Adsmobi Media Kit 2011

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adsmobi is a mobile media buying platform that focuses on placing successful mobile campaigns for mobile advertisers. adsmobi delivers premium advertising traffic for advertisers through partnerships …

adsmobi is a mobile media buying platform that focuses on placing successful mobile campaigns for mobile advertisers. adsmobi delivers premium advertising traffic for advertisers through partnerships with leading mobile mediation and optimization platforms.

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  • 1. Access more than 20BN ad requests In addition to traditional buys, take Target your audience to the exact need ofglobally in more than 190 countries. advantage of our CPD (cost per download) your brand. and CPR (cost per ranking) offering! (e.g. for iPhone). www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 2. adsmobiMedia Buying Platform for Mobile Advertising adsmobi is a mobile media buying platform that focuses on the small details that make a difference and result in successful mobile campaigns for advertisers. Our partnership with one of the top mobile advertising platforms enable us to deliver some of the highest quality mobile centric traffic for advertisers. The best in class targeting capabilities of our platform are built to maximize your ROI, and drive efficiencies through CPM, CPC, and CPD (cost per download) buying models. Demographic Geographic High Content / Contextual Targeting Engagement Advertising Units • Audience Centric Buys • Location based advertising • Rich Media Executions (Age, Gender, HHI) (State, City, GPS) (Full Page Interstitial, Expandables, • Contextual relevant inventory iPad) (campaign specific) www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 3. adsmobi InventoryOur Global Inventory helps you to engage your customers all over the world N. America: 25% Asia: 39% EMEA: 31% S. America: 4% Australia: 1%adsmobi Network Inventory, Q1 2011 www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 4. adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale Automotive Business/Finance Entertainment • Age: 21-55 y.o. • Age: 15-34 y.o. • Age: 26-59 y.o. • Gender: Male. • Gender: Male & Female. • Gender: Male & Female. • Reach: 2.07B Imps. • Reach: 4.14B Imps. • Reach: 3.14B Imps. • Avg. CTR: 1.06 %. • Avg. CTR: 0.88 %. • Avg. CTR: 1.01 %. • HHI: $50K+. • HHI: $77K. Travel Women • Age: 24-51 y.o. • Age: 18+ y.o. • Gender: Male & Female. • Gender: Female. • Reach: >100M Imps. • Reach: 2.46B Imps. • Avg. CTR: 1.07 %. • Avg. CTR: 0.93 %. • HHI: $65K+. • Heavily Entertainment, Shopping, Social Networking Centric. News Social Networking Education • Age: 20-49 y.o. • Age: 16-36 y.o. • Age: 18-34 y.o. • Gender: Male. • Gender: Male & Female. • Gender: Male & Female. • Reach: 3.26B Imps. • Reach: 2.74B Imps. • Reach: >100M Imps. • Avg. CTR: 1.05 %. • Avg. CTR: 0.59 %. • Avg. CTR: 1.05 %. • HHI: 55K+. • Avg. Sessions of 7 min+. www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 5. adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale Games Health/Fitness Music • Age: 15-25 y.o. • Age: 18-57 y.o. • Age: 17-46 y.o. • Gender: Male. • Gender: Male & Female. • Gender: Male & Female. • Avg. Sessions: 20min. • Avg. Sessions: 7+ min. • Reach: >250M Imps. • Reach: >1B Imps. • Reach: 3.52B Imps. • Avg. Sessions: 22 min. • Avg. CTR: 0.87 %. • Avg. CTR: 1.04 %. Teens Weather • Age: 14-19 y.o. • Age: 23-45 y.o.. • Gender: Male + Female. • Gender: Male & Female. • Reach: >500M Imps. • Reach: 1.02B Imps. • Avg. Sessions of 10min+. • Avg. CTR: 2.61 %. • Avg. CTR: 0.69 %. Parents Shopping Sports • Age: 27-41 y.o. • Age: 17+ y.o. • Age: 16-41 y.o. • Gender: Male & Female. • Gender: Male + Female. • Gender: Male. • Avg. Sessions of 9 min+. • Reach: > 1.52 BN monthly imps. • Reach: 3.32B Imps. • Reach: 1.1B Imps. • Avg. CTR: 0.88 %. • Avg. Sessions: 12 min+. • Avg. CTR: 1.36 %. • HHI: $32K+. • Avg. CTR: 0.89 %. • HHI: $88K+. www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 6. adsmobi Inventoryadsmobi has access to the right inventory to promote your app adsmobi Inventory by category Social Networking Entertainment 25% 27% Music 6% 10% Games Lifestyle, Shopping, 12% Women 19% Information, News, Sportadsmobi traffic march 2011 www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 7. adsmobi PUSH APP PROGRAMApp Promotion + Placement GuaranteeThe app economy is exploding right now. With more than 300,000 apps in the Apple App Store and more than200,000 apps in the Android market, a top rank is a must-have to get discovered by users!*The adsmobi PUSH APP PROGRAM solves this problem. It delivers predictable results for a fixed budget, available forpaid and non-paid apps in the Apple App Store as well as the Android market. It is especially designed for: • App Promotion (Improve the number of generated downloads). • Placement Promotion (Top-Ranking Guarantee). Discovery Top Rank Best in class ROI $ $ $ $ We help you to get We boost your app to the We deliver predictable discovered within the top of the App Store. results for a fixed budget. App Store. * Source: venturebeat.com (2010) www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 8. Featured Advertisersadsmobi delivers ads for leading brands www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved
  • 9. THANK YOU!Rachel Acker adsmobi Inc. 260 Madison Avenue 8th FloorSenior Account Executive New York City, New York 10016rachel@adsmobi.com ▪ +1 (310) 497-5587About adsmobi Inc.adsmobi is a mobile media buying platform that focuses on placing successful mobile campaigns for mobile advertisers.adsmobi delivers premium advertising traffic for advertisers through partnerships with leading mobile mediation andoptimization platforms. T: +1 (646) 807-4596 Facebook.com/adsmobi F: +1 (646) 807-4542 Twitter: @adsmobiadsmobi matches agencies and brands with the best mobile publisher inventory to achieve their mobile ROI goals.adsmobi focuses on the advertiser “buy side” of the mobile advertising ecosystem. The adsmobi ad server will help E: contact@adsmobi.comeffectively manage media spending with the flexibility to target a desired audience at the right time, in the right place, onthe right device. www.adsmobi.com ▪ contact@adsmobi.com Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved