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The 10 Most Common User Frustrations in Office 2007... And How You Can Avoid Them

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A look at the most common frustrations users have when moving to Microsoft Office 2007, and how you can avoid them! ...

A look at the most common frustrations users have when moving to Microsoft Office 2007, and how you can avoid them!

Session delivered by Paul Woods at OfficeDevCon08 in Sydney, Australia - 14/15 November 2008

http://www.thenewpaperclip.com
http://www.paul-woods.com

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The 10 Most Common User Frustrations in Office 2007... And How You Can Avoid Them The 10 Most Common User Frustrations in Office 2007... And How You Can Avoid Them Presentation Transcript

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  • 1 2 3 4 5 6 7 8 9 10 The Most Common Common Common Office 2007 User Frustrations (... and how to avoid them)
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    • Paul Woods
    • 25 / Capricorn / Good Bloke
      • By Day Marketing for Data # 3
      • http://www.paul-woods.com/
      • By Night
      • The New Paperclip
      • http://www.thenewpaperclip.com/
      • Ex-Public Servant
      • Ex-Microsoftie
      • Ex-Unix Admin
      • Ex-Trainer
  • “ Just FYI: I hate Office 2007”
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  • ?
  • We are good at showing off features We are bad at showing REAL value We are GOOD at showing off features We are BAD at communicating value
  • Think about your Target Audience
  • THE OBVIOUS ONE
  • Frustration Number 1 What happened to the menus?
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  • “ The Word 2007 ribbon is without a doubt the most counter productive piece of sh*t product that MS has ever pushed out. I have just two questions – are they smoking crack and do they work in the real world?”
  • A Brief History of Office GUI Design
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  • FREAKIN COMPLICATED Office 2003 Menus =
  • Office 2003 Customer Experience Improvement Program
    • 1.3 BILLION sessions
    • 352 million clicks over 90 days
    • 45 every SECOND
  • Question: What are the top 5 commands by usage in Word 2003
      • Paste
      • Save
      • Copy
      • Undo
      • Bold
  • Data + Human = Design
  • What was one of the most requested features to appear in Office 2007?
  • WATERMARKS
  • … Hey Paul… tell them the story about the button that couldn’t
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  • Frustration Number 2 What happened to file menu?
  • Frustration Number 3 What happened to help menu?
  • Frustration Number 4 What happened to undo?
  • Frustration Number 5 Why are there spaces after my paragraphs?
  • Frustration Number 6 How do I set up my email signature?
  • Frustration Number 7 Why is the default reminder time for flags 4pm?
  • Frustration Number 8 What is a .docx / .pptx / .xlsx file?
  • Frustration Number 9 How do I change the default font?
  • Frustration Number 10 How do I track changes?
  • BONUS! Frustration Number 11 How do I find old commands?
  • What can you do?
  • Realise that it isn’t a technology problem, it is a people problem Don’t just train them... persuade them...
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  • Treat it like a sales campaign Who are the decision makers? What decision are they making? Who are the influencers? What information do they need? What information don’t they need? How can you accelerate their decision process? How can you reinforce the value that you have delivered?
  • 1 2 3 4 5 6 7 8 9 10 The Most Common Common Common Office 2007 User Frustrations (... and how to avoid them)
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  • Resources ie… READ THIS!
    • The Office UI Bible
      • Jensen Harris
        • http://blogs.msdn.com/jensenh/archive/2006/11/10/the-office-2007-ui-bible.aspx