Vacation rental marketing rajan singh

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This document contains Vacation Rental, Holiday Rentals Marketing process and how I can help companies/owners find a good help in Marketing on google, facebook, twitter and get desired results.

This document contains Vacation Rental, Holiday Rentals Marketing process and how I can help companies/owners find a good help in Marketing on google, facebook, twitter and get desired results.

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  • 1. Vacation Rentals Marketing:
    • Proposed Services
      • Search Engine Optimization
      • Social Media Optimization Facebook/Twitter /Buzz
      • E-mail Marketing campaign
      • Banner Ads
  • 2. How we do it?
    • We identify the weak points/Google compliance issues in the site in our analysis
    • We do competition analysis and make a report of best practices for the site.
    • We make social media pages for the site and help in Social media marketing
    • Google analytics implementation and analysis to help making changes in the site.
    • Site submissions to all the internet/ vacation rentals directories
    • Seasonal PPC campaign to book enquiries from renters and owners.
    Some Facts & Benefits
  • 3. How we do Vacation Rental SEO?
    • We research Theme keywords important for the traffic and business growth of your site
    • We compare the keywords with best in industry and 5 other top ranking sites.
    • We use advanced and authentic Google recommended tools for Keywords Research.
    • We make meta tags from the pool of keywords and then send the management for approval
    • Content strategy is built upon these keywords and content writers are given guidelines for the same.
    • Web – Developers are given directions to tag H1, H2 tags with content topics.
    • SEO directory submissions are done for the site.
    • Link Building is started about the site.
  • 4. How Social Media Optimization is done?
    • We create facebook page of site and contact all the relevant customers/contacts.
    • We use potential customer engagement tools like surveys, polls, news etc
    • We create and publish interesting information about vacation/holiday Rentals for interaction with cutomers.
    • We use many channels like Buzz, linked in, twitter, to increase community for the site.
    • Customised email marketing for the client to relate to potential users, owners.
    • Forum+Newsletter+facebook posting for site.
  • 5. How targeted PPC marketing campaign is run?
    • Vacation Rentals world gets affected by various seasons and marketing aspect remain diferent in each season.
    • We select PPC keywords based on season, low cost factors .
    • We also manage the campaigns, create ads and report to client.
    • We also do banner adsvertisement and various other media buys for the client.
  • 6. How Social Media Optimization is done?
    • We create facebook page of site and contact all the relevant customers/contacts.
    • We use potential customer engagement tools like surveys, polls, news etc
    • We create and publish interesting information about vacation/holiday Rentals for interaction with cutomers.
    • We use many channels like Buzz, linked in, twitter, to increase community for the site.
    • Customised email marketing for the client to relate to potential users, owners.
    • Forum+Newsletter+facebook posting for site.
  • 7. Who does it?
    • This whole campaign is run under the able guidance of Rajan Singh who has experience of 6 years in vacation rentals industry.
    • In the span of 5 years I have optimized several websites .
    • Few of them are www.alwaysonvacation.com for the keywords vacation rentals
    • www.a1floridarentalvaaction.com for the keyword Florida Vacation Rentals
    • Team of dedicated SEO executives, Link builder, content writer, web designer, work for clients.
  • 8. About Rajan Singh
    • 12 years experience in Online Marketing Industry.
    • 8 years in travel industry websites
    • Have been online marketing manager for www.ebookers.com
    • Have optimized several websites for SEO /SEM and SMO
    • Have worked oin turn –key projects for clients.
    • Recruited various cost effective employees/vendors for clients in India.
  • 9. Thanks You need a customized proposal for your site. Write to us at: [email_address] Skype: rajannewton