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How to run a scrappy startup
or how to build a great product with few resources




Rashmi Sinha,
CEO & Cofounder,
SlideSh...
Accidental Entrepreneur
  Grad student
  Researcher
  Consulting
  Startup 1
  Startup 2
SlideShare...
  best place in the world to share
  presentations
Start: May 06 > Beta >
Launch Oct 06 > Grow >
Grow more > Angel funding
Dec 07 > Series A Apr 08
Its cheaper to
build a startup
   •
than it used to be
1. Speed is
imperative
Set the tone for speed in
hiring, biz dev, product
2. Start being
scrappy from
the top
Cash is important
•Know your burn rate & fume date
at any moment
3. Bring expertise
into company without hiring
   •Advisory roles – SEO, Sales,
   Metrics, Marketing
Accountants & HR
•Rent a CFO
4. Do fund-raising
in steps
  Advisors > Angels > Series A
5.   Marketing: you don’t
need schwag. Build a viral
product
Find me at
www.slideshare.net/rashmi
http://twitter.com/rashmi
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How To Run A Scrappy Startup

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Transcript of "How To Run A Scrappy Startup"

  1. 1. How to run a scrappy startup or how to build a great product with few resources Rashmi Sinha, CEO & Cofounder, SlideShare
  2. 2. Accidental Entrepreneur Grad student Researcher Consulting Startup 1 Startup 2
  3. 3. SlideShare... best place in the world to share presentations
  4. 4. Start: May 06 > Beta > Launch Oct 06 > Grow > Grow more > Angel funding Dec 07 > Series A Apr 08
  5. 5. Its cheaper to build a startup • than it used to be
  6. 6. 1. Speed is imperative
  7. 7. Set the tone for speed in hiring, biz dev, product
  8. 8. 2. Start being scrappy from the top
  9. 9. Cash is important •Know your burn rate & fume date at any moment
  10. 10. 3. Bring expertise into company without hiring •Advisory roles – SEO, Sales, Metrics, Marketing
  11. 11. Accountants & HR •Rent a CFO
  12. 12. 4. Do fund-raising in steps Advisors > Angels > Series A
  13. 13. 5. Marketing: you don’t need schwag. Build a viral product
  14. 14. Find me at www.slideshare.net/rashmi http://twitter.com/rashmi
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