OUT OF POVERTY Paul Polak

Roughly 200 million people in the US have hemorrhoids

Men talk 16% more on cellphones than women do

Men talk 16% more on cellphones than women do

We know just about everything there is to know about affluent customers

But we know just about nothing about 90% of the customers in the world

800 million of the world’s 1.2 billion dollar-a-day people earn their living from tiny farms!

800 million of the world’s

1.2 billion dollar-a-day people

earn their living from tiny farms!

Small Farms Are Very Big! Of the word’s 525 million farms, 85% are less than 5 acres Average farm size in Africa is 4 acres

Small Farmer Prosperity is the Key to Ending Rural Poverty

With Business as Usual… The Millennium Goals on hunger and poverty will never be reached!

The Millennium Goals on

hunger and poverty will

never be reached!

Millennium Development Goal Progress in Sub Saharan Africa

The Three Great Poverty Eradication Myths 1. We can donate people out of poverty 2. We can end poverty through national economic growth 3. Multinationals as they are now will end poverty

Treadle Pumps Example:

Treadle Pump Private Sector Supply Chain in Bangladesh 75 private sector manufacturers 3,000 village dealers 3-4,000 village technicians

75 private sector manufacturers

3,000 village dealers

3-4,000 village technicians

A Village Dealer in Bangladesh

Village Marketing in Bangladesh

Treadle Pump Impacts 2.1 million poor families in Asia and Africa invested $50 million+ in treadle pumps, increasing their net income by $210 million/yr forever!

2.1 million

poor families in Asia and Africa invested

$50 million+

in treadle pumps, increasing their net income by

$210 million/yr forever!

IDE 550 staff in nine developing countries 17 million dollar a day people moved out of poverty over 25 years mission- 150 million more move out of poverty 2025

550 staff in nine developing countries

17 million dollar a day people moved out of poverty over 25 years

mission- 150 million more move out of poverty 2025

IDE’s Impact Over 25 Years $ 78 $ 139 $ 288 0 50 100 150 200 250 300 350 Total IDE Costs 3 yr Investment by Dollar-a-Day farmers Increase in Net Annual Income for Dollar-a-Day Farmers US Dollars (millions)‏

12 STEPS FOR PRACTICAL PROBLEM SOLVING 1. Go to where the action is 2. Talk to the people who have the problem- listen to what they have to say 3. Learn everything there is to know about the specific context

1. Go to where the action is

2. Talk to the people who have the problem- listen to what they have to say

3. Learn everything there is to know about the specific context

12 Practical Steps (Cont’d)‏ 4. Think and act big 5. Think like a child 6. See and do the obvious

4. Think and act big

5. Think like a child

6. See and do the obvious

Practical Steps (Cont’d)‏ 7. If somebody already invented it you don’t have to 8. Design to critical price targets 9. Design for measurable improvement in the lives of more than a million people

Practical Steps (Cont’d)‏ 10. Work to practical three year plans 11. Keep learning from your customers 12. Stay positive: don’t be distracted by what other people think

10. Work to practical three year plans

11. Keep learning from your customers

12. Stay positive: don’t be distracted by what other people think

D-Rev A non-profit fomenting a design revolution to reach the Other 90%

A non-profit fomenting a design revolution to reach the Other 90%

IDE | Myanmar David Klaus, Intern

Windhorse International A for-profit company fomenting a revolution in how big business designs, prices and markets its products By earning remarkable profits by serving the world’s poorest customers

All it Takes is One Person With a Dream