This presentation starts with the introduction to E-commerce market, its scope and present scenario. Several researches from forrester research, Comscore, IAB surveys, Hubspot had been hepful in collecting the data.
It then, explains about Social Commerce and its evolution and value in Indian Market.
Affiliates, Affiliate programs , affiliate marketing and Affiliate networks with some affiliate giants have been presented.
The presentation has 2 case studies: Indiplum.com and Quidco.com: the cash back affiliate in UK