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Strategic Management:
Creating Competitive
Advantages
Presented By:
Pushkin Srivastava
Hardik Mehrotra
Ankit Shukla
Vaibha...
Art & science of formulating,
implementing, and evaluating,
cross-functional decisions that
enable an organization to achi...
Vision & Mission
Strategy Formulation
External Opportunities & Threats
Internal Strengths & Weaknesses
Long-Term Objective...
Strategy Implementation
Annual Objectives
Policies
Employee Motivation
Resource Allocation
Strategy Evaluation
Internal Review
External Review
Performance Metrics
Corrective Actions
1. Adapting to change in external trends,
internal capabilities and resources
Achieving Sustained
Competitive Advantage
2....
• What kind of business
should we become?
• Are we in the right fields
• Are there new competitors
• What strategies shoul...
Vision Statement –
What do we want to become?
Mission Statement –
What is our business?
Key Terms
Opportunities & Threats (External)
Key Terms
Analysis of Trends:
• Economic
• Social
• Cultural
• Demographic/Environmenta...
Strengths & Weaknesses (Internal)
Key Terms
Typically located in functional areas of the firm
• Management
• Marketing
• F...
Means by which long-term objectives are
achieved
Key Terms
Strategies
Benefits of Strategic
Management
Financial Benefits
• Improvement in sales
• Improvement in profitability
• Productivity i...
Benefits of Strategic
Management
Non-Financial Benefits
• Improved understanding of competitors strategies
• Enhanced awar...
Thank You
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Strategic Management

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Transcript of "Strategic Management"

  1. 1. Strategic Management: Creating Competitive Advantages Presented By: Pushkin Srivastava Hardik Mehrotra Ankit Shukla Vaibhav Pandey Surya Pratap Kumar Pushkar
  2. 2. Art & science of formulating, implementing, and evaluating, cross-functional decisions that enable an organization to achieve its objectives. Strategic Management – Defined
  3. 3. Vision & Mission Strategy Formulation External Opportunities & Threats Internal Strengths & Weaknesses Long-Term Objectives Alternative Strategies Strategy Selection
  4. 4. Strategy Implementation Annual Objectives Policies Employee Motivation Resource Allocation
  5. 5. Strategy Evaluation Internal Review External Review Performance Metrics Corrective Actions
  6. 6. 1. Adapting to change in external trends, internal capabilities and resources Achieving Sustained Competitive Advantage 2. Effectively formulating, implementing & evaluating strategies
  7. 7. • What kind of business should we become? • Are we in the right fields • Are there new competitors • What strategies should we pursue? • How are our customers changing? Adapting to Change – Key Strategic Management Questions
  8. 8. Vision Statement – What do we want to become? Mission Statement – What is our business? Key Terms
  9. 9. Opportunities & Threats (External) Key Terms Analysis of Trends: • Economic • Social • Cultural • Demographic/Environmental • Political, Legal, Governmental • Technological • Competitors
  10. 10. Strengths & Weaknesses (Internal) Key Terms Typically located in functional areas of the firm • Management • Marketing • Finance/Accounting • Production/Operations • Research & Development • Computer Information Systems
  11. 11. Means by which long-term objectives are achieved Key Terms Strategies
  12. 12. Benefits of Strategic Management Financial Benefits • Improvement in sales • Improvement in profitability • Productivity improvement
  13. 13. Benefits of Strategic Management Non-Financial Benefits • Improved understanding of competitors strategies • Enhanced awareness of threats • Reduced resistance to change • Enhanced problem-prevention capabilities
  14. 14. Thank You
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