Linkedin Webinar Final

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http://www.marketingtwins.com Randy & Donny Vaughn present the benefits of using Linkedin as part of a strong marketing strategy for your business, non profit or church.

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Linkedin Webinar Final

  1. 1. Using Linkedin to Network and Showcase Your Expertise presented by Randy & Donny Vaughn MarketingTwins.com
  2. 2. What is Linkedin?
  3. 3. Why use Linkedin?
  4. 4. Let’s look at some stats • 60 Million active users • A new member joins LinkedIn approximately every second • Professional networking • Job searches / Recruiting tool • Join groups to connect to others • Make contacts and share referrals through discussion forums
  5. 5. Let’s go mobile
  6. 6. What is your personal brand?
  7. 7. Eliminate profile chaos – stay on brand
  8. 8. Create an elevator speech for your headline
  9. 9. Don’t waste your status update!
  10. 10. Randy’s profile
  11. 11. Website listings www.marketingtwins.com www.facebook.com/randyvaughn www.twitter.com/marketingtwins
  12. 12. Is your summary on PAR?
  13. 13. Get high value recommendations
  14. 14. Incorporate applications Import blog Share reading list Showcase expertise
  15. 15. Manage your group list
  16. 16. Event planning
  17. 17. Credibility and Contacts
  18. 18. More resources for you: marketingtwins.com/linkedinresources • Download e-Book: “Your Social Media Resume” • Podcast interviews on personal branding • Use Linkedin to Network Better • More articles on using LinkedIn in your job search

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