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Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich
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Valentine's Day Spending Survey (2008) from Iwillteachyoutoberich

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I ran a study of 1,000+ readers on my blog, iwillteachyoutoberich.com, asking them about how they spent for Valentine's Day 2008.

I ran a study of 1,000+ readers on my blog, iwillteachyoutoberich.com, asking them about how they spent for Valentine's Day 2008.

Published in: Business, Economy & Finance
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  • 1. Survey Results: Valentine’s Day Spending
  • 2. Survey Results: Valentine’s Day Spending
    • 1,031 respondents were surveyed from http://www.iwillteachyoutoberich.com about how much they spent on Valentine’s Day 2008
    • I Will Teach You To Be Rich is a blog on personal finance and entrepreneurship for college students, recent college grads and everyone else
      • Featured in the New York Times, Wall Street Journal and Yahoo Finance
      • Contact: [email_address]
    • Analysis brought to you by:
    • www.FindABetterBank.com
  • 3. Snapshot
    • 77% of respondents spent money on Valentine’s Day this year
    • Men are more likely to spend money on Valentine’s Day then women (79% versus 71%)
      • Men also spent more ($112 versus $66)
    • Boyfriends and girlfriends spent more than husbands and wives
      • Respondents spent $119 on their boyfriends or girlfriends, but only $94 on their husbands or wives
  • 4. Who spent money on Valentine’s Day 2008? Base = 1,031
    • Men are most likely to spend money on Valentine’s day
      • 29% of women didn’t spend any money on Valentine’s Day, compared to only 21% of men
    • Younger people are more likely to opt out
      • 24% of people under 30 didn’t spend any money on Valentine’s Day, but only 15% people over 45 resisted the urge to participate monetarily
    • Valentine’s Day is a luxury for lower-income earners
      • 30% of people earning less than $30,000/yr didn’t spend money on Valentine’s Day, but only 20% of people earning $75,000/yr or more kept their money in their pockets
  • 5. Where did people spend their money? Multiple responses accepted Purchases within categories Mean spending by category $77 $62 $37 $39 $6 $6 $15 $10 $49 $68 $105 $90 $86 $51 $36 $23 $112 $66 Mean of total spending (for people who spent $) Base = 793 n = 598 n = 195 Female Male
  • 6. Who did people spend their money on? Recipients of Valentine’s Day spending Mean spending by category n = 598 n = 195 $131 $73 $103 $57 $59 $37 $87 $137 $54 $44 $112 $66 Mean of total spending (for people who spent $) Base = 793 Female Male
  • 7. Analysis brought to you by FindABetterBank www.FindABetterBank.com Need a new bank? We have unbiased research about banks all over the US

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