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  1. 1. 2. I NTRODUCTION A whole new world of Employee Benefits
  2. 2. 1 Purple Cow 2011 Introduction What are Employee Benefits (EB) ? EMPLOYEE BENEFITS are incentives given to employees as part of an overall HR strategy to recruit or retain them. EB can help you win the war for talent
  3. 3. 2 Purple Cow 2011 Introduction What is the purpose of EB ? “ The purpose of EMPLOYEE BENEFITS is to increase the economic security of employees.” Wikipedia EB can help your employees become financially secure
  4. 4. 3 Purple Cow 2011 Introduction - Small Business Poll on Compensating Employees (NFIB, US: 2003) <ul><li>Paid vacations, 75% </li></ul><ul><li>Health insurance, 61% </li></ul><ul><li>Paid sick leave, 59% </li></ul><ul><li>Disability insurance, 41% </li></ul><ul><li>Education reimbursement, 39% </li></ul><ul><li>Pension plan, 30% </li></ul><ul><li>Life insurance, 29% </li></ul><ul><li>Dental insurance, 24% </li></ul>What are the most common EB ? The more types of EB you can offer, the better
  5. 5. 4 Purple Cow 2011 Introduction <ul><li>Paid vacations , 75% </li></ul><ul><li>Health insurance, 61% </li></ul><ul><li>Paid sick leave , 59% </li></ul><ul><li>Disability insurance, 41% </li></ul><ul><li>Education reimbursement , 39% </li></ul><ul><li>Pension plan , 30% </li></ul><ul><li>Life insurance, 29% </li></ul><ul><li>Dental insurance, 24% </li></ul>What do these EB have in common? Investment EB provide ROI in percent – 1:1, 1:1.1…
  6. 6. 5 (Note: Purple Cow contains all 4 of these insurance benefits) Purple Cow 2011 Introduction <ul><li>Paid vacations, 75% </li></ul><ul><li>Health insurance , 61% </li></ul><ul><li>Paid sick leave, 59% </li></ul><ul><li>Disability insurance , 41% </li></ul><ul><li>Education reimbursement, 39% </li></ul><ul><li>Pension plan, 30% </li></ul><ul><li>Life insurance , 29% </li></ul><ul><li>Dental insurance , 24% </li></ul>What do these EB have in common? Insurance EB provide ROI in multiples – 1:10, 1:100…
  7. 7. 6 Purple Cow 2011 Introduction What makes insurance EB ‘sulit?’ <ul><li>LIFE INSURANCE provides you with instant cash in the event of death or total and permanent disability; (.25% of population between 18-65) </li></ul><ul><li>ACCIDENT INSURANCE provides you with instant cash in the event of accidental death or disability; (10% of inpatient & outpatient cases) </li></ul><ul><li>HEALTH INSURANCE (Medical / Dental HMO and/or INS) protects you from losing money in the event of sickness or accident, and even takes care of you (if HMO). (10% inpatient / 100% outpatient) </li></ul>All insurance EB can make or save you money
  8. 8. 7 Purple Cow 2011 Introduction Why give insurance EB to your staff? <ul><li>Because you want to take care of the hands that take care of YOU (Employees are your key success factors ); </li></ul><ul><li>Because you want to stop them from losing money to medical emergencies – the most common cause of their financial insecurity – in the most cost-effective manner; </li></ul><ul><li>Because Employee life & health is not just corporate wealth, but also your Corporate Social Responsibility. </li></ul>Insurance is the most cost-effective EB money can buy
  9. 9. 8 Purple Cow 2011 Introduction Why get the Purple Cow ? <ul><li>The Purple Cow is UNIQUE: it’s not just an HMO plan, but all the major life, PA & health plans rolled into one; </li></ul><ul><li>The Purple Cow is a good SELLING tool: it has all the features & benefits our Clients say they want or need; </li></ul><ul><li>The Purple Cow makes a great PROPOSITION: Employee Benefits = Financial Security; therefore, More Employee Benefits = More Financial Security. </li></ul>Purple Cow EB = more financial security
  10. 10. 9 Purple Cow 2011 Introduction <ul><li>GRA is the #1 Filipino, Independent, Family-owned, full-line insurance brokerage in the country: it has >P1B in premiums, and has been around the Top 5 since 1965; </li></ul><ul><li>GRA is your outsourced Employee Benefits expert, Insurance Broker, and risk management consultant; </li></ul><ul><li>GRA ’s Tom Gotuaco is the Originator of PURPLE COW: a unique Employee Benefits plan designed for SME.  </li></ul>Why get GRA as Broker? GRA has your SME interest at HEART
  11. 11. 10 Purple Cow 2011 Introduction Why get AsianLife (ALGA) as Insurer? <ul><li>ALGA is the BIGGE$T NAME in group life and medical insurance today, and the only insurance co. in the market that offers an HMO plan; (ALGA clients include Globe, Ayala, Smart, PLDT) </li></ul><ul><li>ALGA offers the BE$T VALUE for your money: you can get all the major Employee Benefits rolled into one plan; </li></ul><ul><li>ALGA offers the LOWE$T PRICE, when you compare all insurance and HMO features and benefits. </li></ul>ALGA has the biggest name, best value & lowest price