Razorfish - Keynote by Porter Gale, Virgin America

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Keynote was delivered by Virgin America's Porter Gale on April 23, 2009, at the 9th Annual Razorfish Client Summit (#rzcs on Twitter).

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  • Razorfish - Keynote by Porter Gale, Virgin America

    1. 1. Virgin America Top 20 Digital Moments April 23, 2009
    2. 2. Best Domestic Airline Condé Nast Traveler, 2008 1st for overall quality in First/Business Class amongst all US domestic carriers Zagat 2008 Best Low Cost Airline in North America Business Traveler “Best in Business Travel” survey, 2008 Gold, RED inflight entertainment system Spark Awards, 2008 Revolutionizing US domestic air travel
    3. 3. What we believe
    4. 4. <ul><li>Launched August 2007 with a major focus on inflight experience </li></ul><ul><li>Based in San Francisco </li></ul><ul><li>Brand new fleet of aircraft </li></ul><ul><li>Flies on high density business and leisure routes including BOS, IAD, JFK, LAX, SAN, SNA, SEA, SFO </li></ul><ul><li>High tech look and services, including mood lighting and inflight entertainment. First to offer full fleet inflight Wi-Fi </li></ul><ul><li>Anecdotes from the press have included: </li></ul><ul><ul><ul><li>“ Sets a new benchmark for domestics…” </li></ul></ul></ul><ul><ul><ul><li>“ a staggering improvement over the U.S. norm.” </li></ul></ul></ul><ul><ul><ul><li>“ like flying in an i-pod” </li></ul></ul></ul>At a glance
    5. 6. TOP 20 DIGITAL MOMENTS
    6. 7.
    7. 8.
    8. 9. Letvafly.com
    9. 13. BOING BOING UNICORN CHASER
    10. 14. AIR COLBERT
    11. 17.
    12. 18. LEVERAGING INNOVATION
    13. 19. YOUTUBE
    14. 30. QUESTION & ANSWER

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