963-4407 Contact us today to take advantage Daniel Halioua - VP, Sales of this great opportunity to align your dhalioua@admonsters.com brand with AdMonsters quality audience tel: +1 917-428-8085 and content and to reach and engage skype: danhalioua decision makers in in digital media. fax: +1 415-963-4407AdMonsters | Screens | OPS | OPS Markets | OPS Mobile | OPS TV | Publisher Forum
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