Playmysong Equity Crowdfunding Campaign
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Playmysong Equity Crowdfunding Campaign

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At Playmysong we want to make music more fun and social everywhere we go. We are now giving everyone the chance to to join our ride with our equity crowdfunding campaign which is open until January ...

At Playmysong we want to make music more fun and social everywhere we go. We are now giving everyone the chance to to join our ride with our equity crowdfunding campaign which is open until January 20th 2014.

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Playmysong Equity Crowdfunding Campaign Playmysong Equity Crowdfunding Campaign Presentation Transcript

  • The Mobile Social Jukebox
  • Every day hundreds of millions of music loving people visit millions of bars, coffee shops and parties and hear music around them. In most cases this music is based on impersonal and random playlists and people cannot influence what they hear. ! We think that people deserve more and that’s why we built Playmysong.
  • Playmysong is… • The free mobile remote control app for music in parties, bars, coffee shops, restaurants, sports facilities and events. ! • The social jukebox app that allows you to launch your own jukebox with your tablet or PC in your party, venue or event. View slide
  • Use-case 1: Music in private parties, homes and events. • Playmysong brings “social DJing” to houseparties, weddings, homes, student parties etc. • Requesting songs is completely free and hosting works with Spotify, Deezer or local music. • Our users have activated Playmysong jukeboxes in over 40.000 locations around the world since July 2012. View slide
  • Use-case 2: Music in bars, coffee shops, sports facilities and events. • Venue customers can use the free Playmysong mobile app to hear their favorite songs while enjoying their favorite drinks. • Venues can launch Playmysong with an iOS device and venue always decides the genre from which customers can select songs from. • Playmysong brings more business through better customer satisfaction, increased lengthof-stay and word-of-mouth marketing.
  • Playmysong Pro: 30€/month • Branded jukebox - Add the bar’s logo for a truly customized experience. • Customizable messages - Bar’s own marketing messages for people who request songs. • Big Screen - Digital TV display interface for TV or projector that shows what’s going on in venue’s jukebox in real time. • Marketing materials - Flyers, posters, and coasters. • Paying Playmysong Pro services customers from 11 countries so far including USA and UK.
  • Mood Media partnership. • Mood Media is the world’s leading in-venue music system provider with over 500.000 venue customers worldwide. • Playmysong has integrated its social jukebox features with the Mood Player software in Finland. • Over 60 locations already in Finland and discussions ongoing for international expansion.
  • Plan for revenue growth. • Extending the reach - In the end of 2013 we start international cooperation with NSM Music and other established in-venue music system providers. • Playmysong NSM Jukebox - In the USA we have just added the possibility for venue’s to ask their customers to pay 0.4€ per song request and to earn 0.08€ per request for the venue. We will add more transactional features in 2014, for example the possibility to skip the play queue with small payment.
  • Market opportunity. • There are over 3 million bars in the developed world alone and 50 million Spotify and Deezer users globally. • Advantage 1: Playmysong social jukebox can be launched with almost any mobile device or PC. • Advantage 2: Having both private and business use cases grows our service organically and drives conversion to paid services. • Advantage 3: With smart integrations and partnerships Playmysong can avoid the licensing challenges that face many music startups. • Advantage 4: Our partnership with NSM Music allows bars using Playmysong to earn direct revenue from customers requesting songs.
  • PRIVATE JUKEBOX HOSTING FOR SERVICE GROWTH: Parties, weddings, homes etc. Spotify
 (Live) iTunes
 (Live)
 Deezer
 (Live)
 Soundcloud, Rdio etc. (Planned) Playmysong will be the real-life social layer to leading existing music services BUSINESS JUKEBOX HOSTING FOR REVENUE GROWTH: Bars, coffee shops, restaurants, fitness centers etc. Mood Media (Live) NSM Music (Live)
  • Milestones. • Over 40.000 locations have used our jukebox to make their music more fun and social since 2012. Over 0.5 million minutes of user selected music requested since May 2013. • Number 1 free music app position reached in iPhone App Store Germany and Finland through organic visibility. • Paying venue customers from 11 countries: USA, Spain, France, Switzerland, Israel, Italy, Sweden, UK, Australia, Norway and Finland. • Proven business model: Repeatable sales generated with direct online sales through our landing page and with partners. • Winner of PitchHelsinki startup competition on November 20th 2013 with 25.000€ raised through live equity crowdfunding with 1.6m € valuation in 16 hours. ...featured by...
  • Founders. •Rami Korhonen, Co-Founder & CEO: 14 years in mobile tech business, co-founded 3 companies. •Timo Kari,Co-Founder & CTO: 8 years of software engineering experience from Aspiro and Loistava Interactive.
  • 2013-2017 projection. • Historical trend Jan-Nov 2013: 250% increase in Pro customers Revenues EBT 30 000 000,00 € 22 500 000,00 € 15 000 000,00 € 7 500 000,00 € 0,00 € -7 500 000,00 € 2013 2014 2015 Category Axis 2016 2017
  • Investors and advisors. •Lifeline Ventures, Petteri Koponen •Gian-Luca Cioletti •Evgenia Domnenkova •Tekes
  • Investment opportunity. •We are now raising 175.000-350.000€ through the Invesdor platform with 2 million € valuation. The round is open until January 20th. •Investments over 30.000€ can be eligible for our standard Series Seed SHA currently used by Lifeline Ventures, GianLuca Cioletti and Evgenia Domnenkova.
  • Use of investment. •Optimizing our Playmysong Pro online sales CAC through better landing page and optimizing CPC and SEO marketing. •Growing our partner and reseller network to get better reach and more channel sales. •Developing new cool features to grow our customer LTV.
  • We connect people, locations and love of music Here’s what some of the venues using Playmysong have said. We are just getting started and if you’d like to join the ride, then let’s talk. ! ! Rami Korhonen 
 CEO & Co-Founder
 rami@playmysong.com
 +358 40 73 07813
  • To invest now, visit: www.invesdor.com/pitches/180