“Connect”E-Commerce & Social ComputingRakuten, Inc., Rakuten Institute of Technology | Masaya Mori 1
Rakuten Institute of Technology Strategic R&D organization for Rakuten group Concept Tokyo & NY More Than Web - Your great reality through emerging technologies - MissionTurning emerging and growing new technology seeds into new business/service opportunitiesto enrich the internet life (& real life) all over the world 2
Reality application•Naturally, RIT is researching on iPad & AR.•New collaborative UI & application for a social shopping and entertainment. iPad collaborative application AR HITOKE 3
Unite, Contribution to AcademiaData Ecosystem R&D symposium Post / publish Promote academic researchers to exploit Rakuten’s web public data Expected results・share R&D with external researchers・increase data & service awareness of people 4
Integrated into physical shopping.Milo ShopKick ShopSavvy 10
Ubira: Ubiquitous Service•We’re proceeding with a ubiquitous pjt named “Ubira”.•This combines a physical world and a cyber world. 11
The 3rd Reality 1st 2nd 3rd Interaction/Fusion/Collaboration Human IF Net Data Human Devices Avatar 意識的・断続的使用 Physical physical IF cyber Object Object Sensor iconHuman Object モノはネットに接続されていない Organic Intelligence Community 常に全てがつながり Avatar Virtual Reality 全体ではじめて意味が成立 ネットの中の別世界 ネット上のアイデンティティ 12 The world’s connected to Net. Net’s connected to the world.