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Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
 

Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich

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I ran a study of 1,000+ readers on my blog, iwillteachyoutoberich.com, asking them about how they spent for Valentine's Day 2008.

I ran a study of 1,000+ readers on my blog, iwillteachyoutoberich.com, asking them about how they spent for Valentine's Day 2008.

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    Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich Presentation Transcript

    • Survey Results: Valentine’s Day Spending
    • Survey Results: Valentine’s Day Spending
      • 1,031 respondents were surveyed from http://www.iwillteachyoutoberich.com about how much they spent on Valentine’s Day 2008
      • I Will Teach You To Be Rich is a blog on personal finance and entrepreneurship for college students, recent college grads and everyone else
        • Featured in the New York Times, Wall Street Journal and Yahoo Finance
        • Contact: [email_address]
      • Analysis brought to you by:
      • www.FindABetterBank.com
    • Snapshot
      • 77% of respondents spent money on Valentine’s Day this year
      • Men are more likely to spend money on Valentine’s Day then women (79% versus 71%)
        • Men also spent more ($112 versus $66)
      • Boyfriends and girlfriends spent more than husbands and wives
        • Respondents spent $119 on their boyfriends or girlfriends, but only $94 on their husbands or wives
    • Who spent money on Valentine’s Day 2008? Base = 1,031
      • Men are most likely to spend money on Valentine’s day
        • 29% of women didn’t spend any money on Valentine’s Day, compared to only 21% of men
      • Younger people are more likely to opt out
        • 24% of people under 30 didn’t spend any money on Valentine’s Day, but only 15% people over 45 resisted the urge to participate monetarily
      • Valentine’s Day is a luxury for lower-income earners
        • 30% of people earning less than $30,000/yr didn’t spend money on Valentine’s Day, but only 20% of people earning $75,000/yr or more kept their money in their pockets
    • Where did people spend their money? Multiple responses accepted Purchases within categories Mean spending by category $77 $62 $37 $39 $6 $6 $15 $10 $49 $68 $105 $90 $86 $51 $36 $23 $112 $66 Mean of total spending (for people who spent $) Base = 793 n = 598 n = 195 Female Male
    • Who did people spend their money on? Recipients of Valentine’s Day spending Mean spending by category n = 598 n = 195 $131 $73 $103 $57 $59 $37 $87 $137 $54 $44 $112 $66 Mean of total spending (for people who spent $) Base = 793 Female Male
    • Analysis brought to you by FindABetterBank www.FindABetterBank.com Need a new bank? We have unbiased research about banks all over the US