Meet me spring 2013 investor presentation
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Meet me spring 2013 investor presentation Meet me spring 2013 investor presentation Presentation Transcript

  • Spring 2013Investor Presentation
  • Cautionary Note Regarding Forward Looking StatementsCertain statements in this presentation are forward-looking statements within the meaning of the Private Securities Litigation ReformAct of 1995 including statements regarding international growth, mobile monetization, our ability to transform the way people meetin a mobile-first world, expanding to three additional languages by April, 2013, and our plans regarding launching new products andthe effectiveness of these products. All statements other than statements of historical facts contained herein, including statementsregarding the continued growth in our core platform, are forward-looking statements. The words “believe,” “may,” “estimate,”“continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “is likely,” “will,” “expect” and similar expressions,as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely onour current expectations and projections about future events and financial trends that we believe may affect our financial condition,results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those inthe forward-looking statements include: the risk that unanticipated events affect the internationalization of our mobile products, theacceptance of our new brand internationally, issues that affect the functionality of our mobile application with popular mobileoperating systems, our ability to launch a new subscription-based product and a new freemium product in our expected timeframes,our ability to roll-out feed advertising, any changes in such operating systems that degrade our mobile application’s functionality andother unexpected issues which could adversely affect usage on mobile devices, the effectiveness of our mobile software onsmartphones and tablets, the willingness of our users to purchase virtual credits on their mobile devices and the willingness of usersto try new product offerings. Further information on our risk factors is contained in our filings with the SEC, including the Form 10-Kfor the year ended December 31, 2011. Any forward-looking statement made by us herein speaks only as of the date on which it ismade. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us topredict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of newinformation, future developments or otherwise, except as may be required by law.Regulation G – Non-GAAP Financial MeasuresThis presentation includes a discussion of Quepasa and myYearbook combined company revenues and Adjusted EBITDA fromcontinuing operations which are non-GAAP financial measures. Reconciliations to the most directly comparable GAAP financialmeasures are provided on the Investor Relations section of the MeetMe corporate website athttp://www.meetmecorp.com/investors/non-gaap/.© 2013, MeetMe, Inc. © 2013 MEET 2
  • Stock Price Information, as of March 11, 2013 Symbol MEET Insider Ownership 47.96% Exchange NYSE MKT Shares Short (millions) 3.68 Short % of Float 14.70% Price $ 2.68 Shares Outstanding (millions) 37.05 Market Capitalization (millions) $ 99.28 52-Week Range $ 1.55 - $ 4.65Stock information source: Yahoo! Finance, March 11, 2013.Chart information source: bigcharts.com, March 11, 2013. © 2013 MEET 3
  • Investment Highlights  #1 most visited social network for meeting new people in the US.1  #1 Top Grossing Social App on Android.2  30% growth in revenue and 180% growth in mobile revenue in 2012. 3  33% growth in daily active users in Q4-2012 vs. Q4-2011.  Recent international expansion doubles share of audience from 10% of daily active users in June to 20% in December.  Addressable market of over 1.5 billion aged 18-30 people globally.1comScore US, February 2013. MeetMe vs. Tagged and Badoo.2AndroidMarket Top Grossing Social App as of January 2, 2013.3Revenue based on 2012 ex-affiliated revenue of $40.7 million and 2011 ex-affiliated revenue of $31.3 million. Includes data from prior to the merger of Quepasa andmyYearbook on Nov. 10, 2011. Reconciliation to the most comparable GAAP financial measure is available at http://www.meetmecorp.com/investors/non-gaap/. © 2013  MEET 4
  • Our mission is to build the leading social network for meeting new people.We are the digital coffeehouse, a re-imagination of the bar, a social gathering place. We intend to transform the way people meet in a mobile-first world. © 2013 MEET 5
  • Pioneering the Next Category of Social Networking: Social Discovery © 2013 MEET 6
  • Key Traffic Metrics (Q4 average vs. Q3 average) Total Mobile DAU 1,261,285 14% 765,032 13% MAU 5,508,822 40% 2,114,121 9% Registrations 6,671,435 59% 1,312,670 -2%DAU, MAU and Registration statistics represent the Q4 results from MeetMe Platform (MeetMe website and mobile app). © 2013 MEET 7
  • Engineering Serendipity © 2013 MEET 8
  • MeetMe Now Available in Nine Languages Addressable Market of Over 1.5 Billion People Aged 18-30 WorldwideSource: United States census data for 2012 (www.census.gov) © 2013 MEET 9
  • International Growth International MAU increased 355%, from 543K in June to 2.47M in December while international share of DAU doubled from 10% to 20% in the same timeframe. Today 1 out of every 2 new registrations is international.MAU statistics represent a comparison of the December and June 2012 results from MeetMe Platform (MeetMe website and mobile app), based on internal data sources.Location was determined based on IP address. © 2013 MEET 10
  • Focus on Fastest-Growing Segment of Mobile Market Apps projected by Forrester to be $50 billion a year business by 20151 Source: Gartner, eMarketer, Strategy Analytics, CAGR is compound annual growth rate. Note: Apple has paid >$6.5N $’s to developers as of 9/12, implying gross app market revenue > $9B in 4 years: Google indicated during CQ3 earnings call that it expects $8.0B mobile ad revenue in 2012E, up from $2.5B in 2011.1http://www.forrester.com/Mobile+App+Internet+Recasts+The+Software+And+Services+Landscape/fulltext/-/E-RES58179?objectid=RES58179 andhttp://www.slideshare.net/avinash.raghava/forrester-8840580.Chart Source: http://www.businessinsider.com/mary-meeker-2012-internet-trends-year-end-update-2012-12#-17 © 2013 MEET 11
  • What’s Next? – Close the Mobile Monetization Gap  Mobile App Revenue – Launching new subscription-based product likely in March – New freemium product expected launching in March with additional products to launch in Q2 and beyond – Mobile users are 5-10x more likely to pay for virtual currency than a web user  Mobile Ad Revenue – Roll out feed advertising expected in March – Testing new ad units as mobile ad market continues to matureAvg. Revenue per Daily Active User (ARPDAU) represents MeetMe Platform web and mobile revenue divided by average daily active users (DAUs) for web and mobile.Results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011. © 2013 MEET 12
  • Premium Subscription Product Coming Soon to Mobile  Deep pipeline of premium, subscriber-only features validated through survey of over 20,000 users.  Phase 1 expected to launch by March 31: – Access to see who viewed your photos – Suppression of ads on mobile – Virtual currency bonuses  Additional features likely to launch within separate releases in Q2 and Q3 to maintain buzz and renew demand.  Pricing comparable to subscription features of other free social apps, with discounted rates at longer durations. © 2013 MEET 13
  • Total Revenue from Continuing Operations Full Year Revenue for Continuing Operations Full Year Revenue for Continuing Operations (Non-Affiliated) 2011 $ 10,705,693 2011 $ 6,416,408 2012 $ 46,657,959 2012 $ 40,657,959Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011. © 2013 MEET 14
  • MeetMe-Platform Revenue (Reported GAAP Results) Full Year MeetMe-Platform Revenue Full Year MeetMe-Platform Mobile Revenue 2011 $ 5,146,846 2011 $ 335,416 2012 $ 34,270,700 2012 $ 6,099,574Revenue charts refer to total Revenue of MeetMe, previously myYearbook. Mobile Revenue refers to mobile advertising and mobile virtual currency revenue onMeetMe’s mobile apps and mobile web site. Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011.. © 2013 MEET 15
  • MeetMe-Platform Revenue (Non-GAAP*) Full Year MeetMe-Platform Revenue Full Year MeetMe-Platform Mobile Revenue 2011 $ 28,652,772 2011 $ 2,152,139 2012 $ 34,270,700 2012 $ 6,099,574Revenue charts refer to total Revenue of MeetMe, previously myYearbook. Mobile Revenue refers to mobile advertising and mobile virtual currency revenue onMeetMe’s mobile apps and mobile web site. MeetMe results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011.* See Slide 2 “Regulation G- Non-GAAP Measures” © 2013 MEET 16
  • MeetMe-Platform Revenue Composition 2012 Full Year MeetMe-Platform Revenue Composition Web Mobile Advertising 75.3% 57.8% Virtual Currency 24.7% 42.2%Virtual Currency and Advertising Revenue refer to revenue generated from the MeetMe-Platform (MeetMe website and mobile app). © 2013 MEET 17
  • Cross Platform Revenue (Reported GAAP Results) Full Year Cross-Platform Revenue Full Year Cross-Platform Revenue (Non-Affiliated) 2011 $ 5,558,847 2011 $ 1,269,562 2012 $ 12,387,259 2012 $ 6,387,259Cross Platform revenue includes SocialTheater on Facebook and other networks, including Quepasa. Q4 2011 results reflect myYearbook as of the merger date ofNovember 10, 2011.. © 2013 MEET 18
  • Cross Platform Revenue (Combined – Non-GAAP*) Full Year Cross-Platform Revenue Full Year Cross-Platform Revenue (Non-Affiliated) 2011 $ 6,990,805 2011 $ 2,700,805 2012 $ 12,387,259 2012 $ 6,387,259Cross Platform revenue includes SocialTheater on Facebook and other networks, including Quepasa.com. Cross Platform includes revenue from prior to the merger ofQuepasa with myYearbook on November 10, 2011, and is presented on a combined pro-forma basis.* See Slide 2 “Regulation G – Non-GAAP Financial Measures” © 2013 MEET 19
  • Adjusted EBITDA from Continuing Operations Full Year Adjusted EBITDA from Continuing Operations 2011 $ (1,286,147) 2012 $ 3,924,637Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011. Adjusted EBITDA is a non-GAAP financial measure. © 2013 MEET 20
  • Appendix © 2013 MEET 21
  • MeetMe-Platform DAUDAU charts refer to total DAU of MeetMe, previously myYearbook. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbookon November 10, 2011. © 2013 MEET 22
  • MeetMe-Platform MAUMAU charts refer to total MAU of MeetMe, previously myYearbook. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbookon November 10, 2011. © 2013 MEET 23
  • Traffic Metrics (All Platforms)Registered Users, Visits, and Page Views refer to total traffic to both MeetMe-Platform (MeetMe website and mobile app) and Quepasa website (excludingQuepasa Games discontinued Operations). Visits and page views excludes iOS application and device metrics. © 2013 MEET 24
  • Mobile RegistrationsMeetMe mobile results presented above include data from prior to the merger of Quepasa and myYearbook on November 10, 2011. © 2013 MEET 25
  • MeetMe-Platform Average Revenue Per User (ARPU)ARPU represents the Average Revenue per User. This is calculated by dividing quarterly MeetMe web and mobile revenue by the average monthly active users (MAUs) forweb and mobile. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbook on November 10, 2011. © 2013 MEET 26
  • MeetMe-Platform Average Revenue Per Daily User (ARPDAU)ARPDAU represents the Average Revenue per Daily Active User. This is calculated by dividing average daily MeetMe web and mobile revenue by the average daily activeusers (DAUs) for web and mobile. Results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011. © 2013 MEET 27