BUSINESS PLAN Presentation By:- Mehul Mehta Rizwan Rakhda Charu Champavat Jyotika Machhi Shri M.H. Kadakia Institute of Ma...
DESCRIPTION OF VENTURE <ul><li>VISION: </li></ul><ul><li>“ To be identified and recognized as a Dynamic, Modern and Eco-Fr...
<ul><li>PURPOSE OF BUSINESS: </li></ul><ul><li>Market demand is very high. </li></ul><ul><li>Growth prospects up to 1000 c...
PRODUCTION PLAN <ul><li>TYPE OF PRODUCTION:  Assembly based continuous production. </li></ul><ul><li>COST OF MANUFACTURING...
<ul><li>PRODUCTION LAYOUT: </li></ul><ul><li>INVENTORY CONTROL SYSTEM:  </li></ul><ul><li>EOQ (Economic Order Quantity) sy...
MARKETING PLAN <ul><li>GOAL OF MARKETING:   </li></ul><ul><li>“ To attract and satisfy the customer need by providing uniq...
<ul><li>MARKETING STRATEGY </li></ul><ul><li>PRODUCT: </li></ul><ul><ul><ul><li>Features Of the Product: </li></ul></ul></...
<ul><li>PRICING: </li></ul><ul><li>our product price is Rs 1500. </li></ul><ul><li>DISTRIBUTION: </li></ul><ul><ul><ul><li...
ORGANIZATIONAL PLAN <ul><li>FORM OF BUSINESS:  Partnership firm.  </li></ul><ul><li>CONTINUITY OF BUSINESS :   continue ev...
<ul><li>ORGANISATIONAL STRUCTURE </li></ul>UNIT HEAD HEAD OF  SHRM HEAD OF  FINANCE HEAD OF  MARKETING HEAD OF  PRODUCTION...
FINANCIAL PLAN <ul><li>Net Income Statement for the Year Ending on 31-03-2011. </li></ul>PARTICULAR AMOUNT (RS) Sales 540,...
SOURCES OF FINANCE AND APPLICATION OF FUND Capital Fund Mehul  25,00,000 Charu  25,00,000 Jyotika  25,00,000 Rizwan  25,00...
Balance sheet for the year ending on  31-03-2011  LIABILITIES  AMOUNT (Rs) ASSESTS AMOUNT (Rs) CAPITAL FIXED ASSET Mehul 2...
ASSESSMENT OF RISK Risk Risk Level L/M/H Mitigation Strategy Estimated Project Schedule H:  Over 12 months Created compreh...
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  1. 1. BUSINESS PLAN Presentation By:- Mehul Mehta Rizwan Rakhda Charu Champavat Jyotika Machhi Shri M.H. Kadakia Institute of Management and Computer Studies (MBA Programme )
  2. 2. DESCRIPTION OF VENTURE <ul><li>VISION: </li></ul><ul><li>“ To be identified and recognized as a Dynamic, Modern and Eco-Friendly Organization.” </li></ul><ul><li>MISSON: </li></ul><ul><li>“ To be a reputed, profitable and growth oriented organization, employing people to take pride in satisfying customer needs with superior product and services” </li></ul>
  3. 3. <ul><li>PURPOSE OF BUSINESS: </li></ul><ul><li>Market demand is very high. </li></ul><ul><li>Growth prospects up to 1000 crores in next 3 years. </li></ul><ul><li>To satisfy unreachable market in electronic industry. </li></ul><ul><li>PRODUCT: </li></ul><ul><li>The Iron is a revolutionary cable free travel iron for the iPod. Simplicity is the key to irons design, simply unfold the irons, fill with water, dock your iPod and Steam Your Tune” The iron uses the iPods battery for power and the steam jets are controlled by the tunes playing on the iPod. </li></ul><ul><li>BUSINESS LOCATION: </li></ul><ul><li>Techno care Pvt Ltd. </li></ul><ul><li>37/C, Phase I, </li></ul><ul><li>G.I.D.C. Vatva, </li></ul><ul><li>Ahmedabad-382445 </li></ul>
  4. 4. PRODUCTION PLAN <ul><li>TYPE OF PRODUCTION: Assembly based continuous production. </li></ul><ul><li>COST OF MANUFACTURING: Total manufacturing cost of the product will be Rs.1250. </li></ul><ul><li>RAW MATERIAL USED: </li></ul><ul><ul><li>Metal – for production of sole plate, thermostat . </li></ul></ul><ul><ul><li>Plastic – for making handle, water tank. </li></ul></ul><ul><ul><li>Steam Tempo Technology. </li></ul></ul><ul><ul><li>IPod. </li></ul></ul>
  5. 5. <ul><li>PRODUCTION LAYOUT: </li></ul><ul><li>INVENTORY CONTROL SYSTEM: </li></ul><ul><li>EOQ (Economic Order Quantity) system will be used to maintain the inventory level. </li></ul>Store Department Production unit/plan Assembly Quality Assurance Warehouse
  6. 6. MARKETING PLAN <ul><li>GOAL OF MARKETING: </li></ul><ul><li>“ To attract and satisfy the customer need by providing unique product and services.” </li></ul><ul><li>TARGET MARKET: </li></ul><ul><ul><li>High fliers </li></ul></ul><ul><ul><li>Higher-Middle class people. </li></ul></ul><ul><li>STRENGTHS: </li></ul><ul><ul><li>Research & Innovation. </li></ul></ul><ul><ul><li>Marketing infrastructure across the country. </li></ul></ul><ul><ul><li>Only company to manufacture IPod based Iron. </li></ul></ul>
  7. 7. <ul><li>MARKETING STRATEGY </li></ul><ul><li>PRODUCT: </li></ul><ul><ul><ul><li>Features Of the Product: </li></ul></ul></ul><ul><li>Uniqueness </li></ul><ul><li>Mobility </li></ul><ul><li>Energy Savings </li></ul><ul><li>Entertainment with music </li></ul><ul><li>Music lover can enjoy the music along with Iron work </li></ul><ul><ul><ul><li>Delivery Time: </li></ul></ul></ul><ul><li>If purchase through internet than it will be delivered within 1 week. </li></ul><ul><li>Through distributors than it will be on the spot delivery. </li></ul>
  8. 8. <ul><li>PRICING: </li></ul><ul><li>our product price is Rs 1500. </li></ul><ul><li>DISTRIBUTION: </li></ul><ul><ul><ul><li>Direct/internet marketing(through website) </li></ul></ul></ul><ul><ul><ul><li>Producer Distributor Customer </li></ul></ul></ul><ul><li>PROMOTION: </li></ul><ul><ul><ul><li>Internet/online based promotion </li></ul></ul></ul><ul><ul><ul><li>Television, Trade magazine </li></ul></ul></ul>
  9. 9. ORGANIZATIONAL PLAN <ul><li>FORM OF BUSINESS: Partnership firm. </li></ul><ul><li>CONTINUITY OF BUSINESS : continue even if any one partner dies. </li></ul><ul><li>MANAGEMENT OF CONTROL: </li></ul><ul><li>Equal Control and Centralized. </li></ul><ul><li>DISTRIBUTION OF PROFIT AND LOSS : </li></ul><ul><li>partners are responsible. </li></ul><ul><li>SHARING OF PROFIT & LOSS: </li></ul><ul><li>As per the proportion of investment made by each partners. </li></ul>
  10. 10. <ul><li>ORGANISATIONAL STRUCTURE </li></ul>UNIT HEAD HEAD OF SHRM HEAD OF FINANCE HEAD OF MARKETING HEAD OF PRODUCTION HEAD OF STORE & PURCHASE HEAD OF LOGISTICS
  11. 11. FINANCIAL PLAN <ul><li>Net Income Statement for the Year Ending on 31-03-2011. </li></ul>PARTICULAR AMOUNT (RS) Sales 540,00,000 Less: Cost of goods sold 4 80,00,000 Gross profit 60,00,000 OPERATING EXPENSE Sales Expenses 9,00,000 Advertisement Exp. 6,00,000 Salary 10,00,000 Office Exp. 1,00,000 Insurance 4,00,000 Interest 6,00,000 Services charges 4,00,000 Total Op. Exp. 40,00,000 PBT(net profit) 20,00,000
  12. 12. SOURCES OF FINANCE AND APPLICATION OF FUND Capital Fund Mehul 25,00,000 Charu 25,00,000 Jyotika 25,00,000 Rizwan 25,00,000 1,00,00,000 12% Loan 40,00,000 Application of Fund Machinery & Equipment 60,00,000 Furniture 9,00,000 Land & Building 72,00,000 Cash on hand 1,00,000 Cash at Bank 2,00,000 Current Assets 10,00,000
  13. 13. Balance sheet for the year ending on 31-03-2011 LIABILITIES AMOUNT (Rs) ASSESTS AMOUNT (Rs) CAPITAL FIXED ASSET Mehul 25,00,000 Machinery & Equipment 60,00,000 Charu 25,00,000 Furniture 9,00,000 Jyotika 25,00,000 Land & Building 72,00,000 Rizwan 25,00,000 1,00,00,000 CURRENT ASSETS Profit 20,00,000 Cash on hand 1,00,000 12% Loan 40,00,000 Cash at Bank 2,00,000 Debtors 6,00,000 Current Assets 10,00,000 1,60,00,000 1,60,00,000
  14. 14. ASSESSMENT OF RISK Risk Risk Level L/M/H Mitigation Strategy Estimated Project Schedule H: Over 12 months Created comprehensive project timeline with frequent baseline reviews Narrow Knowledge Level of Users M: Knowledgeable of user area only Assigned Project Manager to assess global implementation. Absence of Commitment Level/Attitude of Management L: Understands value & supports project Frequently seek feedback to ensure continued support from top management. Absence of Mid-Management Commitment L: Most understand value & support project Frequently seek feedback to ensure continued support middle management.  Competition High Understand the strategies & moves of the competitors as well as the needs of the customers.

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