Piet Verhoeve
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
Who am I ?    Piet Verhoeve
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
Demand driven• Traditional view                      • Need        Demand        • Problem                                ...
Demand driven• Co-creation / Co-design        Demand              Demand     Research   Product                        Res...
Co-design session    Piet Verhoeve
Co-creation• Living lab approach   – Validation of concepts   – Include real users   – Users can also advise design     Pi...
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
Who is PRoF ?    Piet Verhoeve
Where is PRoF ?    Piet Verhoeve
PRoF on the web              • www.prof-projects.com              • www.facebook.com/profprojects              • www.linke...
Is PRoF a living lab ?        • NO           – We don’t have real users living at PRoF        • YES           – We build v...
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
The PRoF timeline2009           • Started in March 2009 as a small group with a             vision and a strong drive oper...
The PRoF timeline2009             2010        Ideas  Keywords       Concept   Build        Launch       Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF process         Ideas   Keywords        Concept     Build        Launch    Piet Verhoeve
The PRoF timeline2009             2010                2011                 2012        Ideas               Ideas          ...
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
PRoF 1.0    (Patient Room of the Future)    Piet Verhoeve
PRoF 2.0    (Personalized Residence of the Future)    Piet Verhoeve
PRoF 3.0      (Private caRe of the Future)     www.prof-projects.com     www.facebook.com/profprojects     www.linkedin.co...
The PRoF timeline2009             2010                2011                 2012                2013        Ideas          ...
Overview•   Who am I ?•   Demand driven approach•   What is PRoF ?•   How does PRoF work ?•   Results of PRoF•   Why does ...
Why does PRoF work ?                       © Pixar    Piet Verhoeve
Piet Verhoeve
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PRoF @ zorg voor de toekomst - cura-b

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How PRoF works, the results.
Presented at "Zorg voor de Toekomst" in Brugge (organized by POM), 2012/11/23

Published in: Health & Medicine
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  • Schil 1: PRoF kernbedrijven (klein consortium)LedenTaken Actief betrokken bij het vormen van het conceptVormen marketing groepBouwen aan de kamer (investeerders)Financiering communicatie (800, 1800, 2800)MeerwaardeDVoetbalploeg bestuur (die de ploeg draagt)Schil 2: alle leden (groot consortium) -> DenktankLedenZorgactorenAcademische groepenTakenNemen deel aan de brainstormsVoetbalspelers Schil 3: PRoF-VIP leden (special interest group)Leden=bedrijven waar ze met velen op de markt zijn zonder een echt identificeerbare lead-spelerKrijgen info over prof voor het publiek wordt (op onze timing)Georganiseerd in SIG (themadagen)Parking voor concullega ledenRecrutering naar nieuwe ledenTakenCo-financiering (800, 1800, 2800)MeerwaardePRoF Label -> moet een afgeleide versie zijn (niet HET PRoF label)Informatie (we vertellen toch wat we willen)Meer dan algemeen publiek ?Vroeger dan algemeen publiek ?BezoekWe lVoetbal VIP seats
  • PRoF @ zorg voor de toekomst - cura-b

    1. 1. Piet Verhoeve
    2. 2. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    3. 3. Who am I ? Piet Verhoeve
    4. 4. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    5. 5. Demand driven• Traditional view • Need Demand • Problem • Options Research • Solution • Develop Product • Manuf Piet Verhoeve
    6. 6. Demand driven• Co-creation / Co-design Demand Demand Research Product Research Co-Create Product Piet Verhoeve
    7. 7. Co-design session Piet Verhoeve
    8. 8. Co-creation• Living lab approach – Validation of concepts – Include real users – Users can also advise design Piet Verhoeve
    9. 9. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    10. 10. Who is PRoF ? Piet Verhoeve
    11. 11. Where is PRoF ? Piet Verhoeve
    12. 12. PRoF on the web • www.prof-projects.com • www.facebook.com/profprojects • www.linkedin.com : PRoF group Piet Verhoeve
    13. 13. Is PRoF a living lab ? • NO – We don’t have real users living at PRoF • YES – We build very innovative & very life like environments – Involving all actors in an up front process – Using state of the art & soon to be released products – Used for early testing & concept validation Piet Verhoeve
    14. 14. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    15. 15. The PRoF timeline2009 • Started in March 2009 as a small group with a vision and a strong drive operating under stealth conditions Piet Verhoeve
    16. 16. The PRoF timeline2009 2010 Ideas Keywords Concept Build Launch Piet Verhoeve
    17. 17. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    18. 18. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    19. 19. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    20. 20. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    21. 21. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    22. 22. The PRoF process Ideas Keywords Concept Build Launch Piet Verhoeve
    23. 23. The PRoF timeline2009 2010 2011 2012 Ideas Ideas Ideas Keywords Keywords Keywords Concept Concept Concept Build Build Build Launch Launch Launch 1.0 2.0 3.0 Piet Verhoeve
    24. 24. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    25. 25. PRoF 1.0 (Patient Room of the Future) Piet Verhoeve
    26. 26. PRoF 2.0 (Personalized Residence of the Future) Piet Verhoeve
    27. 27. PRoF 3.0 (Private caRe of the Future) www.prof-projects.com www.facebook.com/profprojects www.linkedin.com : PRoF group Piet Verhoeve
    28. 28. The PRoF timeline2009 2010 2011 2012 2013 Ideas Ideas Ideas Ideas Keywords Keywords Keywords Keywords Concept Concept Concept Concept Build Build Build Build Launch Launch Launch Launch 1.0 2.0 3.0 4.0 Piet Verhoeve
    29. 29. Overview• Who am I ?• Demand driven approach• What is PRoF ?• How does PRoF work ?• Results of PRoF• Why does PRoF work ? Piet Verhoeve
    30. 30. Why does PRoF work ? © Pixar Piet Verhoeve
    31. 31. Piet Verhoeve

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