Born in the United Arab Emirates, James started riding from a very early age on the vast open desert sands. Sand was eventually replaced with dirt, when at age 16 he moved back to the UK with his family, and started Motorcross.<br />About<br />In 1990, he placed 16th in his first ever competition in the North East Youth Series, and then went on to compete in Championship events such as the AMCA Championships, Mr Thumpercross, the British Championships, and the British Supercross series.<br />In 2006, James returned to the United Arab Emirates and started rally racing; using his motorcross experience, determination, and dedication to make his mark on the sport and earn the respect of spectators and world ranked rally riders.<br />
Sponsorship covers all the DESERT CHALLENGES in the Gulf Region<br />28th March<br />Jan 2011<br />April<br />October<br />June<br />August<br />
One of the world’s most prestigious international cross country rallies<br />ABU DHABI DESERT CHALLENGE<br />In March 2009 it was renamed the Abu Dhabi Desert Challenge with the five-day motor sport spectacular being staged in its entirety across Abu Dhabi<br />The event in recent years has gradually migrated towards a majority routing through Abu Dhabi’s majestic desert areas.<br />
Why sponsor James West?Sponsor Visibility<br />James’ helmet can be painted with the sponsor’s choice of colours and logo. This will be a custom paint job that will need a week’s lead time. James will have his helmet on whenever he is interviewed or will have it in his hands on podium stands <br />can organize to have 50% of the bike covered with the sponsor’s logos and colours. There is also the option for future races to consider painting the whole bike in the sponsor’s colours and logos if they wished to continue to sponsor him in the future<br />The sponsor’s logos can be put onto James’ riding shirts, pit shirts, and smart shirt – together with the KTM logo<br />The sponsor’s advertising flags can be set up at the pit stops where the crews will be refueling and at the campsite<br />Flags Branding<br />Bike Branding<br />Clothing Branding<br />HelmetBranding<br />
Sponsorship funding vital to finance sports costs and help James win<br />Sponsorship<br />Initial sponsorship free<br />AED 100 K<br />Sponsors<br />World Motorbike <br />Rally Champion?<br />
What branding and exposure will sponsors get in return?What event privilages?What personal appearances and advertising rights?This section need to be agreed with<br /><ul><li>Brand fit?
Branding? </li></ul>What elements,<br />What size?<br /><ul><li>Exposure:? Press and news coverage across region…quantify|?
Exposure: Thousands of live viewers at every event…quantify by event??</li></li></ul><li>James …….A driver to watch out for in the future Cyril Despres<br />