Get Started With
Mobile Now
@quintonwall
@sginevan
Friday, April 18, 14
Enterprise Mobile Apps Are Here
52%
None 1-10 Apps 11-19 Apps 20-49 Apps 50+ Apps Don’t Know
22%
23%
48%
12%
11%
7%
4%
6%
...
Half of Organizations Don’t Know Where to Start
50%of organizations don’t
know where to start
with mobile
Do you have a mo...
Enterprise Mobile Hierarchy of Needs
existing apps, in-house skills, micro-moment apps, app dev
strategy (html, hybrid, we...
Device Security
Governance &
Operational Management
Data Security
Mobilize Data
Mobilize Apps
Customer
Experiences
Align I...
How Do I Get Started?
Friday, April 18, 14
Mobile
Enablement
Enterprise User
Experience
Re-imagine for
Mobile
Find the Right
Problem
Friday, April 18, 14
By 2017, 50% of Employers Will Require BYOD
Source: “Bring Your Own Device: The Facts and the Future” report, Gartner
Prep...
BYOD Does Not Mean “IT rolls over”
Defensive AggressiveReluctant Opportunistic
Risk Tolerance Level and Impact on BYOD Pro...
Create A Plan For App Governance
Resources Standards Governance
Clearly define roles &
responsibilities
Establish reusable...
You have to start with the customer
experience and work backwards to
the technology
And Focus On The Customer Experience
“...
Mobile
Enablement
Enterprise User
Experience
Re-imagine for
Mobile
Find the Right
Problem
Friday, April 18, 14
Find the Right Problem Problem
should be immediately solvable.
doesn’t require consensus from half the
company (but does i...
10m
Identify a problem to solve
Friday, April 18, 14
Mobile
Enablement
Enterprise User
Experience
Re-imagine for
Mobile
Find the Right
Problem
Friday, April 18, 14
Enterprise Mobile Swimlanes
Identify the
MVP
Re-imagine
for mobile
Capture future
opportunities
Friday, April 18, 14
Identify the Minimal Viable Product (MVP)
Sketch out your ideal solution using simple
screen mock-ups or process flows
Eli...
Re-imagine For Mobile
How can I use mobile to improve Enterprise
UX?
What new opportunities does this open up?
How can I s...
Capture Future Opportunities
These opportunities may become the next
MVP
Write them in the future opportunities column
and...
30m
Complete Enterprise Mobile Swimlanes
Friday, April 18, 14
Mobile
Enablement
Enterprise User
Experience
Re-imagine for
Mobile
Find the Right
Problem
Friday, April 18, 14
The Importance of Enterprise UX
Consumer Mobile Apps
Typically short duration, 1-2
collaborators, & start & end on mobile
...
Layer of
Integration
Layer of Cloud
Innovation
Layer of
Cloud Apps
Other CloudsBack-office PartnersCustom Apps
web hybrid ...
Enterprise App Design Patterns
Enhance productivity via actions
App Home should be “At a glance”
Avoid navigation more tha...
30m
Design your mobile app
Friday, April 18, 14
Friday, April 18, 14
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Enterprise Mobile Methodology with Salesforce + MobileIron

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Sometimes the hardest part in knowing where to start. This presentation covers an enterprise mobile methodology created by Salesforce & Mobile Iron to get you moving fast.

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Enterprise Mobile Methodology with Salesforce + MobileIron

  1. 1. Get Started With Mobile Now @quintonwall @sginevan Friday, April 18, 14
  2. 2. Enterprise Mobile Apps Are Here 52% None 1-10 Apps 11-19 Apps 20-49 Apps 50+ Apps Don’t Know 22% 23% 48% 12% 11% 7% 4% 6% 4% 5% 6% Current Apps New Apps During Next 12 Months Source: “2013 North American Mobile Enterprise Applications”, Forrester Research 4:1By 2015, mobile app dev projects will outnumber PC projects by 4:1 (Gartner Predicts 2012) Friday, April 18, 14
  3. 3. Half of Organizations Don’t Know Where to Start 50%of organizations don’t know where to start with mobile Do you have a mobile strategy? NO 45%Our mobile strategy is not aligned with IT 36%Our mobile strategy is not aligned with business And, when they do, IT & Business are not aligned YES Source: “The Changing Mobile Landscape in Financial Services” by Ponemon Institute, March 2014 Friday, April 18, 14
  4. 4. Enterprise Mobile Hierarchy of Needs existing apps, in-house skills, micro-moment apps, app dev strategy (html, hybrid, web) BYOD (user choice), email & corp network access, remote wipe App Identity, Employee onboarding/offboarding, distribution Sandboxing, Data at rest & in motion strategy (on device, off device, data retention) API access, identity, SDKs, actions, roles & profiles Business transformation, new user & business experiences Device Security Governance & Operational Management Data Security Mobilize Data Mobilize Apps Customer Experiences Friday, April 18, 14
  5. 5. Device Security Governance & Operational Management Data Security Mobilize Data Mobilize Apps Customer Experiences Align IT & Business via Enterprise Mobile Methodology Mobile Enablement Enterprise User Experience Re-imagine for Mobile Find the Right Problem App IT Business Friday, April 18, 14
  6. 6. How Do I Get Started? Friday, April 18, 14
  7. 7. Mobile Enablement Enterprise User Experience Re-imagine for Mobile Find the Right Problem Friday, April 18, 14
  8. 8. By 2017, 50% of Employers Will Require BYOD Source: “Bring Your Own Device: The Facts and the Future” report, Gartner Prepare Build Roll-out Sustain - Assess Risk Tolerance - Define Goals - Survey Users - Assess Capabilities - Address Gaps - Define Policies - Define Process - Upgrade Infrastructure - Communicate - Train - Enable Self-service - Measure Results - Add Device/OS/Apps - Adjust Policies/Process - Communicate Friday, April 18, 14
  9. 9. BYOD Does Not Mean “IT rolls over” Defensive AggressiveReluctant Opportunistic Risk Tolerance Level and Impact on BYOD Program Less Device Choice More Restrictive Policies Email / Calendar Only Full Help Desk Support More Device Choice More Open Policies Consumer / Corporate Apps User Self-Help Friday, April 18, 14
  10. 10. Create A Plan For App Governance Resources Standards Governance Clearly define roles & responsibilities Establish reusable contracts & agreements Manage costs & funding Define reusable dev frameworks / guidelines Build “long term” plan (multi-OS) Define scalable app distribution process Establish user feedback loop Create templates, tools & styleguides Define internal & external collaboration Friday, April 18, 14
  11. 11. You have to start with the customer experience and work backwards to the technology And Focus On The Customer Experience “ “ -Steve Jobs Friday, April 18, 14
  12. 12. Mobile Enablement Enterprise User Experience Re-imagine for Mobile Find the Right Problem Friday, April 18, 14
  13. 13. Find the Right Problem Problem should be immediately solvable. doesn’t require consensus from half the company (but does impact the majority of the company) What is a problem that I hear every day? Friday, April 18, 14
  14. 14. 10m Identify a problem to solve Friday, April 18, 14
  15. 15. Mobile Enablement Enterprise User Experience Re-imagine for Mobile Find the Right Problem Friday, April 18, 14
  16. 16. Enterprise Mobile Swimlanes Identify the MVP Re-imagine for mobile Capture future opportunities Friday, April 18, 14
  17. 17. Identify the Minimal Viable Product (MVP) Sketch out your ideal solution using simple screen mock-ups or process flows Eliminate ruthlessly and focus on the just want you need to solve the problem identified. Be specific. Identify users, data required etc Friday, April 18, 14
  18. 18. Re-imagine For Mobile How can I use mobile to improve Enterprise UX? What new opportunities does this open up? How can I solve it in a mobile first way? Friday, April 18, 14
  19. 19. Capture Future Opportunities These opportunities may become the next MVP Write them in the future opportunities column and revisit them regularly. Re-imagined process will open new ideas & opportunities Friday, April 18, 14
  20. 20. 30m Complete Enterprise Mobile Swimlanes Friday, April 18, 14
  21. 21. Mobile Enablement Enterprise User Experience Re-imagine for Mobile Find the Right Problem Friday, April 18, 14
  22. 22. The Importance of Enterprise UX Consumer Mobile Apps Typically short duration, 1-2 collaborators, & start & end on mobile -Check in -Instant Message -Share photos Typically part of a bigger business process with many collaborators who use different systems -Book a cab Back-office PartnersCustom Apps Enterprise Mobile Apps -Photo of receipt -Finance reviews expense report -Submit expenses Friday, April 18, 14
  23. 23. Layer of Integration Layer of Cloud Innovation Layer of Cloud Apps Other CloudsBack-office PartnersCustom Apps web hybrid native things API-first Custom Apps Marketplaces Desktop Web New mobile-firstMobilize existing Salesforce1 App Cloud Social Mobile Connected Layer of Connected Customers Bring Your Existing Investments To The Future, Now! Friday, April 18, 14
  24. 24. Enterprise App Design Patterns Enhance productivity via actions App Home should be “At a glance” Avoid navigation more than 2 layers deep Friday, April 18, 14
  25. 25. 30m Design your mobile app Friday, April 18, 14
  26. 26. Friday, April 18, 14
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