ECU MBA – Accounting for Business Decisions CASE STUDY : PINEWALL FURNISHINGS  Group 1 : Shakeela, Ng Wun Shi , Ralph YEW ...
CONTENT <ul><li>This presentation demonstrates Pine Wall Furnishing scurrent business situation. </li></ul><ul><li>PineWal...
 
 
Recommendations  Pinewall Furnishings <ul><li>- Reorganize its organization structure with setup of new business developme...
 
NEW Organization Chart for Pine Furnishing
BUSINESS PROCESS IMPROVEMENT  <ul><li>Setup the Balance Score card as performance measurement to its managers and executiv...
Introduce Material Resources Planning Tools
New Factory Layout <ul><li>By optimizing Pinewood Furnishing with an efficient, efficient and economies of scale modern fa...
Pine wall Furnishings - New  Corporate Showroom as part of Brand identity <ul><li>PowerPoint now shares a common set of “O...
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Ecu Mba Mba 5715 Major Project Pinewall Furnishing Group 1

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Applying performance management and balanced scorecard to manufacturing firm

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Ecu Mba Mba 5715 Major Project Pinewall Furnishing Group 1

  1. 1. ECU MBA – Accounting for Business Decisions CASE STUDY : PINEWALL FURNISHINGS Group 1 : Shakeela, Ng Wun Shi , Ralph YEW March 2010
  2. 2. CONTENT <ul><li>This presentation demonstrates Pine Wall Furnishing scurrent business situation. </li></ul><ul><li>PineWall Furnishings is a small firm started by Neil and it is in the business of furniture manufacturing. </li></ul><ul><li>Pine Wall Furnishings has been experiencing strong growth for its product from the 4 market segment comprising Key account Jackson and Farmer. The other two is factory retail and builders market </li></ul><ul><li>Our Group has analyzed its pressing issues and come up with this recommendation and a strategic action plans for its future growth </li></ul>
  3. 5. Recommendations Pinewall Furnishings <ul><li>- Reorganize its organization structure with setup of new business development unit and the Procurement dept </li></ul><ul><li>Reorganize factory layout for better work flow and address the bottleneck </li></ul><ul><li>Improve the marketing, advertising, , setting up the new corporate showroom and give emphasis on customer services. </li></ul><ul><li>Setting up a Just In Time to cut down wastage and better inventory management </li></ul><ul><li>- Key account management for the main 2 clients Jackson and Farmer to ensure customer retention and improvement on customer service and retention </li></ul><ul><li>Invest in semi-automation machinery for speed and effectiveness </li></ul>
  4. 7. NEW Organization Chart for Pine Furnishing
  5. 8. BUSINESS PROCESS IMPROVEMENT <ul><li>Setup the Balance Score card as performance measurement to its managers and executives for improvement to productivity </li></ul>
  6. 9. Introduce Material Resources Planning Tools
  7. 10. New Factory Layout <ul><li>By optimizing Pinewood Furnishing with an efficient, efficient and economies of scale modern factory layout which reduces wastages and flexible in term of speed and quality finished product. </li></ul>Raw Material Input Finished Goods for Corporate Client Finished Goods for Retail Client
  8. 11. Pine wall Furnishings - New Corporate Showroom as part of Brand identity <ul><li>PowerPoint now shares a common set of “Office Themes” with Word and Excel so you can create documents and spreadsheets that match your presentation for a “branded” look. </li></ul>

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