Together We Can Make It Happen!“Reduce The Risk To Public Health ThroughBetter Management of the Wastes We Generate”
Communication with different StakeholdersGenerators: Individual Households, Institutions, Commercial, Bulk Generators,Common Public Places/Spaces.Collectors: Primary and Secondary Collectors / Conservancy WorkersGovernment: Municipal officials and staff, State Govt. officials, Worker‟s Unionsetc., Police Department,Community Leaders: MLA‟s, Mayor, Dy. Mayor, Corporator„ s, local level partyleaders, eminent persons and celebritiesSocial Organizations: NGOs, RWAs and SHGsTraders and Waste Processors: Waste Merchants, Scrap Dealers, Recyclers andWaste Services.Media: Print & Electronic
Generators: Awareness CampaignA) Individual – Citizen: Education and awareness through public messages conveyed via:1. Pamphlets2. Posters3. Newspapers / magazines4. Radio and television5. E-mail & social media6. Public meetings and events7. Door to door campaign
Generators: Awareness CampaignB) Households: Reach residential colonies, apartment blocks, gated communities, slums etc., through1) Meetings2) Events3) Workshops with women‟s groups and associations4) Door to door campaign and meetings organized in collaboration with Residents Welfare Association (RWAs).
Components of Door to Door Campaign:IEC Material: Pamphlets, Poster/Banner and audio/visual system (optional)Participants:1) Participation of residents and women volunteers2) Executive body members of Residential Welfare Associations (RWAs)3) NGOs, CBOs, SHGs. Schedule campaign to cover all residential and commercial areas.4) Municipal Staff and Workers responsible for upkeep of locality.5) Endorsement and participation in campaign by eminent and well known persons of that area.
Generators: Awareness CampaignC) Institutional: Schools, Colleges, Hospitals, Government Departments, research establishments, etc., Schedule meetings with stakeholders within institutions such as students, staff, etc., Hold presentation followed by open house discussion.
Generators: Awareness CampaignD) Commercial: Shops, offices & other commercial establishments., Hold meetings in coordination with trade associations of food outlets, bakeries, restaurants, pan shops, clothing, textiles, hardware shops, banks etc., Door to door campaign to formalize waste disposal arrangements with waste generators.
Generators: Awareness CampaignE) Bulk Generators: Large organizations, manufacturing units, hotels, supermarkets, function halls etc., Formalization of waste disposal arrangements. Sensitization program of staff, conservancy workers in consultation with administration. Partnering in promotion of best practices.
Generators: Awareness CampaignF) Common Public Spaces/ Religious places like Temples/Mosques : Parks, Roads, Play Ground, Open Plots, coordination with Street Sweeping (activity under GHMC), market wastes etc., Instructional Boards/Placards for visitors. Training Events for conservancy workers responsible for upkeep of public places/spaces.
Collectors: Removal/Collection/Transport:At SourceResidents, housewives, servants, conservancy workers (for promotion ofsegregation and capture of segregated wastes in separate storage facilities(bins). Covered under Door to Door Campaign.Collection & TransportStreamlining of segregated wastes from Source to Secondary Point and fromSecondary Point to Transfer Station. Resource Recovery and Reduction ateach stage of transfer.Scheduling of Training Camps for Groups of Primary and SecondaryCollectors, Sweepers and Conservancy Workers.
Traders and Waste Processors:Waste Merchants, Scrap Dealers, Recyclers and Waste Services.•For formal identification of informal businesses,•Promotion of fair trade practices and acceptable methods of resourceextraction and disposal of rejects.•Sensitization meetings with Merchants, Dealers, Recyclers and ServiceProviders.
GovernmentMunicipal Officials, Staff & WorkersBrief on Project under implementation in that area and seek their cooperation andsupport for the Project.Senior level: Commissioner, CMOH, Zonal Commissioner, Deputy CommissionerMiddle & Junior level: AMOH, Sanitary Inspectors and Supervisors, Jawans,Sweepers and Primary Collectors.Sensitization meetings, camps and workshops to be conducted with AMOH, SIand SS for Jawans, Street Sweepers and Primary Collectors.Municipal Administration, Police Department and other Departments ofGovernment, Worker‟s Unions etc.,
Community Leaders and Elected RepresentativesPersonal contact to brief them about the Project and solicit their participation inmeetings, events, camps etc., to grace the occasion and endorse the Project:1. Ministers2. MPs & MLAs3. Mayor4. Dy. Mayor5. Corporators/local leaders6. Celebrities and eminent persons
Social Organizations: NGOs, CBOs, RWAs and SHGsAssociate and partner with such organizations and groups to promote practicessuch as source segregation, subscription to door to door collection service,avoidance of littering and burning, etc.,Community volunteers from such non profit groups to oversee the work andcoordinate with collectors to ensure quality in delivery of service.An human resource pool of community volunteers will be provided with TOT(Training Of Trainers) to conduct door to door campaigns, meetings, camps,workshops and other awareness and sensitization events.
MediaIdentify events & explore media partner relationship‟s with:1. Newspapers and Magazines – The Hindu, TOI, Eenadu, Sakshi2. TV Channels – TV 9, ETV 2, TV 5, Zee 24 Gantalu3. Radio Stations – Big FM4. Internet Portals – Hyderabad centricFor announcements, reports & awareness programs:• Hold Press Meets• Press Releases/Announcements• Advertisements.
Enabling EnvironmentFacilitate segregation at source and streamlining by equipping collectors withwheel barrows, tricycles etc.,Establish infrastructure for sorting near Dumper Bins,Train personnel and squads in cleaning of areasCreate, promote and enforce alternative environment friendly solutions toundesirable littering and burning of wastes.