TARGETING ECONOMIC AND
HEALTH BENEFITS OF GREENWAYS
         AND TRAILS
 Stunningly beautiful Southern Appalachia has some...
OBJECTIVES:
• VIRGINIA CREEPER TRAIL
• HOW LINKS TO OTHER HEALTH EFFORTS
• HOW LINKS TO OTHER ECONOMIC EFFORTS
CONTRIBUTOR:
• GARRETT JACKSON-IN ABSENTIA
    • FORMER PLANNER FOR DAMASCUS
    • CURRENT TOWN PLANNER FOR ABINGDON
    •...
CONTRIBUTOR:
• TIM PETERS
    • REGIONAL DIRECTOR FOR HEALTH FITNESS
      CORPORATION (EASTMAN CHEMICAL COMPANY
      ACC...
CONTRIBUTOR:
• ROY SETTLE – IN ABSENTIA
     • DIRECTOR, APPALACHIAN RESOURCE CONSERVATION
       AND DEVELOPMENT COUNCIL
...
CONTRIBUTOR:
• ANTHONY (TONY) DELUCIA
    • PROFESSOR (PULMONOLOGIST), EAST TENNESSEE
      STATE UNIVERSITY
    • LOCAL G...
CARTOON “SAYS IT ALL”
FORTUNATE TO HAVE BEEN A
         RESEARCHER…
• TOOK ME TO THE AMERICAN LUNG ASSOCIATION
  – FROM RECEIVING THEIR GRANT FU...
FOR YOURS TRULY, A BIT OF A “LIFE
        CYCLE” THING
WE WOULDN’T BE HERE W/O
       ORGANIZATIONS LIKE THIS




MISSION: TO IMPROVE OUR COMMUNITY THROUGH CITIZEN PARTICIPATION...
PEOPLE, PLACES, PLAY,
 JOBS, GOVERNMENT
ABINGDON, VA
KEEPING HEALTHY THROUGH HISTORY
THE VIRGINIA CREEPER TRAIL
35 MILES…ABINGDON TO NORTH CAROLINA
VIRGINIA CREEPER TRAIL

• ONE OF THE MOST SPECTACULAR “RAILS-TO-
  TRAILS” IN THE ENTIRE COUNTRY
• OVER 150K VISITORS/YEAR...
CREATIVE CLASS




  CONSTRUCTING EDUCATIONAL
KIOSKS ALONG THE CREEPER TRAIL
ABINGDON 2012 GREENWAY PLAN
PORTERFIELD
 GATEWAY –
 WOLF CREEK
NATURE WALK
TRAFFIC/PEDESTRIAN IMPROVEMENTS
TAX $ = HEALTH
• Cigarette Tax        • Meals and Lodging tax
  ($.10/pack) goes       brings in double the
  toward healt...
CREEPER TRAIL A “BEST PRACTICE” IN THIS PUBLICATION BY
         HANNAH TWADDELL & DAN EMERINE
REVENUE FROM RELATED ACTIVITIES

 Blue Blaze Bike & Shuttle – Damascus, Virginia
TOURISM BENEFITS
 The Buchanan Inn Bed & Breakfast at Green Cove Station estimates
that 75% of its business comes from vis...
ESRI COMMUNITY TAPESTRY
                         15. Silver and Gold
Silver and Gold residents are the second oldest of th...
FOLKS WHO LIVE IN ABINGDON “CO-HOUSING”
                  SAGA
THE TRAIL MODEL WORKS WITH
 HEALTHY SENIORS: KATY TRAIL
EFFECT ON PROPERTY VALUES

Multiple studies show
that well managed trails
and parks have a
positive effect on home
sales.
...
MARYVILLE - RUBY TUESDAY’S
                “the specific site (for the
                new headquarters) was
             ...
“IMPORTANT 1ST ATTEMPT TO ORGANIZE AN INDUSTRIAL COMMUNITY AND
   PROVIDE ADEQUATE HOUSING FOR WORKERS IN A SYLVAN SETTING...
JOHN NOLEN – THE DESIGNER OF GREAT
              PLACES
BRIEF DESCRIPTION
• KINGSPORT
    • CURRENT POPULATION ~50k
    • HOME OF EASTMAN CHEMICAL COMPANY
    • PART OF TRI-CITIE...
EXPANDING THE EVER-POPULAR
   KINGSPORT GREENBELT
A DESCRIPTION OF THE KINGSPORT
  GREENBELT FROM ITS WEBSITE
 The Kingsport Greenbelt is a linear park that connects
 resid...
USED IN “MOVE TO…” LITERATURE
ROLE OF STRONG COMMUNITY STEWARD
ENGAGE OUR LOCAL LEADERS:
TWO LOCAL MAYORS WHO “GET IT”
AWARD WINNING LOCAL PROGRAMS: JOHNSON
         CITY “UP AND AT ‘EM”
         TURKEY TROT AWARDS ON THANKSGIVING DAY
IF PEOPLE HERE THINK THIS IS ECONOMIC
            DEVELOPMENT
↓ petroleum
           consumption

        ↓ CO2
                                                             ↓ Air
     ...
LOCAL FOOD AND LAND USE ECONOMICS
LOCAL SUSTAINABILITY EFFORTS
“I CAN ALWAYS
GROW HOUSES”
A STATISTIC
A BETTER WAY THROUGH
             LAND USE EDUCATION




ROY’S 2003 URBAN FORESTRY MEETING IN KINGSPORT
WE APPLIED FOR ATTENDANCE AT THIS!!!
ED McMAHON TALKING ABOUT ENVIRONMENT, ECONOMIC, AND COMMUNITY
GOALS…AS THE CONTAINER VESSELS AND DOLPHINS CRUISE BY
WORK OF THE WESTERN NORTH CAROLINA TEAM
“WORK” OF OUR TEAM!!!
WORKSHOPS WITH A BUILT ENVIRONMENT FOCUS – JAMIE
   BUSSELL, ROBERT WOOD JOHNSON FOUNDATION
MARK FENTON’S 1ST VISIT
SCHOOLS AN EARLY SUCCESS
ONE-HALF THE TEAM FOR WORKFORCE
             HEALTH
A STRONG FUTURE WITH
     OUR PARTNERS

      GREENWAYS
       ALLIANCE

  “CONNECTING PEOPLE,
NATURE, AND COMMUNITIES
  W...
CURRENT SAGA AREA
  Virginia

             Lee             Scott              Washington

         Hancock                ...
REGIONAL VISION 2025
• It is my vision that our Region will
  encourage PLAY through TRAILS and
  PARKS that link us With ...
GOVERNOR BREDESEN
      SAGA PLAN RELEASE EVENT
APRIL 20, 2007 KINGSPORT - GREENBELT
Historic Tweetsie
    Trail

ELIZABETHTON TO JOHNSON CITY
HISTORY




The ET&WNC was chartered in
1866. The 5-foot gauge railroad
would run from the Cranberry Iron
Works, west thro...
LOCATION


Where is
the
Historic
Tweetsie
line
located?
PIKE’S PLACE MARKET WAS TO BE
          CONDEMNED

                     PLACEMAKING: PUBLIC
                     MARKETS B...
SAGA MEMBERS RECEIVING THE “OZZIE
AWARD” FROM REGIONAL OZONE ACTION
           PARTNERSHIP

                              ...
POSTSCRIPT
THIS WAS WAITING FOR ME IN MY LOCAL NEWSPAPER WHEN I RETURNED HOME
WHEN YOU MAKE THOSE FALL COLOR
  PLANS, DON’T FORGET CREEPER TRAIL
Johnny Molloy
 Looking for a new way to enjoy fall’s be...
Targeting slideshow
Targeting slideshow
Targeting slideshow
Targeting slideshow
Targeting slideshow
Targeting slideshow
Targeting slideshow
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Targeting slideshow

  1. 1. TARGETING ECONOMIC AND HEALTH BENEFITS OF GREENWAYS AND TRAILS Stunningly beautiful Southern Appalachia has some outstanding greenways and trails. This workshop exposes attendees to the Virginia Creeper Trail, a successful example of creating economic and health benefits. Hear how wellness, environmental, and agriculture experts work with urban planners in addressing challenges in adding trail mileage and improving livability. Learn of stakeholder efforts to promote healthy lifestyles and go well beyond tourism dollars to target schools and workplaces. ANTHONY J. (TONY) DELUCIA, PH.D. EAST TENNESSEE STATE UNIVERSITY 423 439-6202 delucia@mail.etsu.edu
  2. 2. OBJECTIVES: • VIRGINIA CREEPER TRAIL • HOW LINKS TO OTHER HEALTH EFFORTS • HOW LINKS TO OTHER ECONOMIC EFFORTS
  3. 3. CONTRIBUTOR: • GARRETT JACKSON-IN ABSENTIA • FORMER PLANNER FOR DAMASCUS • CURRENT TOWN PLANNER FOR ABINGDON • VIRGINIA CREEPER ADVISORY BOARD
  4. 4. CONTRIBUTOR: • TIM PETERS • REGIONAL DIRECTOR FOR HEALTH FITNESS CORPORATION (EASTMAN CHEMICAL COMPANY ACCOUNT) • FORMER CHAIR, KINGSPORT TOMORROW • BOARD OF TRUSTEES OF THE TENNESSEE CENTER FOR DIABETES PREVENTION AND HEALTH IMPROVEMENT
  5. 5. CONTRIBUTOR: • ROY SETTLE – IN ABSENTIA • DIRECTOR, APPALACHIAN RESOURCE CONSERVATION AND DEVELOPMENT COUNCIL • SULLIVAN COUNTY PLANNING COMMISSION • LANDS OF BOONE AND CROCKETT LAND TRUST, LOCALGOODS.ORG, QUILTTRAIL.ORG
  6. 6. CONTRIBUTOR: • ANTHONY (TONY) DELUCIA • PROFESSOR (PULMONOLOGIST), EAST TENNESSEE STATE UNIVERSITY • LOCAL GOVERNMENT COMMISSION (SMART GROWTH) • LEAGUE OF AMERICAN BICYCLISTS
  7. 7. CARTOON “SAYS IT ALL”
  8. 8. FORTUNATE TO HAVE BEEN A RESEARCHER… • TOOK ME TO THE AMERICAN LUNG ASSOCIATION – FROM RECEIVING THEIR GRANT FUNDING TO BECOMING A NATIONAL SPOKESMAN • TOOK ME TO KINGSPORT TOMORROW – FROM USING MY GRANT FUNDING TO BECOMING A REGIONAL SPOKESMAN
  9. 9. FOR YOURS TRULY, A BIT OF A “LIFE CYCLE” THING
  10. 10. WE WOULDN’T BE HERE W/O ORGANIZATIONS LIKE THIS MISSION: TO IMPROVE OUR COMMUNITY THROUGH CITIZEN PARTICIPATION IN DETERMINING OUR FUTURE, SUCH AS CITY’S BAYS MOUNTAIN PARK
  11. 11. PEOPLE, PLACES, PLAY, JOBS, GOVERNMENT
  12. 12. ABINGDON, VA KEEPING HEALTHY THROUGH HISTORY
  13. 13. THE VIRGINIA CREEPER TRAIL
  14. 14. 35 MILES…ABINGDON TO NORTH CAROLINA
  15. 15. VIRGINIA CREEPER TRAIL • ONE OF THE MOST SPECTACULAR “RAILS-TO- TRAILS” IN THE ENTIRE COUNTRY • OVER 150K VISITORS/YEAR • $MULTI-MILLION DIRECT ECONOMIC BENEFIT
  16. 16. CREATIVE CLASS CONSTRUCTING EDUCATIONAL KIOSKS ALONG THE CREEPER TRAIL
  17. 17. ABINGDON 2012 GREENWAY PLAN
  18. 18. PORTERFIELD GATEWAY – WOLF CREEK NATURE WALK
  19. 19. TRAFFIC/PEDESTRIAN IMPROVEMENTS
  20. 20. TAX $ = HEALTH • Cigarette Tax • Meals and Lodging tax ($.10/pack) goes brings in double the toward health amount, per year, that initiatives in the real estate taxes community do…haven’t raised real • Abingdon spends estate taxes in 40+ more per capita on years and still have a parks & recreation great quality of life! than ANY other Virginia locality!
  21. 21. CREEPER TRAIL A “BEST PRACTICE” IN THIS PUBLICATION BY HANNAH TWADDELL & DAN EMERINE
  22. 22. REVENUE FROM RELATED ACTIVITIES Blue Blaze Bike & Shuttle – Damascus, Virginia
  23. 23. TOURISM BENEFITS The Buchanan Inn Bed & Breakfast at Green Cove Station estimates that 75% of its business comes from visitors using the Virginia Creeper Trail pictured here in the foreground.
  24. 24. ESRI COMMUNITY TAPESTRY 15. Silver and Gold Silver and Gold residents are the second oldest of the Tapestry segments and the wealthiest seniors, with a median age of 58.5 years; most are retired from professional occupations. Their affluence has allowed them to move to sunnier climates. More than 60 percent of the households are in the South (mainly in Florida); 25 percent reside in the West, primarily in California and Arizona. Neighborhoods are exclusive, with a median home value of $326,600 and a high proportion of seasonal housing. Residents enjoy traveling, woodworking, playing cards, birdwatching, target shooting, salt water fishing, and power boating. Golf is more a way of life than a mere leisure pursuit; they play golf, attend tournaments, watch golf on TV, and listen to golf programs on the radio. They are avid readers, but allow time to watch their favorite TV shows and a multitude of news programs.
  25. 25. FOLKS WHO LIVE IN ABINGDON “CO-HOUSING” SAGA
  26. 26. THE TRAIL MODEL WORKS WITH HEALTHY SENIORS: KATY TRAIL
  27. 27. EFFECT ON PROPERTY VALUES Multiple studies show that well managed trails and parks have a positive effect on home sales. Properties closer to trails are generally easier to sell and have a higher value than those further away from the amenity.
  28. 28. MARYVILLE - RUBY TUESDAY’S “the specific site (for the new headquarters) was chosen in downtown Maryville primarily due to its location on the beautiful Greenbelt and trail system,” said Sandy Beal, Chairman & CEO, Ruby Tuesday, Inc.
  29. 29. “IMPORTANT 1ST ATTEMPT TO ORGANIZE AN INDUSTRIAL COMMUNITY AND PROVIDE ADEQUATE HOUSING FOR WORKERS IN A SYLVAN SETTING” KINGSPORT, TENNESSEE
  30. 30. JOHN NOLEN – THE DESIGNER OF GREAT PLACES
  31. 31. BRIEF DESCRIPTION • KINGSPORT • CURRENT POPULATION ~50k • HOME OF EASTMAN CHEMICAL COMPANY • PART OF TRI-CITIES TN/VA 1999 ALL-AMERICAN DESIGNATION • PROGRESSIVE GOVERNMENT • DESIGNED BY ARCHITECT JOHN NOLEN (COMMISSIONED 1915) …ALSO SAN DIEGO, MARIEMONT, OH, CHARLOTTE • PART OF THE “GARDEN CITY” MOVEMENT
  32. 32. EXPANDING THE EVER-POPULAR KINGSPORT GREENBELT
  33. 33. A DESCRIPTION OF THE KINGSPORT GREENBELT FROM ITS WEBSITE The Kingsport Greenbelt is a linear park that connects residential neighborhoods, traditional parks, downtown, commercial districts, schools and activity centers. A special feature of this unique park is a pathway for pedestrian and bicycle use. The pathway meanders through marshlands, glides across open meadows, and passes by sites of historical and aesthetic value. Development and operation of the Greenbelt are guided by a citizen advisory committee and the Kingsport Parks and Recreation Department HTTP://WWW.KINGSPORTGREENBELT.COM/
  34. 34. USED IN “MOVE TO…” LITERATURE
  35. 35. ROLE OF STRONG COMMUNITY STEWARD
  36. 36. ENGAGE OUR LOCAL LEADERS: TWO LOCAL MAYORS WHO “GET IT”
  37. 37. AWARD WINNING LOCAL PROGRAMS: JOHNSON CITY “UP AND AT ‘EM” TURKEY TROT AWARDS ON THANKSGIVING DAY
  38. 38. IF PEOPLE HERE THINK THIS IS ECONOMIC DEVELOPMENT
  39. 39. ↓ petroleum consumption ↓ CO2 ↓ Air emissions pollution ↑ Physical activity ↓ Osteoporosis ↓ Injuries And by the way… ↑ Social capital ↓ Infrastructure costs Childhood Obesity Prevention Summit / October 18-19, 45 2007 COURTESY, HOWIE FRUMKIN, MD
  40. 40. LOCAL FOOD AND LAND USE ECONOMICS
  41. 41. LOCAL SUSTAINABILITY EFFORTS
  42. 42. “I CAN ALWAYS GROW HOUSES”
  43. 43. A STATISTIC
  44. 44. A BETTER WAY THROUGH LAND USE EDUCATION ROY’S 2003 URBAN FORESTRY MEETING IN KINGSPORT
  45. 45. WE APPLIED FOR ATTENDANCE AT THIS!!!
  46. 46. ED McMAHON TALKING ABOUT ENVIRONMENT, ECONOMIC, AND COMMUNITY GOALS…AS THE CONTAINER VESSELS AND DOLPHINS CRUISE BY
  47. 47. WORK OF THE WESTERN NORTH CAROLINA TEAM
  48. 48. “WORK” OF OUR TEAM!!!
  49. 49. WORKSHOPS WITH A BUILT ENVIRONMENT FOCUS – JAMIE BUSSELL, ROBERT WOOD JOHNSON FOUNDATION
  50. 50. MARK FENTON’S 1ST VISIT
  51. 51. SCHOOLS AN EARLY SUCCESS
  52. 52. ONE-HALF THE TEAM FOR WORKFORCE HEALTH
  53. 53. A STRONG FUTURE WITH OUR PARTNERS GREENWAYS ALLIANCE “CONNECTING PEOPLE, NATURE, AND COMMUNITIES WITH GREENWAYS AND NATURE”
  54. 54. CURRENT SAGA AREA Virginia Lee Scott Washington Hancock Sullivan Hawkins Johnson Washington Tennessee Carter Greene Unicoi
  55. 55. REGIONAL VISION 2025 • It is my vision that our Region will encourage PLAY through TRAILS and PARKS that link us With Natural, Cultural, and Historical Treasures* *This was the most popular response of all ideas generated from the 1000+ citizens participating in the 38 regional public meetings.
  56. 56. GOVERNOR BREDESEN SAGA PLAN RELEASE EVENT APRIL 20, 2007 KINGSPORT - GREENBELT
  57. 57. Historic Tweetsie Trail ELIZABETHTON TO JOHNSON CITY
  58. 58. HISTORY The ET&WNC was chartered in 1866. The 5-foot gauge railroad would run from the Cranberry Iron Works, west through the Doe River Gorge to Elizabethton and then to “Johnson’s Depot” (Johnson City), and a connection with the East Tennessee, Virginia & Georgia Railroad (later Southern Rail).
  59. 59. LOCATION Where is the Historic Tweetsie line located?
  60. 60. PIKE’S PLACE MARKET WAS TO BE CONDEMNED PLACEMAKING: PUBLIC MARKETS BECOME VIBRANT PUBLIC SPACES WHILE ALSO ACHIEVING BROADER SOCIAL IMPACTS – FROM COMMUNITY DEVELOPMENT, TO HEALTH AND NUTRITION, TO PRESERVING FAMILY FARMS -- PROJECT FOR PUBLIC SPACES WEBSITE: WWW.PPS.ORG
  61. 61. SAGA MEMBERS RECEIVING THE “OZZIE AWARD” FROM REGIONAL OZONE ACTION PARTNERSHIP Pictured: l-r •Kitty Frazier, Director, Kingsport Parks and Rec •Roy Settle, Appalachian Resource and Development Council •Liesa Jenkins, formerly Executive Director of ITS VOLUNTEERS AND STAFF LIKE THIS WHO Kingsport Tomorrow MAKE IT ALL WORTHWHILE •Ambre Torbett, Director of THANKS Planning Sullivan County, TN
  62. 62. POSTSCRIPT THIS WAS WAITING FOR ME IN MY LOCAL NEWSPAPER WHEN I RETURNED HOME
  63. 63. WHEN YOU MAKE THOSE FALL COLOR PLANS, DON’T FORGET CREEPER TRAIL Johnny Molloy Looking for a new way to enjoy fall’s beauty? Don’t forget the Creeper Trail. It is so easy to enjoy. Drive up to Damascus, bring or rent a bike, then get a shuttle to the top at Whitetop Station. Coast your way 17 miles back to town, enjoying fall foliage as you drop 1,500 feet, passing numerous streamside and forest vistas. Then top your adventure off with a little dinner in town, or bring a picnic. The Virginia Creeper Trail was nearly a century in the making. Of course, the originators of the railroad through this slice of southwest Virginia had no vision whatsoever of plastic clad pedalers, backpack-toting hikers and equestrians plying their railbed for pleasure and exercise. That would come later. First, entrepreneurs vying for iron and timber resources raised capital, then came the sweat from many men building trestles and blasting through hillsides. Next came a period of economic prosperity borne of untold millions of timber feet cut from the Virginia Highlands, followed by a period of slow decline in business for the Virginia-Carolina Railroad, or V-C, until it was nothing but fodder for railroad nostalgia buffs, until the train whistles stopped in 1977. After that, the reality of a rail trail was still uncertain and a lot of effort by local groups led to the complete rail trail, which now extends from Whitetop Station to Abingdon, a distance of more than 34 miles. Along the way, the railroad was nicknamed the Virginia Creeper, maybe for the vine of the same name that thrives locally, or maybe because of the slow nature of the railroad as it climbed through the mountains. Today, the Virginia Creeper is the most popular trail in the Old Dominion. The popularity is well deserved. From Whitetop Station at 3,525 feet, the Creeper courses down through the mountains, passing vistas near and far, deep woods, small farms and by clear, fast streams. It passes Green Cove, where an original train station still stands. And it crosses numerous trestles that deliver treetop views. The trailside terrain finally opens up at Damascus. The second section of the Creeper, from Damascus to Abingdon, heads through farmlands, meadow and woods. Fall foliage fans who want to get some exercise as they enjoy autumn should head toward Abingdon, where the trail is level enough to require physical exertion, i.e. pedaling. This 16-mile lower section is less popular than the upper section, but the lower section was built first, and was in operation by early 1900. This section has a more pastoral feel than the upper section. From Damascus, the Creeper passes by many homes and farms, where there are gates to open and close. Please do so and respect the landowners who are gracious enough to cooperate and make a path for all to enjoy. And there is plenty of scenery to enjoy, as the trail descends alongside Laurel Creek and the South Fork of the Holston River. A highlight of the trip is the long and high trestle that spans the confluence of the South Fork and Middle Fork Holston River. Trail’s end in Abingdon offers parking and restrooms. No matter which section of the Creeper you bike, it will be a great way to experience fall.
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