Beyond Co Creation Picnic 09 Favela Fabric

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Presentation at Picnic 2009 Congress. What is the potential for co-creation? What is the reality behind so-called best practices?

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Beyond Co Creation Picnic 09 Favela Fabric

  1. 1. Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  2. 2. MOBILIZING SOCIAL CAPITAL
  3. 3. CO‐CREATION CHARACTERISTICS Actor Actor Actor Actor Actor VALUE  CHAIN Reverse integration Aggregation of dispersed resources Collective effort  experience Cross pollination of ideas  insights Synthesized output
  4. 4. OBJECTIVES SUSTAINED INNOVATION  COLLABORATION  EMPOWERMENT SENSITIVITY ADVOCACY ACCELERATION
  5. 5. METHODOLOGY Concept Platform Program Process Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  6. 6. RECENT WORK Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  7. 7. INTERNAL COLLABORATION CHANGE MANAGEMENT TRANSPARENCY
  8. 8. INTERNAL COLLABORATION SUSTAINED INNOVATION TRANSPARENCY
  9. 9. CITIZEN PARTICIPATION PUBLIC DEBATE PUBLIC ACTION Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  10. 10. MEASURING SUCCESS NOT JUST BUT ALSO Numbers.. Implementation.. – Participants – Ideas – Visits – Processes Output.. Process.. – Ideas – Integration of co‐creation tools – Quality of ideas Attitude shift.. – Comments – Pro‐dialogue (let’s continue!) – Votes – Anti‐dialogue (we are not ready, it’s useless) Experience.. Networking.. – Positive, rewarding – Sustained core of users – Negative, frustrating – Communities (of Practice) Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  11. 11. ROCKY REALITY Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  12. 12. Extraordinary Normal
  13. 13. Act Talk
  14. 14. Register Engage
  15. 15. Compelled Compelling
  16. 16. Tool Nature
  17. 17. Selling Listening
  18. 18. Social Media Change Management Design Thinking Social dynamics Mediation CO‐CREATION REQUIRES SOCIAL BUSINESS DESIGN Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  19. 19. CO‐CREATION ON THE CHEAP WILL DISAPPEAR Ethics Low reciprocity Just a contest Unpredictable outcome Erosion authenticity
  20. 20. PRACTICE WHAT YOU PREACH QUESTION OUR OWN BELIEFS PRACTICE THE GOSPEL SOLICIT OUTSIDE HELP SEE  WHAT HAPPENS Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation
  21. 21. RAUL LANSINK CEO  FAVELA FABRIC raul.lansink@favelafabric.com Frederiksplein 1 1017 XK Amsterdam The Netherlands  Photos used with Creative Commons license www.favelafabric.com Favela Fabric ‐ Picnic 2009 ‐ Beyond Cocreation

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