Disaster not only refers to traumatic situation but also person’s reaction to an event
The word CRISIS in chinese means danger & opportunity
Disaster affects various sections of society i.e
Business & government
TYPES OF DISASTER
PRODUCT OR SERVICE FALIURE
BUSINESS & MANAGEMENT (CORPORATE)
INTRODUCTION TO ORGANIZATIONAL DISASTER
Goal of disaster management.
DEFINITION OF ORGANIZATIONAL DISASTER:-
Pearson and Clair define organizational disaster as:
An organizational disaster is a low probability, high impact event that threatens the viability of an organization and is characterized by ambiguity of cause, effect, and means of resolution as well as by belief that decisions must be made swiftly.
Types of organizational disaster
Product and computer tampering
Natural disaster that disrupts a major product or service.
Natural disaster that destroys organizational information base
PR disasters etc.
STAGES IN DISASTER MANAGEMENT :-
Pre disaster planning- an ounce of prevention:-
scanning the sources of risk.
Disaster doesn’t start from big.
Use probability adjusted risk
Disaster itself prevent the bad situation from becoming worse
Act quickly and decisively
Put people first
Inform top management
Post disaster or recovery
Move quickly time is not ur frnd during disaster
Gather facts continoually
Use project management
Be a leader
Core group of decision makers.
Members must be knowledgeable of the business to identify hostile situation.
What additional skills are needed to handle it successfully
Crisis really exists.
REPRESENTATION FROM VARIOUS GROUPS:
Real Estate Management;
Corporate Security; And
Public Relation / Communications.
ROLE OF CRISIS MANAGEMENT TEAMS :-
Establish what has happened
Assess the impact
Resolve any conflicts
Identify and prioritize
Brief To Board And Company.
Communicate To Appropriate External Organizations.
Emergency Medical Response , Principle Called
“ The Golden Hour”
Handle the media with care
Give media the facts
Use the right spokesperson
Select the most appropriate media
Present Information Clearly
Appear Pleasant On Camera
Media Person Need To Have Strong Eye Contact
Use Internet As A Channel To Reach People
Use Unique Websites To Address Crisis
Media Person Should Have Latest Crisis Information
Avoid Nervous Habit That People Interrupt
Avoid The Phrase No Comment
Avoid Distracting Nervous Gestures Such As Pacing
Myths About Disaster Recovery Solutions
Small To Medium Sized Business Don’t Need Buisness Continuity And Disaster Recovery Solutions.
“ It Wont Happen Here.”
Only Financial Services Or Health Care Organisations Need Buisness Continuity Solutions.
There Is No ROI Or Compelling Business Reason For Business Continuity.
Planning For Business Continuity And Disaster Recovery Creates The Perception Of Vulnerability.
Case Study- Product Tampering
JOHNSON & JOHNSON AND TYLENOL
COST AND BENEFIT
When it’s all over
“ Experience is the name everyone gives to their mistakes.”
MARK THE END OF CRISES.
RECORD THE CRISES RESPONSE.
CAPTURE THE LESSON LEARNT.
COCO COLA BELGIAN CASE – THE PUBLIC RELATIONS FIASCO
OVERVIEW OF CASE
LOOSE ACTIONS BY COCO COLA
No proper investigation
Blamed defective cabon-di-oxide
used for fizz
Lame excuse of health problem in the victim’s head
Coco Cola Acts Aggressively
PUBLIC RELTIONS OPERTIONS BEGAN
INVESTOR APOLOGIZED TO BELGIAN CUSTOMERS
SPECIAL CONSUMER HOTLINE AWS ESTABLISHED
NEWSPAPERS ADS EXPLAINED COMPANY’S PROBLEM AND NOTED IT WAS DESTROYING OLD PRODUCTS AND USING FRESH INGREDIENTS.
The World trade centre Disaster, Who was prepared?
Tele Communication Provider.
Role of Lufthansa Airline.
Shocking Step by Merrill Lynch.
Management Challenges after 9/11
Designing systems that neither over-controlled nor under-controlled.
Applying Quality Assurance Standard in large system Project.
Threat to Computerized Information System
THEFT OF DATA, SERVICES, EQUIPMENT.
TELE COMMUNICATION PROBLEM
Hacker And Computer viruses
What is hacker? And the role of Trojan horse software!
Role of virus in corporate.
Mobile device viruses.
Sat yam's Involvement Revealed in World Bank Network Hacking .
Involvement of one or more employees of Satyam in the installation of sophisticated spyware programs on the workstations
The infiltrators were enjoying the complete access to the rest of the institution's network.
The World Bank has brought an end to its profitable contract with Satyam.