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Globalization of Production and Markets of Indian Motion Pictures- A Case of Krrish<br />Presented By- Raghvendra patel (5...
What is Globalization?<br />Globalization is a process of interaction and integration among the people, companies, and gov...
Introduction<br />The history of cinema<br />Globalization<br />Film making process<br />Production<br />Location<br />
Globalization<br />Demand of indian movie in 156 country.<br />In 2006, 1090 film produced<br />Annual growth rate of indi...
Case Analysis<br />Globalization of indian film industry began in 20th century.<br />Usage of English in script.<br />DDLJ...
Globalization of Krrish<br />Action director tony from china<br />60% shooting in singapore<br />Australian sound effects<...
Cont…<br />International media link<br />Target International cinema hall<br />Faced competition with….<br />           - ...
Q-1: How has indian film industry evolved through ages?<br />1920-1950:-The early days of indian cinema<br />1950-1960:-A ...
Q-2: how did the project(krrish)created taking into           consideration indian diaspora abroad?<br />Success of DDLJ o...
Q-3:- How did Mr. Rakesh Roshan used two countries     competitiveness for the project(India and Singapore).<br />Governme...
Q-4: What are the globalization factors that influenced the         production of krrish in singapore?how many countries  ...
Countries Representative<br />Australia – sound effects<br />China – action director <br />Singapore – location <br />Indi...
Conclusion<br />“Globalization is Good as well as Bad also”<br />
Thank you<br />
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a case of krrish

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  1. 1. Globalization of Production and Markets of Indian Motion Pictures- A Case of Krrish<br />Presented By- Raghvendra patel (5117)<br />
  2. 2. What is Globalization?<br />Globalization is a process of interaction and integration among the people, companies, and governments of different nations, a process driven by international trade and investment and aided by information technology.<br />
  3. 3. Introduction<br />The history of cinema<br />Globalization<br />Film making process<br />Production<br />Location<br />
  4. 4. Globalization<br />Demand of indian movie in 156 country.<br />In 2006, 1090 film produced<br />Annual growth rate of indian film industry 12.6%.<br />
  5. 5. Case Analysis<br />Globalization of indian film industry began in 20th century.<br />Usage of English in script.<br />DDLJ & Kal ho na ho was successful.<br />
  6. 6. Globalization of Krrish<br />Action director tony from china<br />60% shooting in singapore<br />Australian sound effects<br />Premiere shows were organized in dubai<br />
  7. 7. Cont…<br />International media link<br />Target International cinema hall<br />Faced competition with….<br /> - superman returns <br /> - word cup football<br />
  8. 8. Q-1: How has indian film industry evolved through ages?<br />1920-1950:-The early days of indian cinema<br />1950-1960:-A golden age of indian cinema<br />1970-1980:-The angry young man awakens<br />1990-2000:-Bollywood gains global popularity<br />
  9. 9. Q-2: how did the project(krrish)created taking into consideration indian diaspora abroad?<br />Success of DDLJ overall world<br />NRI like to watch technology based movie <br /> eg- superman, Spiderman, ironman etc.<br />
  10. 10. Q-3:- How did Mr. Rakesh Roshan used two countries competitiveness for the project(India and Singapore).<br />Government permission for shooting<br />Among the ASEAN states singapore is india’s largest trading, investment, and export partner.<br />Singapore corporate tax rate is one of the lowest in asia-pacific. <br />
  11. 11. Q-4: What are the globalization factors that influenced the production of krrish in singapore?how many countries representative helped in creation of mega success film krrish?<br />Political factor<br />Economical factor <br />Technological factor <br />
  12. 12. Countries Representative<br />Australia – sound effects<br />China – action director <br />Singapore – location <br />India – Action director <br />America(los angles) - special effects <br />
  13. 13. Conclusion<br />“Globalization is Good as well as Bad also”<br />
  14. 14. Thank you<br />
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