Creating a Culture of Achievement Through Business: a Start Up Guide for People with Disabilities provides a comprehensive guide for the first stages of becoming an entrepreneur including mindset, goal-setting, confidence, skill-building, developing a team and planning a business.
3. 1. What’s Next?
Look at what is on the market now
and think about where the trends
are leading. If you catch a shift in
the market at the beginning, there
are many opportunities for new
businesses.
4. 2. What’s Annoying?
Many long-standing products and
services we have all gotten used to
have annoying quirks, like Uber and
the cab system or Pandora and the
radio.
5. 3. Add a little extra
Look at the market you are
interested in. Where are the gaps a
new little product or service could
fit into?
6. 4. Market something you already use
or do
Have you created a product to help in
your own life or adapted an existing
product to suit your needs? If it helps
you, there may be a market for others to
use your product. People with disabilities
are estimated to hold $554 billion in
disposable income in the United States
alone.
7. 5. Your skills and interests
Make a list of your skills and a list of
your interests. See if any of them
combine into a product or service.
8. 6. Something that hasn’t changed
recently
Where has the market stagnated?
Sometimes it is because a product
is so dominant that no one bothers
with it, but sometimes entrepreneurs
have overlooked a market that has
a potential for a new entrant.
9. 7. Make it cheaper
Look at a product that is selling and
look for ways to produce it for less.
10. 8. What others are saying
Listen to friends and acquaintances
about their experiences with
products and services and what
they might prefer. Also, keep your
ears open at networking events or
look online at reviews of existing
businesses for opportunities.
11. Get the Book
Learn
• How to shake off societies’
perceptions
• Why building yourself up is
important for businesses
• How to develop the
entrepreneurial mindset
• How to test an idea, raise
money and launch