Rashmi Sinha, CEO & Cofounder SlideShare [email_address] Why share on SlideShare

Most thinking & ideas in modern world shared as documents.

… documents have served not simply to write, but also to underwrite social interactions; not simply to communicate, but also to coordinate social practices… John Seely Brown & Paul Duguid Social life of documents

John Seely Brown & Paul Duguid

Social life of documents

SlideShare Community for sharing presentations and documents

Community for sharing presentations and documents

Benefits of sharing on SlideShare Come up in Search Social sharing (part of web conversation)

Come up in Search

Social sharing (part of web conversation)

Who is on SlideShare

What people share on SlideShare Teachers share lesson plans Speakers share conference slides Ministers share sermons Travelers share photo albums Companies share archived webinars

Teachers share lesson plans

Speakers share conference slides

Ministers share sermons

Travelers share photo albums

Companies share archived webinars

Strong community Self policing High quality of interactions Almost no copyright problems

Self policing

High quality of interactions

Almost no copyright problems

How people interact with documents on SlideShare Favorite Comment Download Embed Post to social networks Email

Favorite

Comment

Download

Embed

Post to social networks

Email

SEO aspects Your seo strategy for documents

Your seo strategy for documents

Accessibility Only site to show full plain text for ALL content

Only site to show full plain text for ALL content

SlideShare Gov Pack: Specially for Gov / Public Agencies Special TOS No branding – on site & widgets No ads Gov Copyright Customized look & feel Customized categories

Special TOS

No branding – on site & widgets

No ads

Gov Copyright

Customized look & feel

Customized categories

Whitehouse on SlideShare: Case Study

Apps on LinkedIN, & Facebook

Post to Twitter & other networks

How to use Pace yourself Expose text (miss search benefits with scanned documents) Tag with keywords Start viral threads: Post to Twitter, Facebook Encourage reuse

Pace yourself

Expose text (miss search benefits with scanned documents)

Tag with keywords

Start viral threads: Post to Twitter, Facebook

Encourage reuse

How to measure success Views – on site, on embeds Engagement metrics: Favorites, Comments, Downloads, Shares

Views – on site, on embeds

Engagement metrics: Favorites, Comments, Downloads, Shares

Other Features: Collect Leads Beta feature

Beta feature

Mashups with audio,video Embed YouTube video Synchronize audio

Embed YouTube video

Synchronize audio

Sharing privately Send to friend privately Private on SlideShare, embedded on your site

Send to friend privately

Private on SlideShare, embedded on your site

Find me at www.slideshare.net/rashmi http://twitter.com/rashmi [email_address]

Find me at

www.slideshare.net/rashmi

http://twitter.com/rashmi

[email_address]