Why Your Business Needs a Blog [Infographic]
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Why Your Business Needs a Blog [Infographic]

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It's a fact that businesses and B2B sites that blog get more web traffic and have higher conversion rates. This infographic provides some stats and facts that will help you understand the importance ...

It's a fact that businesses and B2B sites that blog get more web traffic and have higher conversion rates. This infographic provides some stats and facts that will help you understand the importance of business blogging.

Sources: HubSpot, WordPress.org, Impact Branding & Design, Kivi Leroux Miller, Brandon Gaille, Mymarketingdept.com

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http://www.frandimore.com 115
http://veryveryloud.blogspot.com 49
http://veryveryloud.blogspot.ru 16
http://eatingallthat.blogspot.com 9
http://veryveryloud.blogspot.co.uk 8
http://veryveryloud.blogspot.tw 8
http://veryveryloud.blogspot.fr 7
http://www.veryveryloud.blogspot.ru 5
http://veryveryloud.blogspot.de 5
http://frandimore.com 4
http://veryveryloud.blogspot.com.au 4
http://veryveryloud.blogspot.ca 4
http://veryveryloud.blogspot.hk 2
http://veryveryloud.blogspot.sg 2
http://veryveryloud.blogspot.se 2
http://veryveryloud.blogspot.com.es 2
http://veryveryloud.blogspot.gr 2
http://veryveryloud.blogspot.kr 2
http://veryveryloud.blogspot.nl 1
http://veryveryloud.blogspot.be 1
http://veryveryloud.blogspot.ae 1
http://veryveryloud.blogspot.in 1
http://veryveryloud.blogspot.co.at 1
http://mobile.frandimore.com 1
https://twitter.com 1
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Why Your Business Needs a Blog [Infographic] Why Your Business Needs a Blog [Infographic] Infographic Transcript

  • Why Your Business Needs a Blog Participate in your community. Create great content and it will be shared. Blogging allows you to start conversations on timely topics. Be#er  SEO   Regular  blogging  creates  more  indexed  pages.   Larger  digital  footprint  for  Google.   Business Reasons To Blog True Fact: Keywords in blogs drive web traffic via search. Blogging makes you think…about newsworthy topics and your industry. Blogs are cost effective marketing vehicles. Blogging creates new, dynamic content that the search engines love. B2C companies that blog generate 88% more leads per month than those that do not. Frequency  is  important  -­‐  Blog  early  and  o:en   Frequency of Blog Posts Blogging   Best   Prac:ces   Use  correct  headings  and   subheadings.   Companies that blog get 55% more website traffic. 57% of companies that blog have acquired a customer from their blog. 78% of companies that blog DAILY have acquired a customer from their blog. When blogging, the content you really want your readers to have is broccoli. The content your readers want to read about is cheese. A good content strategy gives your readers a healthy portion of Broccoli with Cheese! Share Me! 128 Million people are expected to read blogs in 2013. Your  blog  should  be  your  most  important  inbound  marke?ng  component.   Thought  Leadership     Contribu:ng  to  a  blog  marks  you  as  trustworthy.   Showcase  your  exper:se.   Mul:ple   Times  a   Day   DailyWeeklyMonthlyLess Than Monthly %  of     Bloggers  who   acquired  a     Customer   through  their   blog   92% 78% 66% 56% 43% Source: HubSpot 2012 Convert  Leads   More  real  estate  for  Calls  To  Ac:on  (CTAs).     True Fact: Amplifying your blog via social media will increase your web traffic. Solve  a  problem.   Include  a   Call  To  Ac:on   in  every  post.   Source:  Kivi  Leroux  Miller,  NonProfit  Marke:ng    Guide   ©  Phil  Vickman        -­‐        Sources:  HubSpot,  WordPress,  Impact  Branding  &  Design,  NonProfit  Marke:ng  Guide,  My  Marke:ng  Dept,  brandongaille.com       Top  Business  Blogging  PlaWorms  by  market  share   Word   Press   Blogger   Tumblr   Typepad   Moveable     Type   5.  4.  3.  2.  #1