HSLPhilips Water Purifier


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HSLPhilips Water Purifier

  1. 1. 21st September, 2007 Sahil Saini
  2. 2. Umardeep Singh Combination of UV+ Sediment Filter + Activated Carbon (Philips) <ul><li>Advantages </li></ul><ul><li>1. UV is the most effective technology against waterborne virus, bacteria, parasites and amoebae. </li></ul><ul><li>2. Removes particulates, cysts & chlorine. </li></ul><ul><li>3. Removes volatile organic chemicals, and turbidity. </li></ul><ul><li>5. Leaves all minerals in water, just attacking the harmful substances </li></ul><ul><li>6. Very efficient technology – leads to 100% usage of water </li></ul><ul><li>7. Involves low power consumption </li></ul><ul><li>Disadvantages </li></ul><ul><li>Does not remove TDS (Totally dissolved solids) </li></ul>
  3. 3. Umardeep Singh <ul><li>RO : </li></ul><ul><li>Advantages: </li></ul><ul><li>Desalination technology: Reduces TDS (Totally dissolved solids) </li></ul><ul><li>Removes impurities, Heavy metal reduction </li></ul><ul><li>Disadvantages: </li></ul><ul><li>Low efficiency: 80% water is wasted </li></ul><ul><li>Outcome is “De-mineralized water” </li></ul><ul><li>High energy consumption due to requirement of a booster pump </li></ul><ul><li>Does not guarantee micro-biological safety </li></ul><ul><ul><li>Premature blockage under high turbidity conditions </li></ul></ul><ul><ul><li>Pinholes in membrane </li></ul></ul>
  4. 4. Umardeep SIngh Purification vs Desalination <ul><li>Purification is the removal/reduction of harmful substances, like particulates, chlorine, volatile organic chemicals, turbidity, bacteria, parasites, amoeba, cysts and viruses; while at the same time leaving the minerals in the water, intact. These minerals, in limited quantities, are needed by the human body for health and vitality </li></ul><ul><li>Desalination is the removal/reduction of the Total Dissolved Solids. Desalinated water is actually “de-mineralised water”. This water does not contain essential minerals that are required by the human body. </li></ul><ul><li>Desalination by RO technique does not ensure “safe” water, as there is no guarantee of removal of micro-bacterial matter. </li></ul>
  5. 5. Umardeep Singh How does the Philips Intelligent Water Purifier Work? Macro Filter Specially designed filter to remove Bigger particles from input water. It enhances the life of the dual filter by preventing premature clogging due to any blockage caused by these particles UV Chamber Advanced TUV PLS technology destroys known waterborne viruses, bacteria, parasites and amoebae giving you absolutely safe water <ul><li>Dual Filter </li></ul><ul><li>Customized sediment and activated carbon filter removes: </li></ul><ul><li>Particulates and Chlorine </li></ul><ul><li>Turbidity </li></ul><ul><li>Volatile organic chemicals (VOCs) </li></ul><ul><li>Cysts </li></ul>
  6. 6. 21st September, 2007 Sahil Saini <ul><li>UV light destroys DNA of waterborne bacteria, viruses and other microbes. Thus, the microbes are deactivated. </li></ul><ul><li>It involves the passage of water along the surface of a UV lamp </li></ul><ul><li>UV Dosage = Intensity X Time </li></ul>How UV works
  7. 7. 21st September, 2007 Sahil Saini Philips Range of Intelligent Water Purifiers
  8. 8. Umardeep Singh Product Features <ul><li>Power UV+ </li></ul><ul><li>Advanced UV technology destroys known waterborne viruses, bacteria, parasites & amoebae </li></ul><ul><li>The activated carbon & sediment filter improves taste & removes turbidity, chlorine, volatile organic chemicals (VOCs), cysts & larger micro-organisms </li></ul><ul><li>You get purer & safer drinking water, that also tastes good </li></ul><ul><li>IntelliFill </li></ul><ul><li>The Purifier senses water pressure, and starts purifying and dispensing water upto the amount pre-set </li></ul><ul><li>Water is purified even when you are away or asleep, and no more overflowing vessels either </li></ul><ul><li>You will always be sure of having enough pure water when you need it </li></ul>
  9. 9. Umardeep Singh <ul><li>Rechargeable Battery Backup </li></ul><ul><li>Incase of a failure in electricity supply, the Purifier automatically switches over to the battery, allowing continuous supply of purified water </li></ul><ul><li>Upto 20 litres of drinking water can be dispensed on battery backup </li></ul><ul><li>When electricity supply resumes, the battery is automatically recharged </li></ul><ul><li>PureProtect Alert </li></ul><ul><li>Warns you when the filter needs replacement </li></ul><ul><li>After 2700 liters of water consumption, sends out a signal </li></ul><ul><li>More convenience for the customer, as she can plan out from her busy schedule and arrange a replacement filter </li></ul><ul><li>PureProtect Lock </li></ul><ul><li>If the filter is not replaced within 300 liters of PureProtect Alert signal, the Purifier locks, so that no water is dispensed until the filter is replaced </li></ul><ul><li>The Purifier also locks itself if no filter is mounted, if its not mounted properly, or if the UV lamp fails </li></ul><ul><li>Safety and peace-of-mind assured, as impure water will never be dispensed </li></ul>
  10. 10. Umardeep Singh <ul><li>PureFlush </li></ul><ul><li>At the push of a button, PureFlush automatically flushes all internal pipes and the UV chamber of the Purifier. You no longer get dirty water even after you’ve been away for a long time </li></ul><ul><li>PowerSave </li></ul><ul><li>The Intelligent Purifier consumes a max of 30 W of electricity, and has a normal consumption of 25 W </li></ul><ul><li>To make it even more energy efficient, the UV lamp switches off when the Purifier has not been used for 10 mins </li></ul><ul><li>This means lower running expenses for you </li></ul><ul><li>Tilt & Twist Filter change </li></ul><ul><li>For easy filter replacement, so that you can do it yourself, and are no longer dependent on a technician to come and do it for you </li></ul><ul><li>Audible Indications </li></ul><ul><li>To remind you when the Philips Intelligent Water Purifier is on </li></ul>
  11. 11. Umardeep Singh MRP (Rs) 6995 9995 8995 10495
  12. 12. Umardeep Singh <ul><li>Whats so special about the Philips UV Lamp? </li></ul><ul><li>Philips UV Lamps have been supplied to over 70% of the domestic water purification systems sold </li></ul><ul><li>Latest technology available only in Philips </li></ul><ul><li>Low mercury content and ozone production making it much safer for consumers. </li></ul><ul><li>Philips UV lamps are very compact and easy to replace. </li></ul><ul><li>Lower degradation rate. Philips lamps have an average life of 9000 hours, as compared to 5000 hours for traditional water purifiers </li></ul>
  13. 13. 21st September, 2007 Sahil Saini Certifications All 4 models of the Philips Intelligent Water Purifer are tested and certified by the following agencies based on the standards set by the National Sanitation Foundation (USA) and BIS (India) WQA Gold Seal Class A certificate: The Water Purifier can purify even untreated water from any source, provided the water is meant to be drinkable, eg river water, bore-well water, etc. and not sewage water. UV dosage is also higher at a min of 40 mJ/cm 2 . In comparison, most products of Eureka Forbes are only WQA Gold Seal Class B certified, which means these give a lower UV dosage of 16 mJ/cm 2 , and are certified to purify only previously treated water, ie. As an addition to purifying municipal supply of water.
  14. 14. Umardeep Singh Specifications * Note: If input water pressure is more than max , use of a pressure reducing valve (approx cost Rs 500) is suggested, while if it is less than min , use of a booster pump (approx cost Rs 1500) is suggested. TUV PL-S Lamp 9W Rated Input 30W Input Voltage 230V AC, 50Hz, 2A Voltage Range 160-260V AC Max. Flow Rate 1.2 lit/min Input Water Pressure Max : 2 kg.cm2 (20 meters water col.)* Min : 0.5 kg/cm2 (5 meters water col.) Input Water Temperature Max 45ºC Min 5ºC
  15. 15. <ul><li>Highlights of the Philips Intelligent Water purifier </li></ul><ul><li>The UV lamp which is the heart of a UV water purifier, is made in-house by Philips, the leader in this segment, unlike Aquaguard which itself used Philips UV lamps till recently. </li></ul><ul><li>WQA Gold Seal Class A certified, unlike Aquaguard which has only been able to get a Class A certification for a few models, inspite of having been in the Water Purification business for a long time. </li></ul><ul><li>Philips Pure Water Care: Centralised contact no. for immediate & professional resolution of enquiries, installation & service. When you call Philips Pure Water Care, you directly speak to the Company, unlike Eureka Forbes who give you a Franchisee no, who you have to call yourself. </li></ul><ul><li>Guaranteed service at the time committed to you. Service available from 7 am to 9:30 pm, 7 days a week, including Sundays </li></ul><ul><li>World class features some of which are patented by Philips and do not exist in any purifier in the world. </li></ul><ul><li>2 years guarantee, unlike other purifiers which depend upon AMC. </li></ul><ul><li>Low power consumption and low maintenance cost, as compared to RO purifiers. </li></ul>21st September, 2007 Sahil Saini
  16. 16. 21st September, 2007 Sahil Saini RO vs Philips UV Water Purifiers Parameters RO Water Purifiers Philips UV Water Purifiers Philips Advantage Essential Minerals Can result in mineral deffciency in the human body. Does not guarantee micro-biological safety. Premature blockage under high turbidity conditions. Retains all Essentials Minerals required by our body. Guarantees microbiological safety. Consumer gets guaranteed pure and safe drinking water Water Wastage 80% of input water is wasted, only 20% is retained for drinking 0% water wastage, 100% converted to drinkable water No wastage of water High energy consumption due to inbuilt booster pump No booster pump required, under normal pressure conditions For every 20 L of pure RO water, 80L gets wasted 100% Water gets Purified. Water wastage is a serious concern, specially in India, where water shortage already exists Completely utilises available water to give you pure & safe drinking water, without wasting any Electricity Consumption Works on a much higher wattage consumption, because of a requirement of a pump Works on 25W consumption, max 30 W. After 10 mins, Philips purifiers go into PowerSave mode where consumption is only 10 W Lowest electricity consumption Flow Rate 15 L / hour Flow Rate 72 L / hour Cost of Ownership (MRP) Starting at Rs 14,990 Starting at Rs 6995 Economical Maintainance Cost Filters need to be changed every 6 months months: Cost Rs 400 Membrane needs to be changed every 1.5 years: Cost Rs2000 AMC cost: Rs 1250/year Total maintenance cost for 2 years: Rs 4850 Filter needs to be replaced after 6 months: Cost Rs 495. Philips is offering 1 free filter. No AMC cost. Therefore total maintenance cost for 2 years = Rs 990 Lowest maintaintance cost
  17. 17. 21st September, 2007 Sahil Saini Benchmarked against Kent RO Parameters RO Water Purifiers Philips UV Water Purifiers Philips Advantage Features No state-of-the-art features Philips Water Purifiers give you advanced features that do not exist in any Water Purifier in the world. Features that make the purifier truly &quot;intelligent&quot;. Highly advanced, patented features, that differentiate Philips Intelligent Water Purifiers from all water purfiers available today Intellifill: Senses water availability & automatically dispenses purified water up to the amount set by you, even in your absense Rechargeable Battery Backup: Incase of electricity failure, the Purifier automatically switches to battery backup, giving you uninterrupted supply of pure water Pure Protect Alert & Lock: Warns you when the filter needs replacement, and incase the filter is not changed, the purifier stops dispensing water. Thus you are assured of getting absolutely pure water, or no water at all Service You need to depend on a technician to come and change the filters, membranes, etc No need to wait for a technician. You can change the filter yourself, using Philips's patented Tilt & Twist feature. For any other service requirement, just call Philips Pure Water Care & get assured and dependable world-class service at your doorstep. World class service guaranteed and assures peace-of-mind to the consumer Certification No WQA Class A certification is possible for the membrane, membranes purification does not ensure microbiological safety. Not only Class A certified by WQA, but also KIVA and BIS certified Certified by International & Indian agencies for quality standards, to give you guaranteed pure and safe drinking water Guarantee 1 Year 2 Years We are so sure of our product, that we have given a 2 year guarantee, without burdening the consumer with something like an AMC Aesthetics Bulky, and not a very sleek design. Philips Intelligent Water Purifiers are sleek, and add to the kitchen's beauty We recognise the consumer's need to gte not only a qood product in terms of features and functions, but also in terms of looks
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