Agile Publishing in Practice:

Nature’s Success Story

           Howard Ratner
           CTO, Executive VP
           Na...
Monday 12 November 2007
Monday 12 November 2007
Web 2.0



                                 The Perfect
                                   Storm




                     ...
Key Web 2.0 Tenets

1.   Web as Platform
2.   Beyond Single Device
3.   Data as the Next “Intel Inside”
4.   Lightweight M...
Agile - Formula for Success?
 Have familiarity ahead of time
 Put together a senior team
 Make sure time overlaps
 Nev...
Mike Griffiths
leadinganswers.typepad.com
Mike Griffiths
leadinganswers.typepad.com
Mike Griffiths
leadinganswers.typepad.com
It’s no longer just about
       publishing content

  It’s about enabling users to
          communicate

Agile developme...
Thank you!

     Howard Ratner
h.ratner@natureny.com
   www.nature.com
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
Ratner Agile Publishing
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Ratner Agile Publishing

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Howard Ratner, Nature Publishing Group SVP and CTO slides from Mark Logic Agile Publishing Imperative Event in New York

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Ratner Agile Publishing

  1. 1. Agile Publishing in Practice: Nature’s Success Story Howard Ratner CTO, Executive VP Nature Publishing Group 8 November 2007
  2. 2. Monday 12 November 2007
  3. 3. Monday 12 November 2007
  4. 4. Web 2.0 The Perfect Storm Net Generation Economic Revolution Social Revolution Inspired by Monday 12 November 2007 Don Tapscott, Wikinomics
  5. 5. Key Web 2.0 Tenets 1. Web as Platform 2. Beyond Single Device 3. Data as the Next “Intel Inside” 4. Lightweight Models 5. Rich User Experience 6. Harnessing Collective Intelligence 7. Leveraging The Long Tail
  6. 6. Agile - Formula for Success?  Have familiarity ahead of time  Put together a senior team  Make sure time overlaps  Never leave your in-basket full at the end of the day  Leverage technology to the fullest David Rubinstein, “Spreading the Agile Practice”, http://www.sdtimes.com/article/special-20071015-01.html
  7. 7. Mike Griffiths leadinganswers.typepad.com
  8. 8. Mike Griffiths leadinganswers.typepad.com
  9. 9. Mike Griffiths leadinganswers.typepad.com
  10. 10. It’s no longer just about publishing content It’s about enabling users to communicate Agile development might just be the answer
  11. 11. Thank you! Howard Ratner h.ratner@natureny.com www.nature.com

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