Cv Rafiuddin Ahmed


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Cv Rafiuddin Ahmed

  1. 1. RAFIUDDIN AHMED Flat-303, Bldg-IBARAKI-01, Japan Garden City, Ring Road, Mohammadpur, Dhaka-1207, Bangladesh Mobile: +88-01914 878700. Email: rafi_marketing4th@yahoo.comCAREER OBJECTIVE:To work with educational institutions & become an academician/researcher/trainer/consultant.SKILL SUMMARY: • Involved in teaching & training for the last 7 years. (Since 3rd March, 2005) • Has ample experience to do independent research. • Has overseas teaching experience in NMIT in Melbourne, Australia • Developed course material for NMIT for the degree of Certificate Three in Business. • Strong time management skills with the ability to manage multiple tasks and good attention to detail i.e. multi-tasker. • Able to manage staff effectively in a cross cultural setting. • Excellent analytical skills demonstrated in both academic and professional experience • A good academician with 7 years track record in different local and overseas universities. • Well developed communication skills, able to communicate effectively in English • Good interpersonal skills, able to develop/maintain business relationships and work in a team with good leadership quality • Very strong hospitality skills, business acumen are up to the standard and able to prepare business and marketing plan in the competitive milieu. • Has prior work experience to work as a contributor in a daily newspaper ( Prothom alo).TERTIARY EDUCATION & RESULTS: Chartered Institute of Marketing (CIM), UK Ongoing Level-6, Professional Diploma in Marketing University of Melbourne, Melbourne, Australia Master in International Business (Distinction with 76.25% i.e. H2A) 2008 - 2009 Funded by Melbourne University Graduate Merit scholarship University of Dhaka, Dhaka, Bangladesh 2001 - 2003 MBA (Marketing) CGPA 3.92 (4 scale), 2nd place University of Dhaka, Dhaka, Bangladesh 1997 - 2001 BBA (Marketing) CGPA 3.91, (4 scale), 2nd placeSECONDARY EDUCATION & RESULTS: Higher Secondary certificate (HSC), Commerce, 1st place 1995 - 1996 Puran Bazar College, Chandpur, Bangladesh Secondary Secondary certificate (SSC), Social Science, 4th place 1993 - 1994 Al Amin Academy, Chandpur, Bangladesh Page5
  2. 2. WORK EXPERIENCE:ORGANIZATIONAL: 1. Interior company “PYRAMID INTERIOR COMPONENT”, Dhaka, Bangladesh Duration: 2003 to present Position: CMO, CBO & Director Duties: • Strategic development of the department and business development of the company • Analysis of Key Performance Indicators (KPI’s) of the company • Preparation of recommendations on improvement of business especially on sales • Analysis of market and search for new business opportunities • Preparation of marketing plans in accordance with market opportunities • Monitoring of marketing plans and implementations • Liaise and communicate with banks, local and foreign partners • Supervise staff (3 specialists and Marketing department) 2. BRAND CONSULTANT AND CEO (BRANDZ HUB) • Brand building, managing & providing guideline to poor or ill performing brands • Brand Architecture, Brand evaluation and valuation. • Brand monitoring & Brand revitalizingACADEMIC: Name of the employer: University of Dhaka, Dhaka, Bangladesh Position: Lecturer of Marketing Time Period: 18th December 2005 to 2nd February 2010 Position: Assistant Professor of Marketing Time Period: 3rd February 2010 – Till date Job description: Giving lectures on all the business courses in both BBA and MBA level. ADJUNCT FACULTY North South University, American International University Bangladesh, Stamford University Bangladesh, Ahsanullah University of Science & Technology, Darul Ihsan University, IBAIS University, ICMA, ASA University, State University, BIBM, Bangladesh open University etc. AUSTRALIA: Name of the employer: Northern Melbourne Institute of TAFE (NMIT), Preston campus Position: Lecturer and Course developer Time period: February 10th, 2009 to 24th June, 2009. Job description: Giving lectures on Business courses COURSE DEVELOPER: Developed course material and lectures solely for Certificate Three in Business for NMIT where the course title is “Purchase goods and services”.ACADEMIC AWARD/ ACCOLADES • Education Board scholarship/certificate from the then Prime Minister for extra ordinary Secondary (SSC) and Higher secondary (HSC) results in 1995 and 1997. Page5
  3. 3. • Deans Merit award (CGPA 3.85 above) in BBA and MBA from Faculty of Business studies, University of Dhaka, Bangladesh in 2003 and 2005. • “Dutch Bangla Bank Limited” (DBBL) scholarship in BBA and MBA for becoming top scorer in the department. • “Graduate Merit Scholarship” provided by Graduate School of Management, University of Melbourne, Melbourne, Australia in 2008.TRAINING: • Training on Anti-money laundering, organized by Lessons Learned and EBRD, September 28-29, 2005, Dhaka, Bangladesh • Seminar on Possibilities of NGOs to influence on the process of decision-making in the International Banks of Development, organized by CEE Bankwatch Network, March 3-5, 2004 • Training on Capacity building, organized by the Partnership Development Organization (Bangladesh), July 14-17, 2003, Dhaka, Bangladesh. • Training on Fundraising, organized by the Partnership Development Organization (Bangladesh), June 11-14, 2003, Dhaka, Bangladesh. • Training “Project design”, organized by Counterpart Consortium, December 12-18, 2000, Dhaka, Bangladesh. • Training “Communication in business”- Organized by Brandz Hub, February, 2012. • Training “ Brand Myth and its power”- Organized by Brandz Hub, February, 2012 • Training “Be Brand, Go Brand”- Organized by Brandz Hub, August, 2012PUBLICATIONS: • Ahmed, R. & Ali, M. (2011). “The Role of Microfinance in Alleviating Poverty: A Perception Analysis of the microfinance borrowers in a village of Bangladesh”. Dhaka University Journal of Business Studies. Volume-XXXII, No. 1 June 2011, ISSN-1682-2498. • Ahmed, (2010). “The Impact of Social Network Sites (SNSs) To Create Brand Equity— A Study on Facebook”. D.U. Journal of Marketing, University of Dhaka. Issue Vol. 12/13, June 2010. ISSN- 1682-3194 • Ahmed et. al, (2008). “Integrating corporate branding and different sociological paradigms: A survey of literature”. Dhaka University Journal of Business Studies. Volume-XXXI, No. 1 June 2010, ISSN-1682-2498. • Ahmed et. al, (2007). “Information Super Highway and Its Prospects in Bangladesh”. Dhaka University Journal of Business Studies. Volume-XXVIII No.1 June 2007, ISSN-1682-2498. • Ahmed, R. & Ali, M. (2007). “Electronic Banking in Bangladesh: Potential & constraints.” Journal of Marketing, University of Dhaka, Issue Vol. No. 10, June 2007. ISSN- 1682-3194.RESEARCH WORKS (CONFERENCES & WORKSHOPS ATTENDED):1. “World Marketing Summit 2012”- Better world through Marketing. I worked as an organizer for 3 dayswhich was held in March 1, 2, and 3 at BICC in Dhaka, Bangladesh.1. One-day National Seminar on “Corruption, Ethics, and Sustainable Development in the context ofBangladesh with the theme Epistemology of Ethics: A faith-based focus”, Dhaka University,Dhaka, Bangladesh, March 9, 2006.2. “Trade and Growth Dialogue between South Asia and Africa: Strengthening links between SouthAsia and Africa”, Video-conference, organized by the South Asia and Africa regions of the WorldBank and the World Bank Institute, hosted at BRAC University Distance Learning Center, Dhaka,March 13, 2008.3. “International Conference of Young Economists (ICYE) 2007”, Hotel Sarina International, Dhaka, Page5Bangladesh, June 17, 2007.
  4. 4. 4. “Week long seminar and course on Research Methodology”- conducted by MGSM (MelbourneGraduate School of Management), University of Melbourne, Melbourne, Australia, on May, 2009.5. “Dealing with SPSS- a 3 day seminar and training”- conducted by MGSM, University ofMelbourne, Melbourne, Australia, on June, 2009.6. “Effective way of learning & teaching” a 2 day seminar conducted by TLU (Teaching & LearningUnit), MGSM, University of Melbourne, Melbourne, Australia, on January, 2009.7. “Inspiring the future minds”— A seminar Conducted by world’s famous marketing guru PhilipKotler in Dhaka university senate building on 8th June 2011 during his Bangladesh visit.SKILLS:Computers: Windows 2007, Microsoft Word, Excel, Multimedia, STATA, Hardware, SPSSLanguages: English (fluent) IELTS Score: 7 (Overall band), Hindi (Fluent), Germany (Basic)OTHERS SKILLS:I have ample interest to work with cross cultural organization in home and abroad. I am a quicklearner and can handle group of people. I have strong achievement motivation and leadership qualityto grab the attention of others. I have prior experience to handle large number of people for ourcompany as I worked on marketing and client support and services.SOCIAL SKILLS:I am a member of “Badhon” which is a blood donating organization in University of Dhaka,Bangladesh. I have experience working for society as well as country for many years under BuildBetter Bangladesh- a voluntary group from Dhaka University to help the emaciated people.PROFESSIONAL MEMBERSHIP: • I am an active member of Bangladesh Brand forum where I am involved in brand building and brand promotion. • Member of JCI (Junior Chamber International) Dhaka Central, Bangladesh. • Country Coordinator of Decemland Bangladesh • Associate Director for Asia (South-Central Region, Territory-1 at the International Institute of Marketing Professionals or at IIMP®. ( • Editorial Advisory Board & Reviewer ( and economic research at the Center for Strategic Research in Bangladesh; Sports activitieslike-playing сhess, Table tennis and swimming.PERSONAL INFORMATION: First name: Rafiuddin Family name: Ahmed Citizenship: Bangladeshi Gender: Male Marital status: Married Date of Birth: 1st November 1979 Page5
  5. 5. REFERENCES:Reference letters from academic staff are available upon request.1. (In Home)Prof. Syed Abul Kalam AzadProfessorDepartment of MarketingUniversity of Dhaka.2. (In Abroad)Professor David MerettMelbourne Graduate School of Management (MGSM)Head of Department (International Business)University of MelbourneMelbourneAustralia. Page5