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Coca cola company details

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Coca cola creative advertisement, promotion , a global segmentation,company details, global organisation largest breverages softdrink coce carbohidrate water price location

Coca cola creative advertisement, promotion , a global segmentation,company details, global organisation largest breverages softdrink coce carbohidrate water price location

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  • 1. Company detailsManufacturer The Coca-Cola CompanyTrade secret The exact formula of Coca-Colas natural flavorings is a trade secret.Country of origin United StatesIntroduced 1886Flavor Cola, Cola Cherry, Cola Vanilla, Cola Green Tea, Cola Lemon, ColaLemon Lime, Cola Lime, Cola Orange and Cola Raspberry.Competitors PepsiThums upParsi Cola
  • 2. Secret of success•A global Effective organization structure•Exact formula of Coca-Colas flavourings is a secret•Revolutionary marketing programmes(Mass marketing)•Innovative advertisement (stimulates the drive urge)•Mass production•Skimming pricing strategy to capture the market•Different a local and global strategies
  • 3. How to Production
  • 4. A global and local strategyThe Coca-Cola Company is the worlds largest beveragecompany and is the leading producer and marketer of soft drinks.The Company markets four of the worlds top five soft drinksbrands:The success of The Coca-Cola Company revolves around five mainfactors:•A unique and recognised brand - Coca-Cola is among the mostrecognised trade marks around the globe•Quality - consistently offering consumers products of the highestquality•Marketing - delivering creative and innovative marketingprogrammes worldwide•Global availability - Coca-Cola products are bottled and distributedworldwide
  • 5. Good to health• Calcium ,• ascorbic acid,• riboflavin, and• vitamin A.• magnesium,• carbonated water was good for the health.• Coca-Cola cured many diseases, including morphinedyspepsia, headache.
  • 6. Creative Ads

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