Why do we need to connectwith students on the web?
The numbers 95% of people aged 18-33 are online 96% are on email but just behind them in 12-17 set, just 73% 92% use search engines 83% on social networks Millennials’ use of social networks jumped from 67% using them to 83% between December 2008 and May 2010 Source: Pew Internet and American Life Project Generations study, Dec. 2010
Grow and support your community http://www.flickr.com/photos/whitehouse/4455951403/
“Analyses of Twitter communications showed that students and faculty were both highly engaged in the learning process in ways that transcended traditional classroom activities. This study provides experimental evidence that Twitter can be used as an educational tool to help engage students and to mobilize faculty into a more active and participatory role.” The effect of Twitter on college student engagement and grades, R. Junco, G. Heiberger & E. Loken, Journal of Computer Assisted Learning, Nov. 2010
The numbers 2/3 of student survey respondents own Internet-capable phones 1/2 use mobile device to access web Previous year: 1/3 8/10 of this group use phone to check news, sports, weather, look up facts About same % uses phone for e-mail 3/4 of respondents use phones to access social networking services Source: ECAR Study of Undergraduate Students and Information Technology, 2010