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Food in China for Dutch Chamber of Commerce

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During the International Trade Day of the Chamber of Commerce May 2011 we present the China opportunities for Dutch food suppliers.

During the International Trade Day of the Chamber of Commerce May 2011 we present the China opportunities for Dutch food suppliers.

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  • 1. Internationale HandelsdagFOOD & RETAIL CHINA
  • 2. DUTCHMAN HENK TEROL IS THE OWNER OF EXPORT, BUSINESS DEVELOPMENTS, MARKETING AND COMMUNICATION CONSULTANCY AGENCY ADMARCOM. WITH OVER FORTY YEARS OF EXPERIENCE IN MARKETING AND DEVELOPMENT, HENK VISITED CHINA NUMEROUS TIMES. ONE OF HIS PROJECTS WAS THE INTRODUCTION OF GREEK GOURMET PRODUCTS IN THE RAPIDLY MATURING CHINESE RETAIL MARKET.WHILE TRAVELING THROUGH CHINA, HE WORKED EXTENSIVELY WITHDISTRIBUTORS, RETAILERS AND OTHER STAKEHOLDERS.SOON HE WAS ASKED TO BECOME MASTER OF CEREMONIES OF ONE OF HISBUSINESS PARTNERS. TODAY HENK IS YOUR MASTER OF CEREMONIES.
  • 3. WHY CHINA?
  • 4. Why China?
  • 5. NEDERLANDSE HANDEL MET CHINA Bron: Mathijs Bouman“Ondernemers hebben de mond vol over China en India. Maar deharde cijfers vertellen een ander verhaal. Nederland exporteertmaar weinig naar die landen. We verkopen vooral afval. ”Waar is de toegevoegde waarde en wat draagt dit bij aan de imaginairewaarde voor Nederland?
  • 6. FOOD & BEVERAGES
  • 7. Chinese consumers are interest in European taste
  • 8. What’s going on?
  • 9. Developments in consumption
  • 10. Top categories worldwide
  • 11. XTC outlook food trends 2011• Ultra…. extremes• New combinations• Keep it simple…• Natural & Risk free• Transparency• Explicit health benefits• Appearance and control• Sustainability• Credibility• New technology
  • 12. What can the Dutch industry deliver?
  • 13. SUSTAINABLE FOOD IN CHINA
  • 14. China’s sustainable opportunities
  • 15. Forecast 2013-2018
  • 16. DISTRIBUTION CHANNELS
  • 17. Who’s are the distribution channels?
  • 18. Sims
  • 19. Arla & SimsPlatform for Product Know-how and Market Insights
  • 20. Developments food & beverages retail China http://www.researchinchina.com/FreeReport/PdfFile/634000115899375000.pdf
  • 21. Carrefourhttp://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR246.htmhttp://www.express.be/business/nl/economy/carrefour-succesvol-china-dankzij-lokale-orientatie/83898.htm
  • 22. City Shop
  • 23. City Shop
  • 24. Opportunities
  • 25. AND WE? WHERE ARE WE?WHAT ARE WE GOING TO DO?WHERE IS OUR SPIRIT?
  • 26. Asia, the future for growth
  • 27. 10 Days investigation and visit SIALMay 18-20 ShanghaiMore information: factsheet on your deskAsk for program and cost estimate
  • 28. Imported Food from Holland?
  • 29. Workshop for entrepreneursCHINA with (in)to China
  • 30. This is our aim, or not?
  • 31. 同义词
  • 32. Contact details• Henk Terol • Rob Hermans• Mobile: +31 (0)654977703• Web: www.admarcom.com • Mobile: + 31 (0)636432647 • Web: www.chitracon.com• Export Development• Export Support• Category Management• China consultancy Food & Beverages• Business Development• Marketing & Communication CHITRACON CHINESE TRANSLATIONS, INVESTMENT CONSULTING, Match Meetings & RECRUITMENT
  • 33. CHINA Thanks for your attention and I wish that you can now make astep forwards to reach your aims HENK TEROL Mobile: +31(0) 654 977 703Voor meer China: http://www.slideshare.net/quita1954

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