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소셜보이스 리서치2
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소셜보이스 리서치2

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Transcript

  • 1.
    • social advertising platform
    • - Link Base 에서 Check-in Base 로 이동 ( 온 - 오프라인 연계 )
    1.1 social advertising platform
  • 2.
    • http://mylikes.com/ ( 대표적인 social advertising platform)
    do-it-yourself performance-based social media advertising platform for advertisers 광고주의 카피를 선택해서 트위터나 페이스북에 등록하면 수익을 나눠주는 ‘마이라이크 (Mylikes) - 국내 adbyme 모델 1.1 social advertising platform
  • 3.
    • http://localresponse.com ( 뜨는 social advertising platform)
    which lets brands and merchants tweet offers to end users based on their check-ins. 1.1 social advertising platform
  • 4.
    • Philo( localresponse 에서 인수 )
    “ check-in” model popularized by Foursquare to TV viewers. Miso, which has been described as “Foursquare for TV,” 1.1 social advertising platform
  • 5.
    • http://getglue.com
    GetGlue is a social network where users can check-in and rate movies, TV shows, music and books to earn points and stickers . 1.1 social advertising platform
  • 6.
    • http://twtbuck.com/index.html
    do-it-yourself performance-based social media advertising platform for advertisers 국내 adbyme 모델 /Crowdsourcing 가능 1.1 social advertising platform
  • 7.
    • http://peopledeals.com
    a Cost Per Share “CPS” social media advertising platform at PeopleDeals.com. CPS only charges advertisers when their offer is shared with their friends through social media such as Facebook, Twitter or SMS. 1.1 social advertising platform
  • 8.
    • http://adly.com
    유명인이 광고 트윗이나 페이스북에 글을 올리는 형태 1.1 social advertising platform
  • 9.
    • http://sponsoredtweets.com
    트위터에 원하는 광고 카피를 트윗하고 팔로워 노출당 보상을 지급 1.1 social advertising platform
  • 10.
    • Promoted Tweets(Twitter 자체 광고서비스 )
    1.1 social advertising platform
  • 11.
    • http://www.marketingbay.co.kr
    1.1 social advertising platform
  • 12. 1.1 social advertising platform 참여형 푸쉬형