“What am I, a product?”Introduction to personal Marketing

Your personal brand is WHO YOUARE

Personal Marketing is how youcommunicatewho you are!

And what other people say about you, when you’re not around....

Let’s talk about value...A product is worthless untilIt adds value.People knowabout itPeople are willing to paytohave it!

What is yourUnique Value Proposition?

How do you? Add value? Let people know about it?Make people pay for your services?

1st StepKnow thyself : Define who you are

2nd StepDescribe thyself : what do you want to be known for.

3rd StepPresent thyselfAre you sending out the right message?Plumber

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4th StepDefine your market

5th StepBe out there

Become visible & Promote your expertise:Network – Go, meet people and tell ’em what you do.

Become visible & Promote your expertise:Present & teach/coach

Become visible & Promote your expertise:Look for exposureopportunities

Become visible & Promote your expertise:Gain Online PresenceGoogle + Visibility = GOOGLEABILITYSocial Networking

6th Step Keep Practicing.One day, You’ll be famous!

Need a hand?Raz Chorev Your personal Marketer T: 1300 88 78 35 (Aust. only)E: raz@razchorev.com Blog: www.razchorev.comTwitterwww.twitter.com/razchorev Google Me... You’ll find more....