Sci-com 2.0:
from crisis to opportunity

          Michele Catanzaro, PhD
     Global Talent, ACCC, El Periódico

        ...
Summary


    1) The Reportage of the future?
    2) Journalism in crisis: it’s not the Web’s fault!
    3) Thinking about...
1) The reportage of the future?


For the ppl of Iran RT #iranelections
1) The reportage of the future?


For the ppl of Iran RT #iranelections

                                        Tweets ta...
Summary


    1) The Reportage of the future?
    2) Journalism in crisis: it’s not the Web’s fault!
    3) Thinking about...
2) Journalism in crisis: it’s not Internet’s fault!


Journalism in crisis
      o Economic crisis




      o Crisis of a...
2) Journalism in crisis: it’s not Internet’s fault!


A deeper crisis



                                                 ...
3) Science   Communication


The “propaganda” machinery : Press releases
http://press.nature.com (McMillan)
3) Science    Communication


The “propaganda” machinery : Press offices
             Propaganda Offices                vs...
3) Science   Communication


The “propaganda” machinery : Press releases
Press releases largely determine what gets publis...
4) Communication     Science


Newspapers DO have an impact on science
Lay press and Medical Knowledgea)

Journal: New Eng...
4) Communication      Science


  The Turkish quadrupedals case (2006)
• 3 October 2005, 6 March 2006: Working paper in LS...
Summary


    1) The Reportage of the future?
    2) Journalism in crisis: it’s not the Web’s fault!
    3) Thinking about...
3) Thinking about a new paradigm


 Moderated collective filtering?
  A very naive sketch




     Information            ...
Summary


    1) The Reportage of the future?
    2) Journalism in crisis: it’s not the Web’s fault!
    3) Thinking about...
4) Global Talent: experimenting new models


What is Global Talent?
The initiative
(www.globaltalentnews.com)
A communicat...
4) Global Talent: experimenting new models


The diary and the News Agency
Values
o Quality & Independence
o Investigative...
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: News, Reportages, and Int...
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: Foreign correspondants an...
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: Opinion, Science for Pres...
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: Photogalleries and Infogr...
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: Videostreaming, Documenta...
4) Global Talent: experimenting new models


The diary and the News Agency
A special focus on Catalonia: news, microsites,...
4) Global Talent: experimenting new models


 The Communication Agency
Communication products
  o Consulting and Online Ma...
4) Global Talent: experimenting new models


 The Communication Agency
Communication products
Pack MediaLab
o Videostreami...
4) Global Talent: experimenting new models


 The Communication Agency
Communication products
News Channels
o Powerful, pe...
4) Global Talent: experimenting new models


Local and Global Initiatives
4) Global Talent: experimenting new models


 Global Talent Labs
Personalization, Filtering & Social Networks
o Filter
o R...
4) Global Talent: experimenting new models


 Global Talent Labs
Crowdsourcing
o Best blog entry of the month
o Twitterdia...
Thank you!




www.globaltalentnews.com
4) Global Talent: experimenting new models


The diary and the News Agency
Information products: Recommendations and Revie...
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2010 05 21_girona

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Presentation at 2jcc20 by Michele Catanzaro, Global Talent

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Transcript of "2010 05 21_girona"

  1. 1. Sci-com 2.0: from crisis to opportunity Michele Catanzaro, PhD Global Talent, ACCC, El Periódico Girona, 21 May 2010
  2. 2. Summary 1) The Reportage of the future? 2) Journalism in crisis: it’s not the Web’s fault! 3) Thinking about a new paradigm 4) Global Talent: experimenting new models
  3. 3. 1) The reportage of the future? For the ppl of Iran RT #iranelections
  4. 4. 1) The reportage of the future? For the ppl of Iran RT #iranelections Tweets tagged #iranelection: 653,883 Number of users using #iranelection: 99,811
  5. 5. Summary 1) The Reportage of the future? 2) Journalism in crisis: it’s not the Web’s fault! 3) Thinking about a new paradigm 4) Global Talent: experimenting new models
  6. 6. 2) Journalism in crisis: it’s not Internet’s fault! Journalism in crisis o Economic crisis o Crisis of a model: How do we manage the Internet? ex: blogs in Irak war
  7. 7. 2) Journalism in crisis: it’s not Internet’s fault! A deeper crisis Propaganda Journalist
  8. 8. 3) Science Communication The “propaganda” machinery : Press releases http://press.nature.com (McMillan)
  9. 9. 3) Science Communication The “propaganda” machinery : Press offices Propaganda Offices vs. Communication offices a) Number of journalists in Press Offices >>> Number of journalists in the Pressb) a) I. Lozano, El Saqueo de la Imaginación, Debate (2008) b) M. Pérez Oliva, Valor añadido de la comunicación científica, Quark, 10 (1998)
  10. 10. 3) Science Communication The “propaganda” machinery : Press releases Press releases largely determine what gets published a) Time window: 01/12/1996-28/02/1997 Journals: BMJ, Nature, Science, and The Lancet Newspapers: NYTimes, Le Figaro, Le Monde, El Pais, La Vanguardia, La Repubblica, and the International Herald Tribune. News referring to journal papers: 142 Press releases impact: 84% (119) referred to articles mentioned in press releases 16% (23) referred to journal articles not mentioned in press releases a) V. de Semir, C. Ribas, G. Revuelta, Press Releases of Science Journal Articles and Subsequent Newspaper Stories on the Same Topic, JAMA , 280:294-295 (1998)
  11. 11. 4) Communication Science Newspapers DO have an impact on science Lay press and Medical Knowledgea) Journal: New England Journal of Medicine Newspaper: NYTimes (normal ed. & “strike” ed) Time follow-up for each article: 10 years Lay press impact: •Journal articles publicized by the NYTimes received 72.8% more scientific citations than control articles (1st year after publication). • This effect was not present for articles published during the strike a) D. P. Phillips, E. J. Kanter, B. Bednarczyk, and P. L. Tastad Importance of the lay press in the transmission of medical knowledge to the scientific community NEJM, 325:1180-1183 (1991)
  12. 12. 4) Communication Science The Turkish quadrupedals case (2006) • 3 October 2005, 6 March 2006: Working paper in LSE website by Nicholas Humphrey et al. (a); Paper in International Journal of Neuroscience by Uner Tan (b) describing 5 turkish siblings with cerebellar ataxia that walk on all fours “…consider whether a similar gait may have been used by human ancestors” (a) “This new syndrome may be used as a live model for human evolution” (b) • March 7 (news boom): BBC: “Family may provide evolution clue”; El Mundo: “Los cuadrúpedos humanos de turquía”; In general: “missing link” titles • March 8: Tan accuses Humphrey of paying siblings • March 17: BBC2 60 min. documentary with Humphrey The Web: a way out! Ex. o Blogs as sources for journalists (Nature) Never: 2004: 80% 2009: 35-40% Regularly: 2004: 4% 2009: 20-25% o Journalists keeping blogs (Nature) 2004: 4% 2009: 32% a) U. Tan, International Journal of Neuroscience, 116, 361-369(9) (2006) b) N. Humphrey et al. LSE Research Online (2006)
  13. 13. Summary 1) The Reportage of the future? 2) Journalism in crisis: it’s not the Web’s fault! 3) Thinking about a new paradigm 4) Global Talent: experimenting new models
  14. 14. 3) Thinking about a new paradigm Moderated collective filtering? A very naive sketch Information Filtered Personalized Information information Journalist’s filter Reader’s filter Filters: RSS aggregators, pipes, social networks, microblogging, wikis, algorthms, ... and dear old journalism.
  15. 15. Summary 1) The Reportage of the future? 2) Journalism in crisis: it’s not the Web’s fault! 3) Thinking about a new paradigm 4) Global Talent: experimenting new models
  16. 16. 4) Global Talent: experimenting new models What is Global Talent? The initiative (www.globaltalentnews.com) A communication platform about knowledge (science, health, environment, technology, innovation, economy...) promoted by Talència, with the support of the Dept. of Innovation, University and Enterprise (Generalitat de Catalunya). Objectives Framework: National Pact for Science and Innovation (PNRI) o Promoting science information to promote knowledge society and economy o Projecting Catalan research in the international context o Innovation in communication and economic sustainability Structure o A diary o A news agency (Catalonia RDI) o A communication agency Essential ingredient: A group of top-level journalists and opinion-makers
  17. 17. 4) Global Talent: experimenting new models The diary and the News Agency Values o Quality & Independence o Investigative journalism (stories, conflicts, several voices…) o Going in depth (we go where other outlets do not arrive) o Mediation (not only science news and science popularization: we give voice to “experts” about current news) o Openness and service (a place to meet and debate for all the Catalan knowledge community - and beyond) o Multilingualism (Catalan, Spanish, English) o Innovation
  18. 18. 4) Global Talent: experimenting new models The diary and the News Agency Information products: News, Reportages, and Interviews, Dossiers
  19. 19. 4) Global Talent: experimenting new models The diary and the News Agency Information products: Foreign correspondants and Trip blogs
  20. 20. 4) Global Talent: experimenting new models The diary and the News Agency Information products: Opinion, Science for Presidents
  21. 21. 4) Global Talent: experimenting new models The diary and the News Agency Information products: Photogalleries and Infographics
  22. 22. 4) Global Talent: experimenting new models The diary and the News Agency Information products: Videostreaming, Documentaries and Packs MediaLab
  23. 23. 4) Global Talent: experimenting new models The diary and the News Agency A special focus on Catalonia: news, microsites, resources, and agenda
  24. 24. 4) Global Talent: experimenting new models The Communication Agency Communication products o Consulting and Online Marketing o Specialized E-mailing campaigns o Personalized newsletters o Presencea in related blogs and webs o Web 2.0 campaigns (Facebook and Twitter) o Google Adwords campaigns o Pack MediaLab o News Channels
  25. 25. 4) Global Talent: experimenting new models The Communication Agency Communication products Pack MediaLab o Videostreaming o Special editing
  26. 26. 4) Global Talent: experimenting new models The Communication Agency Communication products News Channels o Powerful, personalized aggregator o Automatic generation of a news channel with infinite archive o Possibility to comment and frame information
  27. 27. 4) Global Talent: experimenting new models Local and Global Initiatives
  28. 28. 4) Global Talent: experimenting new models Global Talent Labs Personalization, Filtering & Social Networks o Filter o RSS+Newsletter o Intelligent use of Twitter, Facebook, Youtube & Flickr
  29. 29. 4) Global Talent: experimenting new models Global Talent Labs Crowdsourcing o Best blog entry of the month o Twitterdiary of our followers o Twitter-reportages Aggregation o Human selection and prescription o Aggregating semiautomatically our content to answer to the Web’s question Visualization & Data processing o Navigation interface for our directory of web resources o Navigation interface for scientific databases Creating dynamics o “Peer-review” between social networks users interested in Science o Social Network associated to our agenda Recomendation Systems o Suggesting related news according to personal history of navigation Blog o Explaining what we do
  30. 30. Thank you! www.globaltalentnews.com
  31. 31. 4) Global Talent: experimenting new models The diary and the News Agency Information products: Recommendations and Reviews

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