QryptoniteThe Business Quiz Bitotsav 2011 Birla Institute of Technology, Mesra
Round 1 - Straight Drive 12 Questions Clockwise First then Anti-Clockwise Infinite Bounce +20 for a Correct Answer +20 for a pass No Negatives
Q.1 This company was incorporated as Bharat Vijay Mills Limited in June, 1931. They started a small division in plastics to make industrial articles like card cans for the textile industry. When they failed to market card cans, they thought of another use of their product. The massive popularity of this product made them use this brand name as the company’s name. This product is synonymous with houses in India. Name this company.
Q.2 X was the only Indian Princely State that was permitted to continue issuing its own notes after being united into the Dominion of India in 1948 and later the Republic of India, in 1950. The X rupees was an independent currency separate from the Indian rupee. Identify X.
Q.3 The fashion industry works season to season. When one season comes to an end, the companies try and get rid of their excess stock by having an end of season sale. After EOS sales, companies are stuck with a large amount of unsold inventory. A company X, buys this stock at 50-70% less than the MRP and sells it at 25-60% less than the MRP. This is the marketing strategy of this retail chain which was started in 2004 by Jay Gupta who hails from Raxaul, Bihar. Today X is present in 85 cities including Ranchi, with a total of 150 stores. Identify X.
Q.5 XY is a clause in a life insurance or accident policy whereby the company agrees to pay double the stated multiple of the face amount in the contract in cases of accidental death. An accidental death is a death that is neither intentionally caused by a human being, nor from natural causes. A 1944 American film XY, directed by Billy Wilder had this clause as the main plot dynamic. Identify XY.
Q.7 X is the chairman and managing director of an Indian company Y, whose market cap is worth US $2 billion. A commerce graduate and a diploma holder in mechanical engineering, X originally hails from Rajkot. His first venture was a synthetic textile company based in Surat. But due to crippling infrastructure bottlenecks, especially power shortage he started Y based in Pune, moving to his current domain in 1995. Identify X and Y.
Q.8 While at lunch with the owners of this company, cartoonist Tom Browne sketched the following picture on the back of a menu card. His drawing has gone on to become one of the first globally recognized advertising icons. Another interesting fact about this company is that all its product labels are always angled at exactly 24 degrees. The owners thought this would help them to stand out among other brands.
Q.9 The Passenger Service Committee, is headed by X, and is an arm of the Indian Railways which was set up to address issues concerning food, cleanliness and passenger grievances. X also happens to be the spokesman for the All India Trinamool Congress. Identify X.
Q.11 In 1961, X met Y for the first time on the set of their first TV commercial together. It was love at first for them. During the 70’s the couple stepped out together with the grooviest hairstyles of the decade as Quick Curl Y and Superstar X. They concentrated on their acting and professional careers throughout the 90s starring in 10 movies together. They also tried on new roles as Olympians, pilots and dancers; never losing sight of their adoration for each other. On Valentine’s day 2004, they broke up. She started dating an Aussie surfer who charmed his way into her heart. An inspired romantic, X believes in true love and that this epic love story is far from over. Identify X & Y.