A simple Litmus Test to check your Visibility on LinkedIn

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This is an effort to create an appreciation of the importance of appearing on top of the search results on internet in general and LinkedIn specifically.

This is an effort to create an appreciation of the importance of appearing on top of the search results on internet in general and LinkedIn specifically.

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  • 1. Spectrum Consulting Fostering Experience A Simple Litmus Test To Check Your Visibility on LinkedIn Spectrum Consulting Fostering Experience
  • 2. Spectrum Consulting Fostering Experience Plant Automation Marketing Strategy Training Employer Branding Marketing Communications Program Management Mentoring Digital Marketing Fashion Designing Cost Restructuring Social Media Marketing Trainer Coaching Product Marketing Information Architect Strategic Plannin Business Process Quality Management Project Management Market Research Social Media Automated Testing Financial Management Process Management Team ManagementTechnical Recruiting Analytics Business Process Operations Management Sales Data Mining Energy & utilities Oil & Gas Mobility Cloud Spectrum Consulting Fostering Experience
  • 3. Spectrum Consulting Fostering Experience
  • 4. Spectrum Consulting Fostering Experience Choose three Keywords • Present in your LinkedIn profile which is a representative of your needs Spectrum Consulting Fostering Experience
  • 5. Spectrum Consulting Fostering Experience Ask a few friends of yours who are, in your, LinkedIn network & outside, your LinkedIn network to search for you, using the Keywords
  • 6. Spectrum Consulting Fostering Experience For every keyword that your friend applies the search criteria, Ask your friend to Check… Visibility
  • 7. Spectrum Consulting Fostering Experience How many search results are there ? Is it likely that your friends arrived at different number of search results ? Did it ever occur to you, why the number of search results could have been different ?
  • 8. Spectrum Consulting Fostering Experience Did you appear in the search results at all ?
  • 9. Spectrum Consulting Fostering Experience Did you appear in the first page of the search results ?
  • 10. Spectrum Consulting Fostering Experience Out of the total number of search results, wh at is your rank, where did you appear, ho w deep did you appear?
  • 11. Spectrum Consulting Fostering ExperienceDid it ever occur, what would the implications of not being found on top of the search results
  • 12. Spectrum Consulting Fostering ExperienceIs it possible that the searcher’s eye fell on potential competition before his eye fell on yours ?
  • 13. Spectrum Consulting Fostering Experience Is it possible that the searcher lost his interest in looking at relevant search results before arriving at your profile ? YOU
  • 14. Spectrum Consulting Fostering Experience Would you like to understand the science & art of enhancing your visibility on LinkedIn & get found for your needs ? On
  • 15. Spectrum Consulting Fostering Experience You may either attend our we could customize the workshops for your needs or Spectrum Consulting Fostering Experience
  • 16. Spectrum Consulting Fostering Experience Spectrum Consulting Workshop Details : http://www.slideshare.net/raghunathramaswamy7/spectrum-consulting-social-media- workshop-30757909
  • 17. Spectrum Consulting Fostering Experience 17 Other Slideshares We have been consistently conducting LinkedIn Training Programs since Oct 2012. Our philosophy and approach is reflected in the following documents • Maximizing ROI on Social Media • Endorsements: The hidden perils of your network • Are you leveraging linkedin adequately? • LinkedIn Profile Improvement Tips • LinkedIn for Education: An implementation aid • Spectrum Consulting Social Media Workshop Participants Feedback
  • 18. Spectrum Consulting Fostering Experience Spectrum Consulting Fostering Experience Thank You 18 Contact: Raghunath Ramaswamy, raghu@spectrumconsultingindia.com 9840925155 Twitter:@RaghuRamaswamy LinkedIn Pub url: http://in.linkedin.com/pub/raghunath-ramaswamy/2/216/341 is a registered trademark of LinkedIn Corporation