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Need Content for Your Franchise System? Content Services Menu

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Content is King, but it is also cited by companies as one of the top challenges to successful online marketing. Our team of content strategists, writers and graphic artists produce the compelling …

Content is King, but it is also cited by companies as one of the top challenges to successful online marketing. Our team of content strategists, writers and graphic artists produce the compelling content needed to drive traffic, generate franchise leads and increase unit sales. We provide content for franchisors and franchisees. Think of us as a content shop. Order content ala carte or get a deal on a content package. Contact me at rwachstein@fishmanpr.com 847-945-1300

Published in: Marketing, Business, Technology

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  • 1. CONTENT STORE Menu WE CREATE THE CONTENT TO FUEL YOUR ONLINE MARKETING EFFORTS.
  • 2. Contact Rachael Wachstein at 847-945-1300 or rwachstein@fishmanpr.com CONTENT STORE Menu Content is King, but it is also cited by companies as one of the top challenges to successful online marketing. We can help. Our team of content strategists, writers and graphic artists produce the compelling content needed to drive traffic, generate franchise leads and increase unit sales. We work exclusively with franchise systems, providing content for franchisors and franchisees. Think of us as a content shop. Order content ala carte or get a deal on a content package. Receive timely, niche industry news copy that is relevant to your core audience, including the latest events and trending topics. As the building blocks of a conversion-focused strategy, news articles demonstrate your position as a thought leader and authority. News Articles WC: 200-600 Industry News WC: 250+ Industry News WC: 250+ Curated News WC: 400-600 Op-eds WC: 400+ Help website visitors and search engines understand the focus of your products, services, franchise opportunity and brand with expertly crafted landing pages. Landing pages work as digital signposts and are key in SEO strategies and driving lead generation. Landing Pages WC: 200-400 Share information-rich and engaging content on your website that is timeless and true to brand value propositions. Evergreen content’s timeless quality helps support franchise and consumer conversions for the long haul. Evergreen Content WC: 200-400 Rank everything from the latest trends to industry tips in irresistibly clickable headlines paired with sophisticated content. Easy to scan lists attract traffic and encourage social sharing for grand results. List Articles WC: 200-600
  • 3. Written in an accessible and straight-forward style, how-to articles offer practical advice to your target audience. How-to’s demonstrate your brand’s expertise and build trust between consumers, franchise prospects and the brand. How To’s WC: 200+ Concise reports that are data focused or feature customer or franchisee testimonials work to track your brand’s record of success for lead generation purposes. Case Studies WC: 400-800 Prospect-facing product and service collateral written in clear, authoritative voice. Your most complex ideas and concepts are effectively communicated to inform, share and satisfy those interested in your franchise brand. Franchise Reports/Brochures WC: 1000+ Expertly researched and comprehensive long-form work that can outline your brand’s stance with analysis and commentary that boosts the reputation of a company as a thought leader in the franchise industry and boost lead generation efforts. White Papers & E-books WC: 1000+ Build and manage your reputation across the web with branded content. Targeted content strategically focuses the attention of search terms toward positive news and results. Profiles & Brand Content WC: 400-800 Attention-grabbing, informative infographics are taking the industry by storm. The visual representation of facts and figures gains greater media attention and drives greater volumes of website traffic and increased time spent on a franchise development site. Custom Graphics WC: Varies Professionally scripted, produced and edited video content is an interactive way to gain the attention of potential franchisees and customers. Videos build brand presence and clicks across search, social and email. Video Content WC: Varies Curated News WC: 400-600 Op-eds WC: 400+ • Franchise Development E-blasts 50-400 • Franchise Development E-mail Nurturing Campaigns 50-400 • Franchise Development E-newsletters 400+ • Consumer E-mail Marketing Campaigns 50-400 • Consumer Lead Nurturing Campaigns 50-400 • Consumer E-newsletters 400+ Email Copy/Design WC: 50-400 • Brand Content • Curated Content • Localized Content for Franchisees • Custom Graphics • Video Content Social Media Content WC: Varies
  • 4. fishmanPRMoving Brands Forward Contact Rachael Wachstein at 847-945-1300 or rwachstein@fishmanpr.com

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