Designing a banner can be rather difficult if you have no experience designing a banner. Learn from the experts on what their tips are when designing a banner! We searched the whole web and found the best possible tips for your next banner design. There are variables that go into the perfect banner design. You have the text, the colors, the background, the images, and even the location and placement of the banner. We give you the advice you'll need for all the variables that go into a sleek and professional banner. When it comes to banner design, less is truly more. However, we do understand that every banner is different, depending on the event, the people targeted in the banner, and how often and long people will be able to view the banner. In a banner that's only viewed for 3 seconds, you definitely want to have less text in your message. Very few events will have people looking at the banner for a long amount of time. With those events you can get away with more content on a banner, you still will want to be wise though and use good judgement! When it comes to images, we understand that too many images can just mean too many distractions. Make sure your images give interest into your message and don't distract from your message. The focus should be on the message. Images will give your banner more attention, but it's vital that the attention is funneled into the message. With color, you want to make sure the color matches or compliments the event. Colors display personality and attract personalities. Too much color can be annoying and not attractive. The more highlighted the color, the cheaper the banner quality can look. It's good to use colors that pop, but make sure it doesn't kill the message or quality of the banner. Overall, banner design isn't difficult. Any one can do it. It's important to ask for advice from friends though. Testing the banner out with people can work but can be costly. Friends and family can be the best and cheapest consultants that can save you from an ugly banner design. If you need to design a banner, you can design some impressive and high quality banners with Quality Sign Designer. Our website is QualitySignDesigner.com, feel free to copy that domain and visit it. We believe you'll love our work, so enjoy!

1. Tips for the Perfect Banner
Design
By: QualitySignDesigner.com

2. Font Tips
 Limit the banner to only 2 fonts.
 Ideally 1 font.
 Only use a second font if it compliments the
design and the first font.
 Less is more applies to fonts.
 Make sure the fonts compliment the colors.
 A rich burgundy color should have a rich looking
font.

3. Image Tips
 Simple is better.
 Detailed can be difficult.
 Images can distract from the main message.
 Images can also draw attention to the banner.
 Make sure the image compliments the design.
 Use only one image, two at the very most.
 Make sure the colors of the image blend well with
the overall design of the banner.

4. Text Tips
 Text rules can vary from banner to banner.
 Generally speaking, too much text will not be read.
 Short and simple phrases only if needed.
 Use the text to brand the event and organization.
 Only use longer messages if you absolutely have to.
 Determine how long viewers will look at the banner
before passing, then use text rules. In some situations
they may see the banner for 30 seconds compared to
a 2 second billboard off a freeway.

5. Color Tips
 Use only 3 colors at the max.
 If there’s a logo, allow the logo to be the
foundation of colors the banner uses.
 Make the colors compliment the event. For
example, a fun event might use yellow and green,
where as a serious event might use less brighter
colors and more serious colors like blue or red.
 Understand the personality types of your target
audience with a banner. If you want more health
focused people, consider green, and blue.

6. Banner Size Tips
 Determine the average distance from each
viewer.
 The bigger the sign, the more attention it can
naturally get.
 Determine where the sign will be and how big it
can be by it’s location and placement.

7. Size and Distance
Recommendations by USSC
Letter Height Max. Readable Distance Best Impact
3“
100‘
30‘
4“
150‘
40‘
6“
200‘
60‘
8“
350‘
80‘
9“
400‘
90‘
10“
450‘
100‘
12“
525‘
120‘
15“
630‘
150‘
18“
750‘
180‘
24“
1000‘
240‘
30“
1250‘
300‘
36“
1500‘
360‘
42“
1750‘
420'

8. Background Design Tips
 Use lighter colors in the background.
 Darker text colors with light background help the
viewer read the message.
 Make sure the background design doesn’t get
noticed over the text or image.
 The background design should only funnel
viewers to see the message.

9. Conclusion
 Less is more when it comes to banner design.
 Make sure everything with the design
compliments the event or organization.
 Review your design and have friends and family
review it as well and give thoughtful advice.
 The placement (location) of the design should
compliment the design of the banner.
 A good quality design is always worth it! Enjoy!