In May of '09 when I was the Marketing Mind of a Six Store Domino's Pizza Franchise I shared this presentation at the Domino's Pizza Worldwide Rally in Las Vegas. The event was called CampusPalooza.
The main focus was what could stores that serviced college campuses do to take advantage of Social Media. Trust Me, not many people wanted to listen or believe in the words I preached in 2009. Some of these ideas are basic but the tactics is what makes them resonate even today.
The basics never get old, they just get forgotten.
Treat customers like friends and use social media to strike emotional connections with your customers. These emotional connections are what will trigger shareable moments.